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Samsung Rising: Inside the Secretive Company Conquering Tech

Rs. 2,990.00

Geoffrey Cain

 

  • Financial Times and McKinsey Business Book of the Year Nominee for Longlist (2020)

 

Shines an incisive and entertaining light into the secretive world of the South Korean technology giant shaping our digital lives in ways we probably can’t imagine‘ — Brad Stone, author of Amazon Unbound

 

Samsung Rising reads like a dynastic thriller, rolling through three generations of family intrigue, embezzlement, bribery, corruption, prostitution and other bad behavior. . . . Wonderfully informative.”The Wall Street Journal

 

“A brisk, balanced telling of the Samsung story.”—The New York Times Book Review

 

“Cain captures the drama of Samsung. . . . He pulls no punches, touching raw nerves of rivalries and repression and clashing egos in an account that’s unavoidably murky at times, but riveting current history.”Forbes

 

“[A] riveting story . . . one of entrepreneurial derring-do and excruciating work habits mixed with scandals, vendettas and political intrigue.”—The Economist

 

“An extraordinary work of narrative business reportage . . . With the flair of a novelist, Geoffrey Cain tells the story of Samsung’s meteoric rise.”—Robert S. Boynton, author of The New New Journalism and The Invitation-Only Zone

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Can the Asian giant beat Apple?

Based on years of reporting on Samsung for the Economist, the Wall Street Journal, and Time from his base in South Korea, and his countless sources inside and outside the company, Geoffrey Cain offers the first deep look behind the curtains of the biggest company nobody knows.

How has this happened? Forty years ago, Samsung was a rickety Korean agricultural conglomerate that produced sugar, paper, and fertilizer. But with the rise of the PC revolution, Chairman Lee Byung-chul came up with an incredibly risky multimillion dollar plan to make Samsung a major supplier of computer chips. Lee had been wowed by a young Steve Jobs who sat down with the chairman to offer his advice, and Lee quickly became obsessed with creating a tech empire.

Today, Samsung employs over 350,000 people – over four times as many as Apple – and their revenues have grown 40 times their 1987 level. Samsung alone now make up more than 20% of South Korea’s exports and sells more smartphones than any other company in the world. And furthermore, they don’t just make their own phones, but are one of Apple’s chief supplier on technology critical to the iPhone. Yet their disastrous recall of the Galaxy Note 7, with numerous reports of phones spontaneously bursting into flames, reveals the dangers of the company’s headlong attempt to overtake Apple at any cost.

A sweeping, insider account of the Korean’s company’s ongoing war against the likes of Google and Apple, Samsung Rising shows how a determined and fearless Asian competitor is poised to take on the giants of the tech world.

 

About the Author

Geoffrey Cain is an investigative journalist and technology writer who reported from Asia and the Middle East for twelve years. He’s contributed to the Economist, Time, the Wall Street Journal, and dozens of other magazines and newspapers. His first book, Samsung Rising: The Inside Story of the South Korean Giant That Set Out to Beat Apple and Conquer Tech, was longlisted for the Financial Times and McKinsey Business Book of the Year award. A Fulbright scholar, he studied at London’s School of Oriental and African Studies and the George Washington University, and is a term member of the Council on Foreign Relations. He lives in Istanbul, Turkey.

 

Book Specifications

Title: Samsung Rising: Inside the secretive company conquering Tech
Author: Geoffrey Cain
Language: English
Binding: Paperback
Pages: 391
Weight: 485g
Published Year: 2020
Publisher: Virgin Books
ISBN: 9780753554814
Dimensions: 15.3 x 15.3 x 23.4 cm
Print size: Please feel free to drop us a message.