Category
- Discounted Books
- English Book Bundles
- University Magazines
- சிறுவர்களுக்கான புத்தகங்கள்
- Children Books
- English Books
- Current Affairs
- Military & Intelligence
- Short Stories
- Fiction
- Poetry
- Environment & Nature
- Science
- Medicine
- Linguistics
- Atheism & Agnosticism
- (Auto)Biography & Memoir
- Business & Management
- Creativity
- Economics
- Education & Research
- Health & Nutrition
- History
- Humor
- Love & Relationships
- Parenting
- Personal Development
- Personal Finance
- Philosophy
- Politics
- War
- Psychology
- Religion & Spirituality
- Society & Culture
- Sports
- Travel & Adventure
- Technology & the Future
- True Crime
- Women Empowerment
- தமிழ் Books
- Book Bundles ( தமிழ் )
- சட்டம்
- இயற்கை
- கட்டுரை
- கணிதம்
- பயணக்குறிப்புகள்
- விவசாயம்
- அரசியல்
- ஆரோக்கியம்
- உளவியல்
- புனைவு
- காதல் மற்றும் உறவு
- சமூகவியல்
- சுயசரிதைகள் மற்றும் நினைவுகள்
- சுயமுன்னேற்றம்
- தத்துவஞானம்
- தொழில்நுட்பம் & எதிர்காலம்
- பொருளாதாரம்
- போர்
- பணம்
- மதம் & ஆன்மீகம்
- வணிகம் & மேலாண்மை
- வரலாறு
- விஞ்ஞானம் & பிரபல அறிவியல்
- விளையாட்டு
- சினிமா
- கவிதைகள்
- குழந்தை வளர்ப்பு
- குற்றம்
- மருத்துவம்
- மொழி
Product categories
- Children Books
- Discounted Books
- English Book Bundles
- English Books
- (Auto)Biography & Memoir
- Atheism & Agnosticism
- Business & Management
- Creativity
- Current Affairs
- Economics
- Education & Research
- Environment & Nature
- Fiction
- Health & Nutrition
- History
- Humor
- Linguistics
- Love & Relationships
- Medicine
- Military & Intelligence
- Parenting
- Personal Development
- Personal Finance
- Philosophy
- Poetry
- Politics
- Psychology
- Religion & Spirituality
- Science
- Short Stories
- Society & Culture
- Sports
- Technology & the Future
- Travel & Adventure
- True Crime
- War
- Women Empowerment
- University Magazines
- சிறுவர்களுக்கான புத்தகங்கள்
- தமிழ் Books
- Book Bundles ( தமிழ் )
- அரசியல்
- ஆரோக்கியம்
- இயற்கை
- உளவியல்
- கட்டுரை
- கணிதம்
- கவிதைகள்
- காதல் மற்றும் உறவு
- குற்றம்
- குழந்தை வளர்ப்பு
- சட்டம்
- சமூகவியல்
- சினிமா
- சுயசரிதைகள் மற்றும் நினைவுகள்
- சுயமுன்னேற்றம்
- தத்துவஞானம்
- தொழில்நுட்பம் & எதிர்காலம்
- பணம்
- பயணக்குறிப்புகள்
- புனைவு
- பொருளாதாரம்
- போர்
- மதம் & ஆன்மீகம்
- மருத்துவம்
- மொழி
- வணிகம் & மேலாண்மை
- வரலாறு
- விஞ்ஞானம் & பிரபல அறிவியல்
- விளையாட்டு
- விவசாயம்
- You cannot add "The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers" to the cart because the product is out of stock.
The 48 Laws Of Power
Rs. 5,490.00 Rs. 5,190.00
Robert Greene
WINNER OF THE INTERNATIONAL BUSINESS BOOK AWARD 2019
“Greene’s specialty is analyzing the lives and philosophies of historical figures like Sun Tzu and Napoleon, and extracting from them tips on how to manipulate people and situations–a cutthroat worldview that has earned him a devoted following among a like-minded readership of rappers, drug dealers and corporate executives.” —The New York Times
“The Laws of Human Nature provides some first-rate comprehensive and in-depth information about how to deal with our fellow human beings effectively. Greene’s intense curiosity about the inner workings of humanity is contagious, as he invites us to join him as fellow sleuths on his investigation of why people, including ourselves, do what we do. He rightly (and frequently) reminds us that in order to understand others, we must first and foremost understand what makes ourselves tick.” — New York Journal of Books
“Machiavelli has a new rival. And Sun Tzu had better watch his back. Greene . . . has put together a checklist of ambitious behavior. Just reading the table of contents is enough to stir a little corner-office lust.”—New York magazine
“The writing is engaging and the ideas are fascinating… we could all use the insights Greene provides…. a hopeful book that advocates freedom and creativity.” — Quartz
Out of stock
Notify me when stock available
Drawn from 3,000 years of the history of power, this is the definitive guide to help readers achieve for themselves what Queen Elizabeth I, Henry Kissinger, Louis XIV and Machiavelli learnt the hard way.
Law 1: Never outshine the master
Law 2: Never put too much trust in friends; learn how to use enemies
Law 3: Conceal your intentions
Law 4: Always say less than necessary.
The text is bold and elegant, laid out in black and red throughout and replete with fables and unique word sculptures. The 48 laws are illustrated through the tactics, triumphs and failures of great figures from the past who have wielded – or been victimised by – power.
About the Author
Best-selling author and public speaker, Robert Greene was born in Los Angeles. He attended U.C. California at Berkeley and the University of Wisconsin at Madison, where he received a degree in classical studies. He has worked in New York as an editor and writer at several magazines, including Esquire; and in Hollywood as a story developer and writer.
Robert has lived in London, Paris, and Barcelona; he speaks several languages and has worked as a translator. In 1995 he was involved in the planning and creation of the art school Fabrica, outside Venice, Italy. There he met Joost Elffers, the New York book packager and discussed with him his idea for a book on power and manipulation, the ultimate modern version of Machiavelli’s The Prince.
Robert and Joost became partners and in 1998, The 48 Laws of Power was born. The book has been a national and international bestseller, and has been translated into 17 languages. In 2001, Robert released his second book, The Art of Seduction, which is more than a sequel to The 48 Laws; it is both a handbook on how to wield the ultimate form of power, and a detailed look at the greatest seducers in history.
The popularity of these books along with their vast and fiercely loyal audience proves these are profound, timeless lessons from historical leaders that still ring true in today’s culture. Robert currently lives in Los Angeles.
Book Specifications
Title: The 48 Laws of Power
Author: Robert Greene
Language: English
Binding: Paperback
Pages: 480
Weight:
Published Year: 1998
Publisher: Hachette Book Group
ISBN: 978-1861972781
Dimensions: 16.5 x 2.4 x 23.4 cm
Print size: Please feel free to drop us a message.
Related products
-
The Third Door: The Wild Quest to Uncover How the World’s Most Successful People Launched Their Careers
Rs. 4,190.00or 3 X Rs.1,396.67 withAdd to cartAlex Banayan
THE #1 INTERNATIONAL BESTSELLER
FORBES #1 CAREER BOOK TO READ IN 2018
“Exhilarating and empowering . . . If you care about your success, you have to read The Third Door.”
—TONY ROBBINS, entrepreneur, New York Times bestselling author, philanthropist, and the nation’s #1 life and business strategist“From redefining success with Steve Wozniak to staring death in the eyes with Jessica Alba, this book is packed with adventure, drama, and remarkable lessons the whole way through. Whether you‘re an executive or a recent college graduate, you’ll find inspiration and wisdom in The Third Door.”
—ARIANNA HUFFINGTON, founder of The Huffington Post and New York Times bestselling author of Thrive“The Third Door is at once a spirited coming-of-age story and a hard-headed examination of what it takes to succeed at the highest levels. Alex Banayan has cracked the code of the world’s most successful people and shown he will soon join their ranks.”
—DANIEL H. PINK, New York Times bestselling author of When, Drive, and A Whole New Mind“An emotional roller coaster . . . I laughed. I cried. I was on the edge of my seat the whole time . . . Once every few decades a book comes along that defines a generation. The Third Door is it.”
—ELIANA MURILLO, head of multicultural marketing at Google“A treasure chest of wisdom . . . knowledge that can be used by anyone, anywhere, who wants to take their journey further . . . Banayan has become one of the most equipped guides to help you climb higher mountains in your life.”
—SHAWN ACHOR, New York Times bestselling author of The Happiness Advantage and Big Potential“Unlike any business book I’ve read. The Third Door is a thrill ride of hope, joy, ambition, and self-discovery. I cheered out loud, and at different points, tears trickled down my face . . . The Third Door motivated me turn up the volume in my life . . . A triumph.”
—MAYA WATSON BANKS, director of marketing at Netflix“A cinematic story full of drama, betrayal, and heartbreak. The Third Door takes you on a narrative adventure packed with life-changing lessons. Once you start reading, you can’t stop.”
—JONAH BERGER, New York Times bestselling author of Contagious: Why Things Catch On“Powerful . . . One of the best books of the year . . . After reading The Third Door, an uncontrollable shift happened in my life—I started to see the challenges in front of me as fun. This book not only gave me new tools to achieve my goals, but it also showed me how exciting it can be to tackle seemingly impossible obstacles. If you want to take your life to the next level, you have to read The Third Door.”
—MIKE POSNER, Grammy Award-nominated and multiplatinum musician“Banayan’s heart is poured into every page of this book. The Third Door is not only a guide to how the world’s most remarkable pioneers succeeded, but it’s also a magnificent story of one boy’s journey to achieve his dream. The Third Door drips with passion and emotion—and it’s a must-read for anyone wanting to turn their vision into a reality.”
—ADAM BRAUN, New York Times nestselling author of The Promise of a Pencil“A wild ride . . . Inspiring, hilarious, and insightful. Whenever you start to believe there’s no other way to solve your problem, let Alex Banayan inspire you to think bigger.”
—DAVID EAGLEMAN, New York Times bestselling author of Incognito, host of PBS’ The Brain, and adjunct professor at Stanford University“As a Jewish mother, I don’t want my teenage kids to read this book and get any ideas about dropping out of school. However, as someone who has served as a senior diplomat, tech executive, and social innovation entrepreneur, I want to put it at the top of their reading list! The Third Door is required reading for anyone in today’s dynamic society who wants to learn success from the best.”
—SUZI LEVINE, United States Ambassador to Switzerland and Liechtenstein (Ret.)“In just a few hours of reading this book, Alex Banayan taught how to meet billionaires, leapfrog my associates, and achieve my dreams in record time. I’ve never read anything quite like this! Whether you are an entrepreneur or trying to jumpstart your career, The Third Door will open up your world of possibilities.” —TIM SANDERS, New York Times bestselling author of Love is the Killer App
“My grandfather used to tell me: ‘If a problem has a solution, why worry?’ And it’s precisely that attitude of optimism and possibility that has so inspired me about Banayan’s The Third Door. He wasted little time worrying: ‘What if?’ He went for it. And that made all the difference.”
—JASON SILVA, Emmy-nominated host of National Geographic’s Brain Games -
New Ideas from Dead Economists: The Introduction to Modern Economic Thought
Rs. 2,490.00or 3 X Rs.830.00 withRead moreTodd G. Buchholz
“If you read only one economics book this year, read this one.” —Larry Summers, secretary of the Treasury under President Clinton, director of the National Economic Council under President Obama
“Outstanding . . . fun to read.” —The Wall Street Journal
An entertaining and widely-praised introduction to great economic thinkers throughout history, now in its fourth edition, with updates and commentary on the 2020 “great cessation,” Trump and Obama economic policies, the dominance of Amazon, and many other timely topics.
-
Intentional Integrity: How Smart Companies Can Lead an Ethical Revolution
Rs. 2,790.00Rs. 1,990.00or 3 X Rs.663.33 withRead moreRobert Chesnut
- * An Inc. Magazine Top 10 Business Book for 2020 *
“Stop talking about bringing your values to work and learn how to actually DO it!” ―Kim Scott, author of Radical Candor
“The ethical expectation for companies is wonderfully changing from ‘do no evil’ to ‘do good.’ Companies and their leaders need to put ethics and integrity at the center of their mission and culture. Rob is an insider who’s combined doing good with doing business well in two iconic Silicon Valley companies. His book contains smart, practical advice for anyone looking to do good and do well.” ―Reid Hoffman, co-founder of LinkedIn and author of Blitzscaling
“No one has wrestled with more difficult business integrity challenges over the last 20 years than Rob. His insights will instruct you how to drive integrity into your culture. Now, more than ever, we need someone to lead a constructive, direct conversation about integrity in business―Rob delivers.” ―Meg Whitman, CEO of Quibi, former CEO of HP and eBay Inc.
“Rob and I were peers at Airbnb and together we helped build a culture and public-facing brand with integrity as a core value. Not only was the work strategically brilliant but under Rob’s leadership, it was embedded into the very heart of the company. Rob brings creativity, empathy, credibility and a great sense of humor to this important topic ― he makes ethics human and fun.” ―Jonathan Mildenhall, cofounder and CEO, TwentyFirstCenturyBrand
“Drawing on considerable experience with the nuances and circumstances of integrity violations at Airbnb, Chesnut offers plentiful examples of common integrity issues… He is especially good on such matters as enforcing consequences and handling situations involving violators who are high-performing employees. Valuable reading for companies that want to get serious about workplace ethics.” ―Kirkus Reviews
-
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
Rs. 2,990.00or 3 X Rs.996.67 withRead moreColin Bryar & Bill Carr
Colin Bryar and Bill Carr have operationalized the core management practices that lie behind Amazon’s success. In particular, their insights into how any successful leader can focus on narrative and metrics to take a short-cut to the truth are essential for any leader in any industry. You’ll want to have your highlighter ready and keep this book close at hand for quick reference. — Kim Scott, author of Radical Candor
Jeff Bezos once told me that unlike Google or Apple, ‘Amazon doesn’t have one big advantage, so we have to braid a rope out of many small advantages.’ Amazon has demonstrated again and again that success doesn’t result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business. — Tim O’Reilly, owner of O’Reilly Media
For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards. Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world — Jason Kilar, CEO of WarnerMedia
Rather than offering a dull catalog of the company’s 14 leadership principles and three implementation mechanisms, Mr. Bryar and Mr. Carr provide concrete and accessible examples of how these are put into practice across a range of functions, from hiring and communications to organizational and product design. — New York Times
Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon’s approach to innovation. They offer a unique, insiders’ view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook. — Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School
Working Backwards should be read by anyone interested in the real thing -the principles, processes and practices of 21st century management and leadership. — Forbes Magazine
Rather like a potted business school case study, this book gives us the story as it developed at the time ― and that is probably worth the cover price of the book in itself. — The Financial Times
This book reads like a how-to guide, which perhaps is by design ? Bryar and Carr both were long-time Amazonians and their vantage point is that of an enthusiast rather than a critic. To be sure, Amazon offers much to admire….It’s a safe bet Amazon’s core principles and practices will remain essentially intact, not because Bezos will be watching from the executive suite but because Bryar, Carr and legions of current managers at the company believe in the Amazon way. — Associated Press
Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company’s history that they’ve translated into interesting stories and lessons for readers. — Jeff Wilke, CEO, Worldwide Consumer, Amazon
Working Backwards serves as a blueprint enabling leaders to implement guiding principles, operating rhythms and durable mechanisms that allow teams to scale effectively, even as your business expands at an accelerated clip. A must read for every entrepreneur or business leader focused on driving growth. — Mariana Garavaglia, Chief People & Business Operations Officer, Peloton
-
Just Work: Get Sh*t Done, Fast & Fair
Rs. 2,290.00or 3 X Rs.763.33 withRead moreKim Malone Scott
‘Powerful and perceptive . . . belongs on the shelves – and in the hearts and minds – of leaders everywhere.’ —Daniel H. Pink, bestselling author of To Sell is Human
“In debates over workplace inequality, we don’t talk enough about the ‘how’ ― how to respond to a boss or coworker who acts unfairly, how exactly that person should change their behavior. Just Work helps answer the how. Kim Scott provides actionable, effective ways for fighting discrimination and harassment with engagement, collaboration, and respect.” —Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org and OptionB.Org
“Packed with stories from Scott’s career, Just Work offers a solutions-focused perspective on #MeToo, acknowledging that gender injustice doesn’t exist in a vacuum and broadening the frame to consider diversity and inclusion writ large. Each of us has an important role in creating a fair and reasonable workplace. When we play that role and create the conditions for others to do the same, we can create real change today in the place where most of us spend most of our time–at work.” —Darren Walker, President of the Ford Foundation
“It’s about time someone tackled this thorny subject. Bravo! Many workplaces get tangled up or ignore the issues when dealing with bias and difference. Thank goodness for Kim Scott and her dose of candor, offering us not just the words, but the courage and compassion required to deal with conflicting points of view. Just Work holds our hands, kicks our butts and shows us how.” –Beth Comstock, author, Imagine It Forward, and former Vice Chair, GE
“Just Work [is] presented with thoughtful clarity and sensitivity. … Scott’s advice is rooted firmly in common sense, with a nod to the realities of human nature.” — Booklist
“Many books describe how to create a better workplace. What makes Just Work exceptionally interesting and valuable is that Kim Scott vividly describes specific situations: experiences she went through herself or saw happen to people around her; actions she did―or didn’t―take, both as an employee and as a boss; and conversations she regrets having or not having. From lessons she learned the hard way, Kim Scott presents a practical framework for how to make work more just.” —Gretchen Rubin, New York Times bestselling author of The Happiness Project
“Urgent and actionable, this passionate manifesto will be a welcome addition to any leader’s desk.” —Publishers Weekly
-
Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX
Rs. 2,890.00or 3 X Rs.963.33 withRead moreEric Berger
‘Just read it.’ –Elon Musk
“The elegant brilliance of the engineering that allows today’s space rockets to land themselves back on earth—or at sea—right way up, and on target to the inch, is all the doing of the teams assembled by Elon Musk—and the story of how he did it, and how for sure he will get us to Mars whether we like it or not, is told in appropriately stellar fashion by Eric Berger in a book that held me captive, in earth orbit, from prologue to epilogue, countdown to splashdown.” — Simon Winchester, New York Times Bestselling Author of The Perfectionists
“A colorful page-turner.” — WALTER ISAACSON, New York Times Book Review
“Liftoff reads like something out of the golden age of Science Fiction but this isn’t a novel by Robert Heinlein or Arthur C. Clarke. This is the true, astounding story of the men and women who spun those sci-fi dreams into reality.” — Homer Hickam, #1 New York Times Bestselling Author of Rocket Boys
“Eric Berger has followed the exploits of SpaceX and its founder, Elon Musk, from its very early days. In Liftoff, Eric relates the many personal accounts collected in one-on-one interviews with Musk and many of his key leaders and associates. He chronicles the frenetic pace of Falcon 1 development and the toll it took on many of the early employees. This is a book that will hold your rapt attention from start to finish.” — Charles Bolden, Former NASA Administrator and Four-Time Astronaut
“Eric Berger brings to life the passion and sacrifice of the early SpaceX team as they navigated through countless obstacles toward unlikely success. The skillfully described technical details, paired with a candid glimpse into individual personalities, makes Liftoff a must read for space enthusiasts and novices alike.” — KAREN NYBERG, NASA Astronaut
“This might be the best space book I’ve ever read. Liftoff will prove to be a defining story not only for the commercial space industry, but for the Space Age writ large, and there’s no one better than Eric Berger to tell it.” — KELLIE GERARDI, author of Not Necessarily Rocket Science
“Compelling. … Great reading. … An essential, unofficial reference test for what to do (and not do) as space flight goes commercial. … Fascinating.” — New Scientist
“Does a fine job of telling the white-knuckle story of how SpaceX was created in 2002 and came close to collapse several times.” — Financial Times
-
Extreme Ownership: How U.S. Navy SEALs Lead and Win
Rs. 3,390.00or 3 X Rs.1,130.00 withRead moreJocko Willink & Leif Babin
The #1 New York Times bestseller
This book explains the SEAL leadership concepts crucial to accomplishing the most difficult missions in combat and how to apply them to any group, team, or organization. It provides the reader with Jocko and Leif’s formula for success: the mindset and guiding principles that enable SEAL combat units to achieve extraordinary results. It demonstrates how to apply these directly to business and life to likewise achieve victory.
“[Jocko] is the co-author of an incredible new book – which I’ve been loving. Trust me. Buy it.” – Tim Ferriss
“You show in the book how to motivate… thanks for writing the book Extreme Ownership.” Bill O’Reilly
“This is a life-learning lesson for everyone… the book is awesome.” – Sean Hannity
“An incredible book… you teach guys and gals about leadership and you’ve helped not only military guys but families.” – Megyn Kelly
This is the SEAL Leadership book we have been waiting for. Poignant, powerful, practical. A must read for every leader.” ―Roger Ailes, Chairman and CEO, Fox News Channel and Fox Business Network, and chairman, Fox Television Stations
“Leif and Jocko are the real deal. I’m honored to have served with them. They led SEALs in the fight through the hell that was the Battle of Ramadi. This book shows how they did it.” ―Marcus Luttrell, U.S. Navy SEAL and #1 national bestselling author of Lone Survivor
“The smartest, most revolutionary management approach since Jack Welch’s Six Sigma.” ―Don Imus, radio host, Imus in the Morning
“Finally, a leadership book that actually demonstrates how to truly lead. Riveting, engaging, and free from the usual cliché platitudes, this book is strikingly impactful and will dramatically improve leaders of all types.” ―Amy Brandt Schumacher, entrepreneur, executive, and philanthropist
“Extreme Ownership provides huge value for leaders at all levels. An inspiring and page-turning read, the leadership lessons are easy to digest and implement. It provides a powerful SEAL framework for action to lead teams in high-stakes environments. This book made me a better leader and enabled my entire team step up our game!” ―Jared Hamilton, founder and CEO, DrivingSales
“One of the best books on leadership I’ve ever read and a tremendous war story book as well.” ―Marc Andreessen -
The Art of War
Rs. 890.00or 3 X Rs.296.67 withRead moreSun Tzu
“This ancient Chinese text is still utilized by both militaries and business schools around the world…The Art of War is the essential strategy guide of our time.” — “Time”
“The book has long been heralded for its advice on military success…It’s a smart book.” — “Business Insider”
“The most useful and important book ever written for aspiring leaders.” — “Toronto Sun Times”
“Absorb this book, and you can throw out all those contemporary books about management leadership.” — “Newsweek”
“Military theory comes in two forms. The first is an attempt to understand the nature of war and its relation to politics…The second and more prevalent form falls into the ‘how to do it’ category…Most military professionals would agree that Sun Tzu’s The Art of War remains at the top of the former list.” — “Washington Times”
-
The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!
Rs. 2,990.00or 3 X Rs.996.67 withRead moreMJ DeMarco
INTERNATIONAL BEST-SELLER
Translated and Published Worldwide In Over 25 Languages
“In life, there are people who get it, and people who don’t get it. When it comes to building wealth, MJ DeMarco gets it. What really made my jaw drop about this book, however, was his brutal honesty. He exposes many of the misconceptions of the common wealth building ‘gurus’…”
~ Amazon reader review“If you want to get “rich” while you’re young enough to enjoy it, read this book …it short-circuits you though a lot of the BS.”
~ Amazon reader review -
Noise: A Flaw in Human Judgement
Rs. 3,490.00or 3 X Rs.1,163.33 withRead moreDaniel Kahneman, Olivier Sibony & Cass R. Sunstein
The Sunday Times bestseller
From the world-leaders in strategic thinking and the multi-million copy bestselling authors of Thinking Fast and Slow and Nudge, the next big book to change the way you think.
“The gold standard for a behavioral science book is to offer novel insights, rigorous evidence, engaging writing, and practical applications. It’s rare for a book to cover more than two of those bases, but Noise rounds all four—it’s a home run. Get ready for some of the world’s greatest minds to help you rethink how you evaluate people, make decisions, and solve problems.”―Adam Grant, author of Think Again and host of the TED podcast WorkLife
“Noise completes a trilogy that started with Thinking, Fast and Slow and Nudge. Together, they highlight what all leaders need to know to improve their own decisions, and more importantly, to improve decisions throughout their organizations. Noise reveals a critical lever for improving decisions, not captured in much of the existing behavioral economics literature. I encourage you to read Noise soon, before noise destroys more decisions in your organization.”―Max H. Bazerman, author of Better, Not Perfect
“The influence of Noise should be seismic, as it explores a fundamental yet grossly underestimated peril of human judgment. Deepening its must-read status, it provides accessible methods for reducing the decisional menace.”―Robert Cialdini, author of Influence and Pre-Suasion
“Choices matter. Unfortunately, many of the choices people make are fundamentally flawed by the presence of noise, the subject of this absolutely fascinating and essential book. It is deeply researched, thoughtful, and accessible. I began it with a sense of intrigue and concluded it with a sense of celebration. We can make better choices in business, politics, and our personal lives. This book lights the way.”―Rita McGrath, author of Seeing Around Corners
“Brilliant! Noise goes deep on an under-appreciated source of error in human judgment: randomness. The story of noise has lacked the charisma of the story of cognitive bias…until now. Kahneman, Sibony, and Sunstein bring noise to life, making a compelling case for why we should take random variation in human judgment as seriously as we do bias and offering practical solutions for reducing noise (and bias) in judgment.”
―Annie Duke, author of Thinking in Bets“Noise may be the most important book I’ve read in more than a decade. A genuinely new idea so exceedingly important you will immediately put it into practice. A masterpiece.”―Angela Duckworth, author of Grit
“In Noise, the authors brilliantly apply their unique and novel insights into the flaws in human judgment to every sphere of human endeavor: from moneyball coaches to central bankers to military commanders to heads of state. Noise is a masterful achievement and a landmark in the field of psychology.“―Philip E. Tetlock, coauthor of Superforecasting
“The earth has been so fully explored that scientists can’t possibly discover a previously unknown mammal the size of an elephant. The same could be said about the landscape of decision-making, yet Kahneman, Sibony, and Sunstein have discovered a problem as large as an elephant: noise. In this important book they show us why noise matters, why there’s so much more of it than we realize, and how to reduce it. Implementing their advice would give us more profitable businesses, healthier citizens, a fairer legal system, and happier lives.”―Jonathan Haidt, NYU Stern School of Business
“Noise is an absolutely brilliant investigation of a massive societal problem that has been hiding in plain sight.”―Steven Levitt, coauthor of Freakonomics
“A tour de force of scholarship and clear writing.”―New York Times
“Well-researched, convincing and practical book . . . written by the all-star team . . . The details and evidence will satisfy rigorous and demanding readers, as will the multiple viewpoints it offers on noise. Every academic, policymaker, leader and consultant ought to read this book. People with the power and persistence required to apply the insights in Noise will make more humane and fair decisions, save lives, and prevent time, money and talent from going to waste.”―Robert Sutton, Washington Post
“Compelling…A humbling lesson in inaccuracy.”―Financial Times