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Amazon Unbound: Jeff Bezos and the Invention of a Global Empire
Rs. 3,490.00
Brad Stone
‘Stone’s new volume is on its surface a business book that seeks to explain the rise of America’s most important private enterprise… Amazon Unbound is particularly valuable in explaining how the company makes money, and the day-to-day decisions that end up having a big effect on consumers… a dense, at times juicy tour of the company Bezos built.’ (Ben Smith New York Times)
‘Fascinating and deeply researched… Stone is at his best describing Bezos’s demanding style of management… Masterful.’ (Marc Levinson Washington Post)
‘An excellent new book…Bezos emerges as the ur-billionaire of our time, the deft wielder of a fortune so vast that he and his company are becoming “perilously close to invincible”.’ (Farhad Manjoo New York Times)
‘In this vivid, anecdote-filled page-turner of a book, Stone goes deep inside a company with colossal power, one we rely on for low-cost, wonderful service, and one that also kills many businesses and jobs. With rare access to Amazon executives, readers are taken inside Amazon meetings, see up close Jeff Bezos’s brilliance but also his belligerence, understand the trade-off between impressive efficiency versus the perils of market dominance, and get an up-to-the-moment appreciation of why government is now awake to the monopoly dangers posed by digital giants like Amazon.’ (Ken Auletta, author of Googled )
‘Amazon’s reach is so extensive that it can seem easier to list the few areas of commerce that it doesn’t touch than the many it does. Stone even-handedly describes the history, expansion and major personalities of the company.’ (Curtis Sittenfeld, my favourite non-fiction books The Week)
‘There are really only a handful of writers who can craft a page-turning narrative about the most transformative business ideas. Brad Stone is one. His topic of choice – Amazon and its founder Jeff Bezos – is equal to his journalistic skill. In this book, he gives us his second must-read account of how the world’s most important company and technology titan captured not only global retail, but Washington, Hollywood, outer space and your brain.’ (Rana Foroohar, author of Makers and Takers and Don’t Be Evil )
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From the bestselling author of The Everything Store, an unvarnished picture of Amazon’s unprecedented growth and its billionaire founder, Jeff Bezos, revealing the most important business story of our time.
With the publication of The Everything Store in 2013, Bloomberg journalist Brad Stone revealed how the unlikely Seattle start-up Amazon became an unexpected king of ecommerce. Since then, its founder has led Amazon to explosive growth in both size and wealth. In less than ten years, Amazon has quintupled the size of its workforce and increased its valuation to well over a trillion dollars. Whereas Amazon used to sell only books, there is now little they don’t sell, becoming the world’s largest online retailer and pushing into other markets at warp speed. Between Amazon’s forty subsidiaries – like Whole Foods Market, Amazon Studios in Hollywood, websites like Goodreads and IMDb, and Amazon Web Services cloud software unit, plus Bezos’s purchase of the Washington Post – it’s almost impossible to go a day without encountering their goods. Amazon provides us opportunities to shop, entertain, inform, communicate, store and, one day, maybe even travel to the moon. We live in a world run, supplied and controlled by Amazon.
In Amazon Unbound, Stone offers the must-read follow-up to his bestseller The Everything Store, detailing the seismic changes that have taken place at Amazon over the past decade as it became one of the most powerful and feared companies in the global economy, led by one of the most powerful and feared leaders in business. He shows the acquisitions and innovations that have propelled Amazon’s unprecedented growth, and the turn in public sentiment that criticises Amazon’s monopolistic practices. As he charts the company’s meteoric rise, Stone probes the evolution of Jeff Bezos – who started as a geeky entrepreneur but who transformed to become a fit, famed, disciplined billionaire, a man who runs Amazon with an iron fist but finds his personal life splashed over the tabloids.
Definitive, timely and revelatory, Stone has provided an unvarnished portrait of a man and company that we couldn’t imagine modern life without.
About the Author
Brad Stone is senior executive editor of global technology at Bloomberg News. He is the author of the New York Times bestseller The Everything Store: Jeff Bezos and the Age of Amazon, which has been translated into over thirty-five languages, and The Upstarts: Uber, Airbnb, and the Battle for the New Silicon Valley. He has covered Silicon Valley for more than twenty years and lives in the San Francisco Bay area. –This text refers to an out of print or unavailable edition of this title.
Book Specifications
Title: Amazon Unbound: Jeff Bezos and the Invention of a Global Empire
Author: Brad Stone
Language: English
Binding: Paperback
Pages: 496
Weight: 553g
Published Year: 2021
Publisher: Simon & Schuster
ISBN: 9781398500976
Dimensions: 15.3 x 3.4 x 23.3 cm
Print size: Please feel free to drop us a message.
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Jeff Bezos once told me that unlike Google or Apple, ‘Amazon doesn’t have one big advantage, so we have to braid a rope out of many small advantages.’ Amazon has demonstrated again and again that success doesn’t result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business. — Tim O’Reilly, owner of O’Reilly Media
For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards. Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world — Jason Kilar, CEO of WarnerMedia
Rather than offering a dull catalog of the company’s 14 leadership principles and three implementation mechanisms, Mr. Bryar and Mr. Carr provide concrete and accessible examples of how these are put into practice across a range of functions, from hiring and communications to organizational and product design. — New York Times
Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon’s approach to innovation. They offer a unique, insiders’ view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook. — Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School
Working Backwards should be read by anyone interested in the real thing -the principles, processes and practices of 21st century management and leadership. — Forbes Magazine
Rather like a potted business school case study, this book gives us the story as it developed at the time ― and that is probably worth the cover price of the book in itself. — The Financial Times
This book reads like a how-to guide, which perhaps is by design ? Bryar and Carr both were long-time Amazonians and their vantage point is that of an enthusiast rather than a critic. To be sure, Amazon offers much to admire….It’s a safe bet Amazon’s core principles and practices will remain essentially intact, not because Bezos will be watching from the executive suite but because Bryar, Carr and legions of current managers at the company believe in the Amazon way. — Associated Press
Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company’s history that they’ve translated into interesting stories and lessons for readers. — Jeff Wilke, CEO, Worldwide Consumer, Amazon
Working Backwards serves as a blueprint enabling leaders to implement guiding principles, operating rhythms and durable mechanisms that allow teams to scale effectively, even as your business expands at an accelerated clip. A must read for every entrepreneur or business leader focused on driving growth. — Mariana Garavaglia, Chief People & Business Operations Officer, Peloton