Category
- Discounted Books
- English Book Bundles
- University Magazines
- சிறுவர்களுக்கான புத்தகங்கள்
- Children Books
- English Books
- Current Affairs
- Military & Intelligence
- Short Stories
- Fiction
- Poetry
- Environment & Nature
- Science
- Medicine
- Linguistics
- Atheism & Agnosticism
- (Auto)Biography & Memoir
- Business & Management
- Creativity
- Economics
- Education & Research
- Health & Nutrition
- History
- Humor
- Love & Relationships
- Parenting
- Personal Development
- Personal Finance
- Philosophy
- Politics
- War
- Psychology
- Religion & Spirituality
- Society & Culture
- Sports
- Travel & Adventure
- Technology & the Future
- True Crime
- Women Empowerment
- தமிழ் Books
- Book Bundles ( தமிழ் )
- சட்டம்
- இயற்கை
- கட்டுரை
- கணிதம்
- பயணக்குறிப்புகள்
- விவசாயம்
- அரசியல்
- ஆரோக்கியம்
- உளவியல்
- புனைவு
- காதல் மற்றும் உறவு
- சமூகவியல்
- சுயசரிதைகள் மற்றும் நினைவுகள்
- சுயமுன்னேற்றம்
- தத்துவஞானம்
- தொழில்நுட்பம் & எதிர்காலம்
- பொருளாதாரம்
- போர்
- பணம்
- மதம் & ஆன்மீகம்
- வணிகம் & மேலாண்மை
- வரலாறு
- விஞ்ஞானம் & பிரபல அறிவியல்
- விளையாட்டு
- சினிமா
- கவிதைகள்
- குழந்தை வளர்ப்பு
- குற்றம்
- மருத்துவம்
- மொழி
Product categories
- Children Books
- Discounted Books
- English Book Bundles
- English Books
- (Auto)Biography & Memoir
- Atheism & Agnosticism
- Business & Management
- Creativity
- Current Affairs
- Economics
- Education & Research
- Environment & Nature
- Fiction
- Health & Nutrition
- History
- Humor
- Linguistics
- Love & Relationships
- Medicine
- Military & Intelligence
- Parenting
- Personal Development
- Personal Finance
- Philosophy
- Poetry
- Politics
- Psychology
- Religion & Spirituality
- Science
- Short Stories
- Society & Culture
- Sports
- Technology & the Future
- Travel & Adventure
- True Crime
- War
- Women Empowerment
- University Magazines
- சிறுவர்களுக்கான புத்தகங்கள்
- தமிழ் Books
- Book Bundles ( தமிழ் )
- அரசியல்
- ஆரோக்கியம்
- இயற்கை
- உளவியல்
- கட்டுரை
- கணிதம்
- கவிதைகள்
- காதல் மற்றும் உறவு
- குற்றம்
- குழந்தை வளர்ப்பு
- சட்டம்
- சமூகவியல்
- சினிமா
- சுயசரிதைகள் மற்றும் நினைவுகள்
- சுயமுன்னேற்றம்
- தத்துவஞானம்
- தொழில்நுட்பம் & எதிர்காலம்
- பணம்
- பயணக்குறிப்புகள்
- புனைவு
- பொருளாதாரம்
- போர்
- மதம் & ஆன்மீகம்
- மருத்துவம்
- மொழி
- வணிகம் & மேலாண்மை
- வரலாறு
- விஞ்ஞானம் & பிரபல அறிவியல்
- விளையாட்டு
- விவசாயம்
ISRO: A Personal History
Rs. 3,490.00
R. Aravamudan, Gita Aravamudan
“ISRO: A Personal History” is a book by R. Aravamudan and Gita Aravamudan that provides a firsthand account of the Indian Space Research Organisation (ISRO). It delves into the history, achievements, challenges, and people behind India’s space program, as narrated by R. Aravamudan, former Director of the ISRO Satellite Centre. The book offers a unique perspective on ISRO’s journey and is a compelling read for space enthusiasts, history buffs, and those interested in science and technology.
Out of stock
Notify me when stock available
About the Author
Gita Aravamudan started her journalistic career at Hindustan Times, New Delhi, at a time when there were very few women in journalism. She has also worked with and written for Indian Express, India Today, Sunday, Filmfare, Femina, Illustrated Weekly and Sunday MidDay.Her books include non-fiction (Voices in My Blood, Disappearing Daughters and Women Unbound) as well as fiction narratives (The Healing). She is also slated to do a book on surrogacy with HarperCollins India.
Book Specifications
Title: ISRO: A Personal History
Author: R. Aravamudan, Gita Aravamudan
Language: English
Binding: Paperback
Pages: 256
Weight: 349g
Published Year: 2017
Publisher: HarperCollins
ISBN: 978-9352643639
Dimensions: 13.97 x 1.55 x 21.59 cm
Print size: Please feel free to drop us a message.
Related products
-
Digital Body Language: How to Build Trust and Connection, No Matter the Distance
Rs. 2,990.00or 3 X Rs.996.67 withRead moreErica Dhawan
- An instant Wall Street Journal Bestseller
‘Non-verbal cues are vital to understanding each other. Now that so much communication happens online–and with the massive shift to distance learning and remote workplaces–we need Erica Dhawan’s book more than ever. In Digital Body Language, Erica shares tips and strategies for communicating effectively on chats, emails, and video calls, so everyone can successfully share and connect in the digital age.’ ―Sheryl Sandberg, COO of Facebook and founder of Lean In and Option B
‘Digital Body Language is an indispensable guide to a business world turned upside down by video calls, group texts, and remote work. With Dhawan’s expert guidance, you’ll learn how to read and send the subtle cues that signal trust, competence, and authenticity. You’ll discover practical tips for using everything from exclamation points to emojis. Most of all, you’ll understand that that effective communication and collaboration begin with valuing others.’ ―Daniel H. Pink, author of When, Drive, and To Sell Is Human
“This book is a breakthrough that will be read for years to come”―Seth Godin, author of The Practice
“This book is a welcome and practical guide to the ways in which we need to rethink how we interpret on-screen and inbox behaviour. Developing a common digital body language will help everyone ― while also opening a path to better ways for all of us to relate to one another and create a sense of inclusion and belonging.” – Financial Times
“Fascinating, helpful, and engaging … Dhawan offers this timely book on digital body language and creative ways to foster inclusion and belonging in digital communications in the workplace.” –Booklist
-
Build: An Unorthodox Guide to Making Things Worth Making
Rs. 3,890.00Original price was: Rs. 3,890.00.Rs. 3,490.00Current price is: Rs. 3,490.00.or 3 X Rs.1,163.33 withRead moreTony Fadell
- New York Times
- Wall Street Journal
- USAToday Bestseller
“Tony Fadell is one of the world’s great experts in starting companies and creating insanely great products. He’s distilled his wisdom in this book, providing wildly useful mentorship in a delightfully readable set of stories.” — Walter Isaacson, author and biographer of Steve Jobs, Albert Einstein, and Leonardo da Vinci
“Tony Fadell has made more cool stuff than almost anyone else in the history of Silicon Valley, and in Build he tells us how. This is the most fun—and the most fascinating—memoir of curiosity and invention I’ve ever read.” — Malcolm Gladwell, host of the podcast Revisionist History and author of Outliers and Talking to Strangers
“Based on hard-won, real-life lessons as an entrepreneur, Tony Fadell’s Build delivers priceless advice for any young person who wants to build something great or change the world for the better. I wish I had this book when I was twenty-one.” — Ben Horowitz, founding partner of Andreessen Horowitz
“Insightful. Funny. Instructive. Unvarnished. In a book brimming with energy and enthusiasm, Tony Fadell, builder of epoch-defining products, draws on his experience with failure and accomplishment to coach you through every stage of your career.” — Joanna Hoffman, former vice president of marketing at General Magic and member of the original Macintosh team
“Tony Fadell distills his epic career into refreshingly candid, often contrarian advice that you can put into practice right away. Whether you’re looking to build a great product, a creative team, a strong culture, or a meaningful career, Tony’s guidance will get you thinking and rethinking.” — Adam Grant, author of Think Again and host of the TED podcast WorkLife
-
Frenemies: The Epic Disruption of the Advertising Industry (and Why This Matters)
Rs. 2,390.00or 3 X Rs.796.67 withRead moreKen Auletta
“Auletta works hard to get us to care about the fate of ad folks, despite our diminished interest in them or our distaste for what they do, because of their essential role as suppliers of the dollars that fuel the media ecosystem. If you “follow the money,” he writes, you’ll understand the importance of advertising and the significance of the threats against it, and maybe value it more, or at least disdain it less.” –New York Times
“[A] timely dive into an industry in tumult … Auletta, a veteran New York writer who has covered both Wall Street and the media for decades, does a remarkable job of digging into the personalities and the covert deals.” –Financial Times
“Now more than ever, advertising is the lifeblood that sustains most journalism, television, and entertainment. But with the advent of Google, Facebook, and other digital players, the advertising industry is being fundamentally disrupted. Ken Auletta brilliantly chronicles this drama with his usual combination of behind-the-scenes reporting filled with colorful characters, surprising revelations, and judicious insights. This riveting book shows again why Auletta is the premier reporter of our era on the fascinating and ever-changing worlds of communications and media.” –Walter Isaacson
“Intelligent and well researched, Auletta’s lively survey serves as an excellent primer to a brave new world.” –Publishers Weekly
-
The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race
Rs. 3,490.00or 3 X Rs.1,163.33 withAdd to cartWalter Isaacson
“It is a gripping tale, showing how our new ability to hack evolution will soon start throwing us curveballs.” — New Scientist
“An extraordinary book that delves into one of the most path-breaking biological technologies of our times and the creators who helped birth it. This brilliant book is absolutely necessary reading for our era.” — Siddhartha Mukherjee
“A magisterial biography of the co-discoverer of what has been called the greatest advance in biology since the discovery of DNA… A diligent historian and researcher, Isaacson lucidly explains CRISPR and refuses to pass it off as a far-fetched magic show. Some scientific concepts (nuclear fission, evolution) are easy to grasp but not CRISPR. Using charts, analogies, and repeated warnings for readers to pay attention, the author describes a massively complicated operation in which humans can program heredity…A vital book about the next big thing in science—and yet another top-notch biography from Isaacson.” — Kirkus Reviews
“Isaacson depicts science at its most exhilarating in this lively biography of Jennifer Doudna, the winner of the 2020 Nobel Prize in medicine for her work on the CRISPR system of gene editing…The result is a gripping account of a great scientific advancement and of the dedicated scientists who realized it.” — Publisher’s Weekly
“He’s done it again. The Code Breaker is another Walter Isaacson must-read. This time he has a heroine who will be for the ages; a worldwide cast of remarkable, fiercely competitive scientists; and a string of discoveries that will change our lives far more than the iPhone did. The tale is gripping. The implications mind-blowing.” – Atul Gawande
“Now more than ever we should appreciate the beauty of nature and the importance of scientific research; This book and Jennifer Doudna’s career show how thrilling it can be to understand how life works.” —Sue Desmond-Hellmann
“Isaacson, the Pulitzer Prize-winning author of best sellers Leonardo da Vinci and Steve Jobs, offers a startling, insightful look at this lifesaving, hugely significant scientific advancement and the brilliant Doudna, who wrestles with the serious moral questions that accompany her creation. Should this technology be offered to parents to tailor-make their babies into athletes or Einsteins? Who gets altered and saved and why?” — AARP
“Deftly written, conveying the history of CRISPR and also probing larger themes: the nature of discovery, the development of biotech, and the fine balance between competition and collaboration that drives many scientists.”— New York Review of Books
“Isaacson lays everything out with his usual lucid prose; it’s brisk and compelling and even funny throughout. You’ll walk away with a deeper understanding of both the science itself and how science gets done — including plenty of mischief.” – The Washington Post
“This story was always guaranteed to be a page-turner in [Isaacson’s] hands.” – The Guardian
“Isaacson captures the scientific process well, including the role of chance. The hard graft at the bench, the flashes of inspiration, the importance of conferences as cauldrons of creativity, the rivalry, sometimes friendly, sometimes less so, and the sense of common purpose are all conveyed in his narrative. The Code Breaker describes a dance to the music of time with these things as its steps, which began with Charles Darwin and Gregor Mendel and shows no sign of ending.” – The Economist
“Isaacson’s vivid account is a page-turning detective story and an indelible portrait of a revolutionary thinker who, as an adolescent in Hawai’i, was told that girls don’t do science. Nevertheless, she persisted.” — Oprah Magazine.com
“The Code Breaker is in some respects a journal of our 2020 plague year.”— The New York Times
“When a great biographer combines his own fascination with science and a superb narrative style, the result is magic. This important and powerful work, written in the tradition of The Double Helix, allows us not only to follow the story of a brilliant and inspired scientist as she engages in a fierce competitive race, but to experience for ourselves the wonders of nature and the joys of discovery.” —Doris Kearns Goodwin
“Walter Isaacson is our Renaissance biographer, a writer of unusual range and depth who has plumbed lives of genius to illuminate fundamental truths about human nature. From Leonardo to Steve Jobs, from Benjamin Franklin to Albert Einstein, Isaacson has given us an unparalleled canon of work that chronicles how we have come to live the way we do. Now, in a magnificent, compelling, and wholly original book, he turns his attention to the next frontier: that of gene editing and the role science may play in reshaping the nature of life itself. This is an urgent, sober, accessible, and altogether brilliant achievement.” —Jon Meacham
-
Now You’re Talking: Human Conversation from the Neanderthals to Artificial Intelligence
Rs. 3,390.00Original price was: Rs. 3,390.00.Rs. 2,690.00Current price is: Rs. 2,690.00.or 3 X Rs.896.67 withRead moreTrevor Cox
“The spectrum of sounds humans emit are not only the lifeblood of conversation—they are central to our sense of who we are and where we come from. In his book Now You’re Talking, acoustic engineer and BBC radio presenter Trevor Cox zooms in on the basic mechanics of our vocal abilities, broadly surveys the ways our speaking voices define and reflect identity, and asks what it means when this most human quality can be replicated by computers.” —Psychology Today
“A lucid look at the science behind human communication . . . The greatest takeaway from the book is the welcome thought that our best moments as human communicators are in ordinary conversations, ‘quotidian activity that allows knowledge about how to survive and thrive to be passed between us.’ There’s lots to ponder in Cox’s geekily entertaining exploration of how we acquire our voices and understand those of others.” —Kirkus Reviews
“A lively, intelligent and persuasive history of speech.” —Laura Freeman, The Times
“Illuminating . . . Cox knows how to make his subject sing.” —Sebastian Shakespeare, Daily Mail
“Cox proves an affable guide, and his sharp history will give casual science buffs a lot to talk about.” —Publishers Weekly
-
The Ride of a Lifetime: Lessons in Creative Leadership from 15 Years as CEO of the Walt Disney Company
Rs. 3,690.00or 3 X Rs.1,230.00 withRead moreRobert Iger
- #1 NEW YORK TIMES BESTSELLER
- A SUNDAY TIMES BOOK OF THE YEAR 2019
- NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR
One of the best business books I’ve read in years. Unlike most books on leadership, this one is worth your time. ― Bill Gates
“Nurturing creativity is less a skill than an art—especially at a company where the brand alone is synonymous with creativity. That’s a lot to live up to. Bob Iger has not only lived up to ninety-six years of groundbreaking history but has moved the Disney brand far beyond anyone’s expectations, and he has done it with grace and audacity. This book shows you how that’s happened.”—Steven Spielberg
“People have been waiting years for Bob Iger to share his leadership secrets. Now he has, and they are utterly brilliant. The Ride of a Lifetime is not merely a memoir; it’s a personal, all-access session with the wisest CEO you’ve ever met and a playbook for handling the key challenges of our age: how to drive change, leverage technology, build an enduring culture, and empower people. It’s a rippingly good, revelatory read.”—Daniel Coyle, New York Times bestselling author of The Culture Code
“I expected a book written by the person who has led Disney for decades to be defined by both gripping storytelling and deep leadership wisdom. Bob Iger delivers, and then some! The Ride of a Lifetime is leadership gold—you won’t forget the stories or the lessons.”—Brené Brown, #1 New York Times bestselling author of Dare to Lead
Iger’s tenure as the leader of the world’s most lucrative dream factory has been one long CEO highlight reel. Iger is unassailable. He’s transformed his company from a stuffy media doyen into a sexy cultural force. ― TIME – Businessperson of the Year 2019
-
Superintelligence: Paths, Dangers, Strategies
Rs. 2,690.00or 3 X Rs.896.67 withRead moreNick Bostrom
“I highly recommend this book” —Bill Gates
“Terribly important. Groundbreaking, extraordinary sagacity and clarity, enabling him to combine his wide-ranging knowledge over an impressively broad spectrum of disciplines – engineering, natural sciences, medicine, social sciences and philosophy – into a comprehensible whole. If this book gets the reception that it deserves, it may turn out the most important alarm bell since Rachel Carson’s Silent Spring from 1962, or ever.” —Olle Haggstrom, Professor of Mathematical Statistics
“Nick Bostrom’s excellent book “Superintelligence” is the best thing I’ve seen on this topic. It is well worth a read.” —Sam Altman, President of Y Combinator and Co-Chairman of OpenAI
“Worth reading. We need to be super careful with AI. Potentially more dangerous than nukes” —Elon Musk, Founder of SpaceX and Tesla
“Nick Bostrom makes a persuasive case that the future impact of AI is perhaps the most important issue the human race has ever faced. Instead of passively drifting, we need to steer a course. Superintelligence charts the submerged rocks of the future with unprecedented detail. It marks the beginning of a new era.” ––Stuart Russell, Professor of Computer Science, University of California, Berkley
“This superb analysis by one of the world’s clearest thinkers tackles one of humanity’s greatest challenges: if future superhuman artificial intelligence becomes the biggest event in human history, then how can we ensure that it doesn’t become the last?” —Professor Max Tegmark, MIT
“Valuable. The implications of introducing a second intelligent species onto Earth are far-reaching enough to deserve hard thinking” —The Economist“There is no doubting the force of [Bostrom’s] arguments. The problem is a research challenge worthy of the next generation’s best mathematical talent. Human civilisation is at stake.” —Clive Cookson, Financial Times
“Those disposed to dismiss an ‘AI takeover’ as science fiction may think again after reading this original and well-argued book.” —Martin Rees, Past President, Royal Society
“Every intelligent person should read it.” —Nils Nilsson, Artificial Intelligence Pioneer, Stanford University
-
Farmageddon: The True Cost Of Cheap Meat
Rs. 2,590.00Original price was: Rs. 2,590.00.Rs. 2,190.00Current price is: Rs. 2,190.00.or 3 X Rs.730.00 withRead morePhilip Lymbery
Lymbery brings to this essential subject the perspective of a seasoned campaigner – he is informed enough to be appalled, and moderate enough to persuade us to take responsibility for the system that feeds us ― Guardian Book of the Week
This eye-opening book, urging a massive rethink of how we raise livestock and how we feed the world, deserves global recognition ― Hugh Fearnley-Whittingstall
A devastating indictment of cheap meat and factory farming. Don’t turn away: it demands reading and deserves the widest possible audience ― Joanna Lumley
This incredibly important book should be read by anyone who cares about people, the planet, and particularly, animals ― Jilly Cooper
There’s no end to techno-idiocy in pursuit of profit. But far more concerning is Lymbery’s contention that the wastefulness of feeding human-edible plants and fish to animals is not just absurd but catastrophic. The main reason for hacking down the remaining South American forest is to grow soy to feed the pigs and chickens of China ― Evening Standard
This meaty account makes a distinctive and important contribution, eschewing the narrowly domestic focus of many of its predecessors in favour of a global investigation … An engaging read – and it also gives a full enough picture of the situation in the UK to preclude any smugness on the part of the British reader. Anyone after a realistic account of our global food chain, and the changes necessary for a sustainable future, will find much to get their teeth into here ― Felicity Cloake, New Statesman
-
Creative Selection: Inside Apple’s Design Process During the Golden Age of Steve Jobs
Rs. 3,790.00or 3 X Rs.1,263.33 withAdd to cartKen Kocienda
- WALL STREET JOURNAL BESTSELLER
“Kocienda reveals the real secret of Steve Jobs’s leadership and Apple’s magic: the ability to push people to think for themselves, and to empower them to turn their best thinking into reality. It is a story about the intersection of technology and humanity.” ―Kim Scott, New York Times bestselling author of Radical Candor
“Ken Kocienda played pivotal roles in the creation of both Safari and the original iPhone. One of the hardest problems―and biggest risks―of the first iPhone was the development of a multi-touch keyboard. I placed this formidable responsibility squarely in Ken’s hands, and the success of the keyboard emerged from his insights, collaboration, and dogged pursuit of excellence. He now offers readers, in his own words, a window into his experiences and insights from the trenches.” ―Scott Forstall, Original iPhone Software Team Leader and SVP iOS, Apple
“I’d be interested in the behind-the-scenes story of any Apple product. But if there is one I’m most interested in, it’s the iPhone. Kocienda delivers just that, and it truly is extraordinary. This book is a must-read for anyone interested in how Apple actually creates its products.” ―John Gruber, Daring Fireball
“I’ve literally been waiting a decade for this book. Ken Kocienda takes you inside Apple in way only a true insider, a veteran software developer, could. Creative Selection is the answer to the prayer uttered by anyone who wants to truly understand how Apple works. I couldn’t put it down.” ―Adam Lashinsky, New York Times bestselling author of Inside Apple
“If you’ve ever wondered what it’s like to work in a hotbed of innovation, you’ll enjoy this inside view of life at Apple. Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process―from generating ideas to doing a demo for Steve Jobs.” ―Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B (with Sheryl Sandberg)
-
The Space Barons: Elon Musk, Jeff Bezos, and the Quest to Colonize the Cosmos
Rs. 2,990.00or 3 X Rs.996.67 withRead moreChristian Davenport
“The Space Barons by Christian Davenport, a Washington Post reporter, is an exciting narrative filled with colorful reporting and sharp insights. The book sparkles because of Davenport’s access to the main players and his talent for crisp storytelling.”―Walter Isaacson, New York Times Book Review
“The Space Barons is a pacy, smartly reported book on the new generation of entrepreneurs who are transforming the business of space… [The] book fizzes with some wonderful human stories of imagination and endeavor but also provides a broad sweep of the current state of the space industry.”―Financial Times
“Davenport displays his reporting and storytelling skills. His writing is tight and, suitably for the subject matter, propulsive. He fleshes out the main protagonists with fine character vignettes.”―The Washington Post
“Highly accessible… Davenport’s access to key players, from the companies’ founders to its employees, lends authority to his account.”―Scientific Inquirer