Category: Business & Management

Showing 1–60 of 286 results

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Alien Thinking: How to Bring Your Breakthrough Ideas to Life
Rs. 2,490.00
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Cyril Bouquet, Jean-Louis Barsoux & Michael Wade

“Stuck in innovation stagnation? Read this brilliant book, and you’ll break free from it.”―Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly

“ALIEN Thinking is an accessible approach to finding and implementing breakthrough ideas. The authors offer illuminating examples to introduce and illustrate the real-world efficacy of each of the major concepts. I recommend this book to anyone willing to do the hard work of generating and implementing breakthrough ideas.”―Bernard Roth, academic director of the Stanford d.school and author of The Achievement Habit

“Apply ALIEN Thinking to go from early opportunity recognition to impactful innovation. I really enjoyed how this book offers compelling insights and powerful illustrations to enhance the innovation process.”―Alex Osterwalder, author of the two-million copy bestseller Business Model Generation

“In today’s fast-changing world, innovation is essential for success. The authors of ALIEN Thinking have drawn upon their extensive experience to provide a powerful new framework to dramatically improve the odds for innovative thinking and breakthroughs.”―Robert Rosenberg, retired CEO of Dunkin’ Donuts and author of Around the Corner to Around the World

“I wish I had read this book years ago. A very pragmatic and eye-opening framework to help make innovation a game-changing reality, whether you are in a small start-up or a big multi-national corporation.”―Chris Johnson, executive vice president of Nestlé, chief executive officer of Zone Asia, Oceania, and sub-Saharan Africa

“ALIEN Thinking offers a business-oriented, applicable framework to innovate. It is a must-read for corporate innovators and intrapreneurs, to create true value for their customers and organizations.”―Esther Seidl-Nussbaumer, head of corporate innovation, SIGVARIS

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Dead in the Water: Murder and Fraud in the World’s Most Secretive Industry
Rs. 3,490.00
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Matthew Campbell and Kit Chellel

Financial Times Business Book of the Year

An Economist Best Book of the Year

Winner CrimeCon’s UK Book of the Year

“Triumphant…in part a well-written, well-paced thriller. But it is also a morality tale….At the heart of the story is at least one still unsolved murder…Dead in the Water makes a compelling case that those handling Russian oligarchs’ riches are not the only ones overdue for a rethink.”
—Robert Wright, The Financial Times

“A rich story of fake piracy and a global conspiracy…On one level, Dead in the Water is a masterpiece of explanatory journalism…Campbell and Chellel report and explain it masterfully, giving us an account that is both enlightening and thoroughly engaging.”
—Mark Bowden, The New York Times

From award-winning journalists Matthew Campbell and Kit Chellel, the gripping, true-crime story of a notorious maritime hijacking at the heart of a massive conspiracy—and the unsolved murder that threatened to unravel it all.

In July 2011, the oil tanker Brillante Virtuoso was drifting through the treacherous Gulf of Aden when a crew of Somali pirates attacked and set her ablaze in a devastating explosion. But when David Mockett, a maritime surveyor working for Lloyd’s of London, inspected the damaged vessel, he was left with more questions than answers. How had the pirates gotten aboard so easily? And if they wanted to steal the ship and bargain for its return, then why did they destroy it? The questions didn’t add up—and Mockett would never answer them. Soon after his inspection, David Mockett was murdered.

Dead in the Water is a shocking expose of the criminal inner-workings of international shipping, told through the lens of the Brillante hijacking and its aftermath. Through first-hand accounts of those who lived it—from members of the ship’screw and witnesses to the attacks, to the ex-London detectives turned private investigators seeking to solve Mockett’s murder and bring justice to his family—award-winning Bloomberg reporters Matthew Campbell and Kit Chellel piece together the astounding truth behind one of the most brazen financial frauds in history.

The ambitious culmination of more than four years of reporting, Dead in the Water uncovers an intricate web of conspiracy amidst the lawless, old-world industry at the backbone of our new global economy.
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Traction: How Any Startup can Achieve Explosive Customer Growth
Rs. 3,890.00
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Gabriel Weinberg, Justin Mares

Anyone-founders, managers, and executives-trying to break through to new customers can use this smart, ambitious book — Eric Ries, author of The Lean Startup

Traction is an absolute must. The Bullseye Framework Gabe and Justin layout is probably the greatest tool in my catalog over the past year. Whether you are a seasoned entrepreneur or just getting started, Traction offers a framework that creates efficiency, clarity, and focus. Traction is equal to and should be read alongside The Lean Startup ― Adam Kearney, Founder & CEO, Saunter

In Traction, Gabriel Weinberg and Justin Mares, serial entrepreneurs, provide startups with tools for explosive customer growth. Learn the 19 channels to build your customer base and a three-step framework to determine the best strategies for your business. From the red-hot center of the internet marketing universe, Seth Godin calls it the latest, most specific tactics for success

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Let’s Talk Money: You’ve Worked Hard for It, Now Make It Work for You
Rs. 1,990.00
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Monika Halan

Get your money working for you with Let’s Talk Money by Monika Halan. Learn a proven system to identify sound investments, build financial security, and live your dream life. Updated with lessons from COVID-19, this jargon-free guide is tailored for the Indian context. Say goodbye to money worries and hello to a super good life today and tomorrow

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This is Marketing
Rs. 4,190.00
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Seth Godin

#1 Wall Street Journal Bestseller & Instant New York Times Bestseller.

Discover a game-changing approach to marketing, sales, and advertising in Seth Godin’s ‘This is Marketing’. In this compact and accessible book, Godin shares his core marketing wisdom to help you do work you’re proud of, whether you’re a tech startup founder, a small business owner, or part of a large corporation. Learn how to build trust and permission with your target market, master the art of positioning, and understand the surprising role of tension in decision-making. With insightful examples and jargon-free prose, this book is a must-read for anyone interested in understanding how and why people buy things or change their habits. If you enjoyed ‘This is Marketing’, check out Seth Godin’s business classic, ‘Purple Cow’

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Trailblazer: The Power of Business as the Greatest Platform for Change
Rs. 3,090.00
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Marc Benioff

NEW YORK TIMES BESTSELLER

• The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future—in which changing the world is everyone’s business.

“The gold standard on how to use business as a platform for change at this urgent time.”—Ray Dalio, founder of Bridgewater Associates and author of Principles: Life and Work

What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day?

According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do.

In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies.

He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives.

Along the way, he shares insights and best practices for anyone who wants to cultivate a company culture positioned to thrive in the face of the inevitable disruption ahead.

None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces.

In the future, profits and progress will no longer be sustainable unless they serve the greater good.

Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change.

Praise for Trailblazer

“A guide for what every business and organization must do to thrive in this period of profound political and economic change.”—Jamie Dimon, chairman and CEO of JPMorgan Chase

“In Trailblazer, Benioff explores how companies can nurture a values-based culture to become powerful platforms for change.”—Susan Wojcicki, CEO of YouTube

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The Next New : Navigating the Fifth Industrial Revolution
Rs. 3,290.00
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Pranjal Sharma

“A compelling book that explains how the intersection of technological, societal, and economic forces is ushering in a new era of opportunity, not just for prosperity but for the well-being of our communities and planet.”—Børge Brende, President, World Economic Forum

“The fifth industrial revolution opens up opportunities for organizations to do business in new and better ways. Sustainable transformation is the challenge of our generation to ensure growth and opportunity for all. Pranjal’s book is a testament to this.”—Aiman Ezzat, CEO, Capgemini

WELCOME TO THE FIFTH INDUSTRIAL REVOLUTION!

The progression of all the industrial revolutions tells an interesting tale. While the first two had a cycle of over a hundred years each, the third reduced it to around seventy years.

With the fourth industrial revolution, the world took a giant leap in connectivity. However, not many would have imagined that the fourth industrial revolution, would give way to the fifth within the next decade, paving the way for exponential technology-led transformation.

As you read this, the creative destruction of business models taking place across the world in every sector. From the ashes of the old are rising stunning new models.

The Next New identifies and profiles the deep shifts that are fundamentally changing professional careers and revenue models in every industry-from mobility, aerospace, and smart manufacturing to green energy, automation and artificial intelligence, and a whole range of disruptive technologies. Driven by emerging technologies, demand for social inclusion, and the urgency of sustainable practices, a multitrillion-dollar transition is underway.

Drawing on numerous interviews of business leaders and cutting-edge research findings from MarketsandMarkets, this book provides a practical roadmap to businesses as they prepare for the new ecosystem being created, in turn helping to articulate the fifth industrial revolution with greater success.

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Aiming High: Masayoshi Son, SoftBank Group, and Disrupting Silicon Valley
Rs. 3,590.00
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Atsuo Inoue

‘I have no intention of making small bets’ – Masayoshi Son

In order to understand what’s happening in Silicon Valley, you just need to look at Masayoshi Son.
__________

There is no one in the world right now who is in a better position to influence the next wave of technology than Masayoshi Son. Not Jeff Bezos, not Mark Zuckerberg, not Elon Musk. They might have the money, but they lack Masa’s combination of ambition, imagination, and nerve.

Masayoshi Son is the most powerful person in Silicon Valley. As CEO and founder of the Japanese investment firm, SoftBank, ‘Masa’ has invested in some of the most exciting and influential tech companies in recent memory – Uber, WeWork, ByteDance, Slack, and many others. Prior to that, he was known as one of the first investors in Alibaba and Yahoo!

He has an audacious vision for the future and one that is unmatched in the tech industry. Aiming High provides insight into this charismatic and visionary leader.

Originally published in Japan, this book charts Son’s rise from a Korean immigrant who dropped out of high school to becoming one of the wealthiest people in the world. With unprecedented access to Son, including exclusive interviews, this book creates an authoritative account of how SoftBank and it’s visionary and charismatic CEO is shaping the future of tech.

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Twelve and a Half : Leveraging the Emotional Ingredients Necessary for Business Success
Rs. 2,590.00
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Gary Vaynerchuk

USA Today Bestseller

In his sixth business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk explores the twelve essential emotional skills that are integral to his life—and business—success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits.

For decades, leaders have relied on “hard” skills to make smart decisions, while dismissing the importance of emotional intelligence. Soft skills like self-awareness and curiosity aren’t quantifiable; they can’t be measured on a spreadsheet and aren’t taught in B-schools or emphasized in institutions.

We’ve been taught that emotional intelligence is a “nice to have” in business, not a requirement. But soft skills can actually accelerate business success, Gary Vaynerchuk argues. For analytical minds, it’s challenging to understand how to get “better” at being self-aware, curious, or empathetic—or even why it’s important to try.

In this wise and practical book, Gary explores the 12 human ingredients that have led to his success and happiness and provides exercises to help you develop these traits yourself. He also shares what the “half” is—that emotional ingredient of leadership he’s weakest at and makes the most effort to improve. Working through the ideas and exercises in the book, he teaches you how to discover your own “halves” and offers insight on how to strengthen them.

Gary’s secret to success is using these twelve traits in varying mixtures, depending on the situation.

But how do we know when to balance patience with ambition? Humility with conviction?

Gary provides real-life examples involving common business scenarios to show you how to use them together for optimum results.

This iconoclastic book will help you refine your ingredients and improve your leadership capabilities. When implemented in the proper situation, these ingredients can help leaders land promotions, retain core employees, move faster than competitors, win the loyalty of customers, and build successful organizations that last.

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The Path: Accelerating Your Journey to Financial Freedom
Rs. 3,690.00
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Peter Mallouk and Tony Robbins

#1 Wall Street Journal Bestseller!

“Robbins is the best economic moderator that I’ve ever worked with. His mission to bring insights from the world’s greatest financial minds to the average investor is truly inspiring.” —Alan Greenspan, Former Federal Reserve Chairman

“Want an eye-opening guide to money management—one that tells it like it is and will make you laugh along the way? Peter Mallouk’s tour of the financial world is a tour de force that’ll change the way you think about money.” —Jonathan Clements, Former Columnist for The Wall Street Journal and current board member and Director of Financial Education at Creative Planning

Accelerate your journey to financial freedom with the tools, strategies, and mindset of money mastery.

Regardless of your stage of life and your current financial picture, the quest for financial freedom can indeed be conquered. The journey will demand the right tools and strategies along with the mindset of money mastery. With decades of collective wisdom and hands-on experience, your guides for this expedition are Peter Mallouk, the only man in history to be ranked the #1 Financial Advisor in the U.S. for three consecutive years by Barron’s (2013, 2014, 2015), and Tony Robbins, the world-renowned life and business strategist. Mallouk and Robbins take the seemingly daunting goal of financial freedom and simplify it into a step-by-step process that anyone can achieve.

The pages of this book are filled with real-life success stories and vital lessons, such as…

Why the future is better than you think and why there is no greater time in history to be an investor

How to chart your personally tailored course for financial security

How markets behave and how to achieve peace of mind during volatility

What the financial services industry doesn’t want you to know

How to select a financial advisor that puts your interests first

How to navigate, select, or reject the many types of investments available

Success without fulfillment is the ultimate failure! Financial freedom is not only about money—it’s about feeling deeply fulfilled in your own personal journey
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Unknown Market Wizards: The Best Traders You’ve Never Heard of
Rs. 3,290.00
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Jack D. Schwager

“Traders can learn a lot from these Market Wizards.” ―Howard Lindzon, cofounder, stockTwits

“Jack Schwager has done it again … fascinating and insightful.”―Edward O. Thorp, Author, A Man for All Markets

The Market Wizards are back!

Unknown Market Wizards continues in the three-decade tradition of the hugely popular Market Wizards series, interviewing exceptionally successful traders to learn how they achieved their extraordinary performance results.

The twist in Unknown Market Wizards is that the featured traders are individuals trading their own accounts. They are unknown to the investment world. Despite their anonymity, these traders have achieved performance records that rival, if not surpass, the best professional managers.

Some of the stories include:

– A trader who turned an initial account of $2,500 into $50 million.

– A trader who achieved an average annual return of 337% over a 13-year period.

– A trader who made tens of millions using a unique approach that employed neither fundamental nor technical analysis.

– A former advertising executive who used classical chart analysis to achieve a 58% average annual return over a 27-year trading span.

– A promising junior tennis player in the UK who abandoned his quest for a professional sporting career for trading and generated a nine-year track record with an average annual return of just under 300%.

World-renowned author and trading expert Jack D. Schwager is our guide. His trademark knowledgeable and sensitive interview style encourages the Wizards to reveal the fascinating details of their training, experience, tactics, strategies, and their best and worst trades. There are dashes of humor and revelations about the human side of trading throughout.

The result is an engrossing new collection of trading wisdom, brimming with insights that can help all traders improve their outcomes.

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Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success is (Mostly) Wrong
Rs. 2,590.00
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Eric Barker

Much of the advice we’ve been told about achievement is logical, earnest…and downright wrong.

In Barking Up the Wrong Tree, Eric Barker reveals the extraordinary science behind what actually determines success and most importantly, how anyone can achieve it.

You’ll learn:

Why valedictorians rarely become millionaires and how your biggest weakness might actually be your greatest strength

Whether nice guys finish last and why the best lessons about cooperation come from gang members, pirates, and serial killers

Why trying to increase confidence fails and how Buddhist philosophy holds a superior solution

The secret ingredient to “grit” that Navy SEALs and disaster survivors leverage to keep going

How to find work-life balance using the strategy of Genghis Khan, the errors of Albert Einstein, and a little lesson from Spider-ManBy looking at what separates the extremely successful from the rest of us, we learn what we can do to be more like them—and find out in some cases why it’s good that we aren’t.

Barking Up the Wrong Tree draws on startling statistics and surprising anecdotes to help you understand what works and what doesn’t so you can stop guessing at success and start living the life you want.
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Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies
Rs. 2,990.00
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Reid Hoffman

Foreword by Bill Gates

“The case studies you’re about to explore and the tools you’re about to gain have never been more relevant. This is an ideal moment to be reading this book” – From the Foreword by Bill Gates

LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.

What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb?

Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and disappear from the ones that grow to become global giants?

The secret is blitzscaling: a set of techniques for scaling up at a dizzying pace that blows competitors out of the water. The objective of Blitzscaling is not to go from zero to one, but from one to one billion –as quickly as possible.

When growing at a breakneck pace, getting to the next level requires very different strategies from those that got you to where you are today. In a book inspired by their popular class at Stanford Business School, Hoffman and Yeh reveal how to navigate the necessary shifts and weather the unique challenges that arise at each stage of a company’s life cycle, such as: how to design business models for igniting and sustaining relentless growth; strategies for hiring and managing; how the role of the founder and company culture must evolve as the business matures, and more.

Whether your business has ten employees or ten thousand, Blitzscaling is the essential playbook for winning in a world where speed is the only competitive advantage that matters.

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Into the Minds of Warren Buffett and Charlie Munger
Rs. 2,490.00
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Daniel Pecaut with Corey Wrenn

A Remarkable retelling of the lessons, wisdom, and investment strategies handed down personally from Warren Buffett and Charlie Munger to shareholders.

“Seasoned investors, as well as Buffett fans, will find plenty of value in this storehouse of financial counsel. A rare view into the mind of Warren Buffett.” ―Kirkus Reviews

“For 25 years, I have religiously read Daniel and Corey’s annual commentaries about Berkshire Hathaway. I know of no keener observers on what has made Berkshire such a wonderful wealth-builder. I also know of no investment firm that cares more about their clients than their firm, Pecaut and Company. You can’t help but learn valuable lessons by reading this book.” ―Jonathan Brandt, Research Analyst, Ruane, Cunniff & Goldfarb

“Since Buffett and Munger always expressed themselves candidly and clearly, once you’ve read Daniel and Corey’s copious notes, you’ll understand Berkshire’s extraordinary approach to investing. This book is a true gem.” ―Jean-Marie Eveillard, Senior Adviser, First Eagle Investment Management

“Having attended nearly every Berkshire Hathaway annual meeting since 1985, I know first-hand that these notes cover every base Buffett and Munger have touched. University of Berkshire Hathaway is a unique gateway inside these legendary meetings. This book will be a resource for generations.” ―Daniel P. Boyle, President, Schwerin Boyle Capital Management

“I’m impressed. I’ve attended quite a few Berkshire Hathaway shareholder meetings but this book filled in the gaps for those I haven’t attended and better still, it underscored any number of valuable insights Buffett and Munger have provided more than once. What’s more, because it covers so many years, it shows how they’ve learned and changed and how they haven’t been afraid to fess up to mistakes. All in all, a fascinating look at two extraordinary investors who unselfishly share their many talents and who educate by putting on a very entertaining show in Omaha every spring.”―Randy Cepuch, Author of A Weekend with Warren Buffett

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Drive: The Surprising Truth About What Motivates Us
Rs. 2,990.00
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Daniel H. Pink

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing

A book that will change how you think and transform how you live

Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach.

That’s a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others).

In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life.

He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

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The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Rs. 2,990.00
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Ben Horowitz

NEW YORK TIMES BESTSELLER

Financial Times and McKinsey Business Book of the Year Nominee for Longlist (2014)

Goodreads Choice Award Nominee for Business Books (2014)

Ben’s experience and expertise make him one of the most important leaders not just in Silicon Valley but also in the global knowledge economy. For anyone interested in building, growing, or leading a great company, this book is an incredibly valuable resource and a funny and insightful read.” -MARK ZUCKERBERG, COFOUNDER AND CEO OF FACEBOOK

“Ben’s book is a great read-with uncomfortable truths about entrepreneurship and how to lead to a company. It’s also an inspiring story of a business rebirth through sheer willpower.” -LARRY PAGE, COFOUNDER AND CEO OF GOOGLE

“Every management guide presumes that all great companies follow a formula. But successful startups don’t imitate; they build innovations that can’t be copied. Ben Horowitz knows no recipe guarantees success. He has written the first true guide for protecting a startup from self-sabotage.” -PETER THIEL, COFOUNDER OF PAYPAL AND FOUNDER AND PARTNER AT FOUNDERS FUND

“Ben’s advice has been invaluable to me over the past few years. He is forthright and direct, acknowledging, for example, that the job of leading can be impossibly lonely, while eloquently providing no-nonsense guidance for managing teams through good times and bad times. Stripping away the veneer of management-speak, Ben’s writing carries the authority of somebody who has been through all of this. The results are simple, thorough, and compelling.” -DICK COSTOLO, CEO OF TWITTER

“There is more than enough substance in Mr. Horowitz’s impressive tome to turn it into a leadership classic.” — The Economist

“More than any other business book released this year, “Hard Things” gives an insider’s perspective on what it’s like to lead and scale a startup.” — –Business Insider’s Best Business Books of 2014

“This is easily one of the essential books every business leader should read if they’re looking for proven and honest management advice.” — –Entrepreneur’s 25 Amazing Business Books from 2014

“Horowitz, a tech entrepreneur turned venture capitalist, offers hard-earned business advice and a compendium of the best posts from his popular blog. For the budding tech mogul, this is heady stuff, and politic to heed, as his firm, Andreesen Horowitz, is a nearly $3 billion powerhouse that has invested in winners, including Skype, Facebook, Groupon, Twitter, and Zynga.” — “Publishers Weekly”
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Advertising at the Crossroads
Rs. 3,290.00
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John Philip Jones & Mary Baungartner Jones

The way we do business had, until very recently, remained largely static for over two centuries: large outputs, small profits per units, manufacturing efficiency and oligopolistic competition. Supporting the system was print and broadcast advertising. But in the last couple of decades, the world has seen a dramatic shift. Many advertised goods and services now tend to be high-involvement, and there is a shift to looking for fewer sales and more profit per unit as the ideal. Adding the greatest amount of flux to this model are social and digital media.

In short: advertising is at a crossroads. The old methods still work, but they promise no growth. It is the new digital path that will lead sales to grow. Are advertising agencies and marketers prepared for the change? Is a mere tweak of existing operating methods sufficient? How is advertising to become digitally native?

Renowned marketing and advertising experts John Philip Jones and Mary Baumgartner Jones compare the US and Indian experiences to investigate what this shift has meant for the industry as well as for business in general. Advertising at the Crossroads is both a lucid guide to decision-making as well as a deeply researched and original look at this challenging and exciting new terrain

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The Crux: How Leaders Become Strategists
Rs. 3,190.00
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Richard P. Rumelt

Financial Times, Best Business Books of 2022

“A bracingly direct guide about the pitfalls of strategy, based around a climbing metaphor.”―Financial Times

A revolutionary framework to turn any leader into a strategist – by the bestselling author of Good Strategy/Bad Strategy

The most important part of a leader’s job is to set in motion the actions today that will build a better future tomorrow – in other words, strategy. But how do leaders become strategists?

In this ground-breaking book, Richard Rumelt, the world’s leading authority on strategy, shows how finding the crux of a challenge is the essence of the strategist’s skill.

The crux is the key issue where action will best pay off, and Rumelt reveals how to pinpoint it so you can focus energy on what really matters. Drawing on decades of professional and academic experience, and through vivid storytelling – from Elon Musk’s decision-making to Netflix’s journey – Rumelt illuminates how leaders can overcome obstacles, navigate uncertainty and determine the best path forward.

Strategy is not about setting financial targets, statements of desired outcomes, or performance goals, it is about finding the crux and taking decisive, coherent action.

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Purple Cow: Transform Your Business by Being Remarkable
Rs. 2,590.00
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Seth Godin

“Seth Godin alters the way people think about marketing, change, and work.”—Selling Power

“Godin is endlessly curious, opinionated, and knowledgeable on a wide variety of subjects. He is a relentless marketer…and also a clear-eyed visionary with strong and sensible ideas.”—Miami Herald

You’re either a Purple Cow or you’re not. You’re either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson, and Pret a Manger have in common?

How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last?

The old checklist of P’s used by marketers – Pricing, Promotion, Publicity – aren’t working anymore.

The golden age of advertising is over. It’s time to add a new P – the Purple Cow.”Purple Cow” describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable.

In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It’s a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.

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HDFC Bank 2.0: From Dawn to Digital
Rs. 2,690.00
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Tamal Bandyopadhyay

“Tamal combines his financial knowledge, eye for detail, and an excellent storytelling style to create a vivid portrait of India’s most valued bank and its path to the future.” –NANDAN NILEKANI, Co-founder and Chairman of Infosys and Founding Chairman of UIDAI

“Tamal has enthusiastically documented the epiphany that HDFC Bank’s leadership had in starting out on their digital journey. India is set for seismic changes to day-to-day banking over the next few years and banks who don’t commit to fully re-engineering their practice around becoming a technology company that delivers real-time, contextual banking experiences will wither on the vine. HDFC Bank has made a solid start on this journey, but the final chapter has not yet been written.” –BRETT KING, Founder, Moven and bestselling author of Bank 4.0

The seeds of change were sown in September 2014, when HDFC Bank MD Aditya Puri went to Silicon Valley to meet the brightest tech minds in the world. By the time he got back, he knew exactly what needed to be done.

It was time for a revolution. Instead of waiting to be disrupted by fintech companies, HDFC Bank went all out to disrupt itself, recasting its role and scope on a scale that has never been attempted before. In one of the biggest transformations ever undertaken in any business, HDFC Bank wants to become a platform facilitating a financial experience.

Tamal Bandyopadhyay chronicles HDFC Bank’s own digital disruption exercise through the very people who drove it, narrating a story that’s as compelling as unique in India’s financial system. With his keen eye for detail, deep knowledge of banking and unparalleled storytelling ability, Bandyopadhyay recounts the journey of India’s most valued lender from a life cycle bank to a lifestyle bank.

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Switch: How to Change Things When Change is Hard
Rs. 2,790.00
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Dan Heath & Chip Heath

New York Times No. 1 Bestseller

“Witty and instructive . . . The Heath brothers think that the sciences of human behavior can provide us with tools for making changes in our lives—tools that are more effective than ‘willpower,’ ‘leadership’ and other easier-said-than-done solutions. . . . For any effort at the change to succeed, the Heaths argue, you have to ‘shape the path.’ With Switch they have shaped a path that leads in a most promising direction.”—The Wall Street Journal

“Using the terminology of University of Virginia psychologist Jonathan Haidt, the Heaths designate the emotional side of the mind as the Elephant and the rational side as the Rider. . . . Switch is crammed with stories…covering a number of fields to drive home the importance of using the strengths of both the Rider and the Elephant to make change happen. This could be a valuable read for the would-be change-makers of the Obama administration.”—Fort Worth Star-Telegram

“Whether you’re a manager, a parent or a civic leader, getting people to change can be tricky business. In Switch, brothers Chip and Dan Heath—authors of the bestselling Made to Stick—survey efforts to shape human behavior in search of what works. . . . Even when change isn’t easy, it’s often worth making.”—Time

“Dan and Chip Heath have done it again. . . . Any leader looking to create change in his organization need not look beyond this little book. It is packed with examples and hands-on tools that will get you moving right away. And it is really a fun read.”—Business Week

Switch is likely to prove invaluable to anyone wanting to make long-lasting change a reality ― BBC Focus
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Good To Great: Why Some Companies Make the Leap…And Others Don’t
Rs. 5,990.00
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Jim Collins

Audie Award for Business/Educational (2006)

‘in this category (management books) there is nothing to touch Jim Collins… It is essential reading.’ ― Sunday Times Business Books of the Year

…a must-read… ― Management Today

…the biggest selling and most influential management book of the new millennium. ― Financial Times

Can a good company become a great one? If so, how?

After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising – at times even shocking – to the modern mind.

Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel. It is widely regarded as one of the most important business books ever written.
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The Curse of Bigness: How Corporate Giants Came to Rule the World
Rs. 2,890.00
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Tim Wu

Mr. Wu writes with elegance, conviction, knowledge – and certitude. ― Wall Street Journal

Short and sharp… an excellent primer for anyone who wants to understand why corporate wealth and power have grown so concentrated… and why that might be a problem for democracy. ― Financial Times

As Tim Wu argues in The Curse of Bigness, global economic concentration is now at levels unseen in more than a century – since the early days of industrial capitalism… Wu manages to make this brisk and impressively readable overview of the subject vivid and compelling. ― Washington Post

Tim Wu has pulled off an incredible feat – he’s written a short, compelling book on antitrust… Persuasive and brilliantly written, the book is especially timely given the rise of trillion-dollar tech companies. ― Publishers Weekly

Sweeping in scope, The Curse of Bigness is probably the best popular account of the history of American antitrust law and policy. It captures the stakes in the battle for antitrust – and it cuts to the heart of one of the central questions of our time: can democracy survive? ― New Republic

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The Prize: The Epic Quest for Oil, Money & Power
Rs. 5,990.00
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Daniel Yergin

Winner of the Pulitzer Prize and hailed as “the best history of oil ever written” by Business Week, Daniel Yergin’s “spellbinding…irresistible” (The New York Times) account of the global pursuit of oil, money, and power addresses the ongoing energy crisis.

“Splendid and epic history of oil…. The story is brilliantly told…with its remarkable cast of characters.” — The Wall Street Journal

“Impassioned and riveting…only in the great epics of Homer will readers regularly run into a comparable string of larger-than-life swashbucklers and statesmen, heroes and villains.” — San Francisco Examiner

“A masterly narrative…The Prize portrays the interweaving of national and corporate interests, the conflicts and stratagems, the miscalculations, the follies, and the ironies.” — James Schlesinger, former U.S. Secretary of Defense and U.S. Secretary of Energy

“Spellbinding…irresistible…monumental…must be read to understand the first thing about the role of oil in modern history.” — The New York Times

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Thinking, Fast and Slow
Rs. 3,490.00
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Daniel Kahneman

Major New York Times Bestseller

More than 2.6 million copies sold

One of The New York Times Book Review’s ten best books of the year

Selected by The Wall Street Journal as one of the best nonfiction books of the year

Presidential Medal of Freedom Recipient

Los Angeles Times Book Prize for Current Interest (2011)

Best Book of Ideas Prize Nominee (2012)

Andrew Carnegie Medal Nominee for Nonfiction (2012)

Samuel Johnson Prize for Non-Fiction Nominee for Longlist (2012)

There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Daniel Kahneman’s Thinking, Fast and Slow. Kahneman, a winner of the Nobel Prize for economics, distils a lifetime of research into an encyclopedic coverage of both the surprising miracles and the equally surprising mistakes of our conscious and unconscious thinking. He achieves an even greater miracle by weaving his insights into an engaging narrative that is compulsively readable from beginning to end. My main problem in doing this review was preventing family members and friends from stealing my copy of the book to read it for themselves…this is one of the greatest and most engaging collections of insights into the human mind I have read — William Easterly ― Financial Times

This is a landmark book in social thought, in the same league as The Wealth of Nations by Adam Smith and The Interpretation of Dreams by Sigmund Freud — Nassim Nicholas Taleb, author of ‘The Black Swan’

Daniel Kahneman is one of the most original and interesting thinkers of our time. There may be no other person on the planet who better understands how and why we make the choices we make. In this absolutely amazing book, he shares a lifetime’s worth of wisdom presented in a manner that is simple and engaging, but nonetheless stunningly profound. This book is a must read for anyone with a curious mind — Steven D. Levitt, co-author of ‘Freakonomics’

This book is a tour de force by an intellectual giant; it is readable, wise, and deep. Buy it fast. Read it slowly and repeatedly. It will change the way you think, on the job, about the world, and in your own life — Richard Thaler, co-author of ‘Nudge’

Thinking, Fast and Slow is a masterpiece – a brilliant and engaging intellectual saga by one of the greatest psychologists and deepest thinkers of our time. Kahneman should be parking a Pulitzer next to his Nobel Prize — Daniel Gilbert, Professor of Psychology, Harvard University, author of ‘Stumbling on Happiness’, host of the award-winning PBS television series ‘This Emotional Life’

A terrific unpicking of human rationality and irrationality – could hardly have been published at a better moment. Kahnemann is the godfather of behavioural economics, and this distillation of a lifetime’s thinking about why we make bad decisions – about everything from money to love – is full of brilliant anecdote and wisdom. It is Kahnemann’s belief that anyone who thinks they know exactly what is going on hasn’t understood the question; as such it’s the perfect gift for opinionated family members everywhere. — Tim Adams ― Observer Books of the Year
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Built To Last: Successful Habits of Visionary Companies
Rs. 5,990.00
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James Collins, Jerry Porras, Jim Collins

This book is not about charismatic leaders or visionary products. It’s about something more important – visionary companies. Based on a six-year research project at Stanford University Graduate School of Business, Collins and Porras studied eighteen exceptional and enduring companies, comparing them to their top competitors. From start-ups to large corporations, they asked: ‘What makes truly exceptional companies stand out?’ Filled with practical concepts and real-life examples, Built to Last offers a blueprint for building organizations that will thrive in the 21st century and beyond

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Making the Elephant Dance: The Tata Way To Innovate, Transform And Globalize
Rs. 3,590.00
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Sunil Mithas

How should incumbents transform themselves?

Making the Elephant Dance provides a roadmap using the levers of business excellence, innovation, and globalization by documenting the Tata Group’s transformational journey from a $5.8-billion Indian firm in 1992 to a $103-billion global powerhouse in 2014, with over 65 percent of revenues coming from outside India.

Tata is one of the most admired companies in the world. This book explains the sequence of leadership and management interventions that Tata used following the liberalization of the Indian economy in the 1990s to become the largest private-sector employer in both India and the United Kingdom and acquire iconic brands such as Jaguar Land Rover and Tetley.

Sunil Mithas profiles the transformational journey of incumbents such as Tata Steel, Jaguar Land Rover, Tata Consultancy Services, Titan, Indian Hotels, Tata Power, and Tata Chemicals to provide a framework for almost any organization to rediscover its potential and charge ahead.

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Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth
Rs. 4,290.00
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John Doerr

INSTANT NEW YORK TIMES BESTSELLER

“Measure What Matters” is a groundbreaking book by legendary venture capitalist John Doerr that introduces the revolutionary approach of Objectives and Key Results (OKRs) for effective goal-setting in business. Drawing on real-life case studies, including the success story of Google, Doerr shares firsthand accounts of how OKRs have driven focus, agility, and explosive growth in organizations. With insights from narrators such as Bono and Bill Gates, this book shows how to collect relevant data to track progress and measure what matters. Whether you’re part of a small team or a large organization, this book provides practical guidance on aiming high, moving fast, and achieving excellence.

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Tata’s Wealth Odyssey Bundle
Rs. 4,500.00

R. M. Lala, S. Ramadorai

Embark on a captivating journey through the remarkable history of the Tata Group, one of India’s most iconic conglomerates.

With ‘The Creation of Wealth: The Tatas from the 19th to the 21st Century,’ you’ll delve into the group’s profound legacy, dating back to the 19th century, and witness its evolution into a global powerhouse. ‘The TCS Story and Beyond’ shines a spotlight on Tata Consultancy Services, a crown jewel of the Tata empire, showcasing its extraordinary growth and influence in the IT world.

The Creation of Wealth

Appearing for the first time in this edition is the story of how the Tatas, with Ratan Tata at the helm, have had to grapple with change in the post-1992 era of economic reforms. In a frank epilogue, Ratan Tata talks about the difficulties he faced in implementing change, including resistance from his colleagues. The Creation of Wealth is R.M. Lala’s best-selling account of how the Tatas have been at the forefront in the making of the Indian nation “not just by their phenomenal achievements as industrialists and entrepreneurs but also by their signal contributions in areas like factory reforms, labor and social welfare, medical research, higher education, culture and arts, and rural development.

The TCS Story and Beyond

In 2003, Tata Consultancy Services set itself a mission, ‘Top Ten by 2010’. In 2009, a year ahead of schedule, TCS made good on that promise. In fourteen years, the company had transformed itself from the 155 million dollar operation that S. Ramadorai inherited as CEO in 1996.

Today it is one of the world’s largest IT software and services companies with more than 240,000 people working in forty-two countries and annual revenues of over 10 billion dollars. The TCS story is one of modern India’s great success stories. In this fascinating book, S. Ramadorai, one of the country’s most respected business leaders, recounts the steps to that extraordinary success and outlines a vision for the future where the quality initiatives he undertook can be applied to a larger national framework.

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Building A Second Brain: A Proven Method To Organize Your Digital Life And Unlock Your Creative Potential
Rs. 2,190.00
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Tiago Forte

Discover the full potential of your ideas and make powerful, meaningful improvements in your work and life by Building a Second Brain.

‘Forte’s ideas … really work’ Seth Godin

‘Building a Second Brain completely changed my life’ Ali Abdaal

‘Much more than just another productivity method – it’s a survival guide’ Chris Guillebeau

‘This is a well-written, cogent, and useful manual for staying clear in the knowledge-worker world.’ David Allen

For the first time in history, we have instantaneous access to the world’s knowledge. There has never been a better time to learn, to create and to improve ourselves. Yet, rather than being empowered by this information, we’re often overwhelmed, paralysed by believing we’ll never know or remember enough.

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Strategy Safari: A Guided Tour Through the Wilds of Strategic Management
Rs. 2,990.00
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Henry Mintzberg, Joseph Lampel and Bruce Ahlstrand

International Bestseller

“Read the book. Let Henry Mintzberg, Bruce Ahlstrand, and Joseph Lampel guide you on an enlightening and entertaining excursion through the field of strategy making.”
— Lawrence Bennigson, Senior Fellow of the Executive Development Center of the Harvard Business School

“Strategy Safari makes a convincing case for juggling several approaches at once. This book furnishes the complete tool set for every manager involved in strategy formation.”
— Report on Business

Strategy Safari, the international bestseller on business strategy by leading management thinker Henry Mintzberg and his colleagues Bruce Ahlstrand and Joseph Lampel, is widely considered a classic work in the field.

No other book synthesizes the entire history and evolution of strategic management in so lively and entertaining a fashion. Since the initial publication of Strategy Safari, managers, consultants, and academics all over the world have found this book an indispensable and delightful tool—it has been translated into more than ten languages, including Chinese, Russian, and French, and has been used in top MBA programs worldwide.

Strategy Safari makes sense of a field that often seems to make no sense. Mintzberg, Ahlstrand, and Lampel pair their sweeping vision of strategy making with an authoritative catalog in which they identify ten schools of strategy that have emerged over the past four decades.

Why struggle through the vast, confusing terrain of strategy formation? With clarity and depth, Strategy Safari maps the strategic landscape and facilitates intelligent, informed strategy formation.
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The Power Law
Rs. 3,190.00
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Sebastian Mallaby

[An] absorbing new history of startup investing — Liam Proud ― Reuters

From an award-winning financial historian comes the gripping, character-driven story of venture capital and the world it made

Innovations rarely come from “experts.” Jeff Bezos was not a bookseller; Elon Musk was not in the auto industry. When it comes to innovation, a legendary venture capitalist told Sebastian Mallaby, the future cannot be predicted, it can only be discovered. Most attempts at discovery fail, but a few succeed at such a scale that they more than makeup for everything else. That extreme ratio of success and failure is the power law that drives venture capital, Silicon Valley, the tech sector, and, by extension, the world.

Drawing on unprecedented access to the most celebrated venture capitalists of all time, award-winning financial historian Sebastian Mallaby tells the story of this strange tribe of financiers who have funded the world’s most successful companies, from Google to SpaceX to Alibaba.

With a riveting blend of storytelling and analysis, The Power Law makes sense of the seeming randomness of success in venture capital, an industry that relies, for good and ill, on gut instinct and personality rather than spreadsheets and data. We learn the unvarnished truth about some of the most iconic triumphs and infamous disasters in the history of tech, from the comedy of errors that was the birth of Apple to the venture funding that fostered hubris at WeWork and Uber to the industry’s notorious lack of women and ethnic minorities.

Now the power law echoes around the world: it has transformed China’s digital economy beyond recognition, and London is one of the top cities for venture capital investment. By taking us so deeply into the VCs’ game, The Power Law helps us think about our own future through their eyes.

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Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX
Rs. 2,890.00
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Eric Berger

‘Just read it.’ –Elon Musk

“The elegant brilliance of the engineering that allows today’s space rockets to land themselves back on earth—or at sea—right way up, and on target to the inch, is all the doing of the teams assembled by Elon Musk—and the story of how he did it, and how for sure he will get us to Mars whether we like it or not, is told in appropriately stellar fashion by Eric Berger in a book that held me captive, in earth orbit, from prologue to epilogue, countdown to splashdown.” — Simon Winchester, New York Times Bestselling Author of The Perfectionists

“A colorful page-turner.” — WALTER ISAACSON, New York Times Book Review

“Liftoff reads like something out of the golden age of Science Fiction but this isn’t a novel by Robert Heinlein or Arthur C. Clarke. This is the true, astounding story of the men and women who spun those sci-fi dreams into reality.” — Homer Hickam, #1 New York Times Bestselling Author of Rocket Boys

“Eric Berger has followed the exploits of SpaceX and its founder, Elon Musk, from its very early days. In Liftoff, Eric relates the many personal accounts collected in one-on-one interviews with Musk and many of his key leaders and associates. He chronicles the frenetic pace of Falcon 1 development and the toll it took on many of the early employees. This is a book that will hold your rapt attention from start to finish.” — Charles Bolden, Former NASA Administrator and Four-Time Astronaut

“Eric Berger brings to life the passion and sacrifice of the early SpaceX team as they navigated through countless obstacles toward unlikely success. The skillfully described technical details, paired with a candid glimpse into individual personalities, makes Liftoff a must read for space enthusiasts and novices alike.” — KAREN NYBERG, NASA Astronaut

“This might be the best space book I’ve ever read. Liftoff will prove to be a defining story not only for the commercial space industry, but for the Space Age writ large, and there’s no one better than Eric Berger to tell it.” — KELLIE GERARDI, author of Not Necessarily Rocket Science

“Compelling. … Great reading. … An essential, unofficial reference test for what to do (and not do) as space flight goes commercial. … Fascinating.” — New Scientist

“Does a fine job of telling the white-knuckle story of how SpaceX was created in 2002 and came close to collapse several times.” — Financial Times

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Beating the Street
Rs. 2,790.00
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Peter Lynch

Legendary money manager Peter Lynch explains his own strategies for investing and offers advice for how to pick stocks and mutual funds to assemble a successful investment portfolio.

Develop a Winning Investment Strategy—with Expert Advice from “The Nation’s #1 Money Manager.” Peter Lynch’s “invest in what you know” strategy has made him a household name with investors both big and small.

An important key to investing, Lynch says, is to remember that stocks are not lottery tickets. There’s a company behind every stock and a reason companies—and their stocks—perform the way they do. In this book, Peter Lynch shows you how you can become an expert in a company and how you can build a profitable investment portfolio, based on your own experience and insights and on straightforward do-it-yourself research.

In Beating the Street, Lynch for the first time explains how to devise a mutual fund strategy, shows his step-by-step strategies for picking stock, and describes how the individual investor can improve his or her investment performance to rival that of the experts.

There’s no reason the individual investor can’t match wits with the experts, and this book will show you how.

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Ecommerce In A Week
Rs. 1,590.00
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Nick Smith

In today’s rapidly changing working environment, e-commerce is more than just a buzzword – it’s a vital skill for career success. Digital marketing consultant Nick Smith shares his hard-earned wisdom and practical advice in this concise and accessible book. With a day-by-day approach, he covers topics such as setting up your online store, social media marketing, pay-per-click (PPC) marketing, search engine optimization (SEO), customer service, and creating an effective e-commerce marketing system. Whether you’re new to e-commerce or looking to enhance your skills, this book provides valuable insights for surviving and thriving in the digital world.

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Delivering Happiness: A Path to Profits, Passion and Purpose
Rs. 1,890.00
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Tony Hsieh

#1 NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER

“In this fascinating (and often hilarious) account, Tony explains how he turns his beliefs into actions that really do deliver happiness.”―Gretchen Rubin, author of The Happiness Project

“An uplifting tale of entrepreneurial success, personal growth, and redemption.”―Publishers Weekly

The visionary CEO of Zappos explains how an emphasis on corporate culture can lead to unprecedented success.

Pay new employees $2000 to quit. Make customer service the entire company, not just a department. Focus on company culture as the #1 priority. Apply research from the science of happiness to running a business. Help employees grow both personally and professionally. Seek to change the world. Oh, and make money too.

Sound crazy?

It’s all standard operating procedure at Zappos.com, the online retailer that’s doing over $1 billion in gross merchandise sales every year.

In 1999, Tony Hsieh (pronounced Shay) sold LinkExchange, the company he co-founded, to Microsoft for $265 million. He then joined Zappos as an adviser and investor and eventually became CEO.

In 2009, Zappos was listed as one of Fortune magazine’s top 25 companies to work for and was acquired by Amazon later that year in a deal valued at over $1.2 billion on the day of closing.

In his first book, Tony shares the different business lessons he learned in life, from a lemonade stand and pizza business through LinkExchange, Zappos, and more. Ultimately, he shows how using happiness as a framework can produce profits, passion, and purpose both in business and in life.
(edited by author)

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When The Heavens Went On Sale: The Misfits and Geniuses Racing to Put Space Within Reach
Rs. 3,690.00
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Ashlee Vance

*An instant New York Times Bestseller*

‘One of the most exciting tales of our time… It’s the next tech frontier, and Vance turns it into a thriller’ Walter Isaacson, author of Steve Jobs

‘Eloquent, expertly reported’ Brad Stone, author of The Everything Store
_______________

A momentous look at the private companies driving the revolutionary new space race, from the 3-million copy, New York Times bestselling author of Elon Musk

In 2008, Elon Musk’s SpaceX became the first private company to build a low-cost rocket that could reach orbit. Suddenly Silicon Valley, not NASA, was the epicentre of the new Space Age.

Ashlee Vance follows four pioneering companies – Astra, Firefly, Planet Labs, and Rocket Lab – as they race to control access to outer space. While the space tourism ambitions of billionaires such as Bezos and Branson make headlines, these under-the-radar companies are striving to monetize Earth’s lower orbit; to connect, analyze and monitor everything on Earth.

With unprecedented access to private company headquarters, labs, and top-secret launch locations – from the US to New Zealand, Ukraine to India – Vance presents a gripping account of private jets, communes, gun-toting bodyguards, drugs, espionage investigations and multimillionaires guzzling booze as their fortunes disappear.

This is the most pressing and controversial technology story of our time.

Welcome to the new Wild West above the clouds.

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The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Rs. 3,890.00
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Eric Ries

THE INTERNATIONAL BESTSELLING SENSATION

The Lean Startup changes everything ― Harvard Business Review

You should think like a lean startup even if you’re not a lean startup ― Forbes

Every so often a business book comes along that changes how we think about innovation and entrepreneurship. The Lean Startup has the chops to join this exalted company ― Financial Times, Philip Delves Broughton

Mandatory reading for entrepreneurs… loaded with fascinating stories and practical principles ― Dan Heath, coauthor of Switch and Made to Stick

If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book. If you are just curious about entrepreneurship, read this book ― Randy Komisar, founding director of TiVo

The Lean Startup will change the way we think about entrepreneurship ― Tom Eisenmann, Professor of Entrepreneurship, Harvard Business School

Eric Ries has created a science where previously there was only art. A must-read for every serious entrepreneur – and every manager interested in innovation ― Marc Andreessen, cofounder of Andreessen Horowitz, Opsware, and Netscape

I know of no better guide to improve the odds of a startup’s success ― Mitchell Kapor, Founder, Lotus Development Corp

This book is the guided tour of the key innovative practices used inside Google, Toyota, and Facebook, that work in any business ― Scott Cook, Founder and Chairman, Intuit

“I make all our managers read The Lean Startup.” —Jeffery Immelt, CEO, General Electric

“At Asana, we’ve been lucky to benefit from Eric’s advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business.” —Dustin Moskovitz, co-founder of Facebook and Asana

“The Lean Startup isn’t just about how to create a more successful entrepreneurial business, it’s about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to healthcare, and to solving the world’s great problems. It’s ultimately an answer to the question ‘How can we learn more quickly what works, and discard what doesn’t?'” — Tim O’Reilly, CEO O’Reilly Media

“In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” —Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur

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Start With Why: How Great Leaders Inspire Everyone To Take Action
Rs. 2,990.00
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Simon Sinek

Reading Start With Why again reminded me why it’s so important to keep our values at the heart of everything we do at Virgin, and everything I do outside of work too. I would recommend it to business leaders all over the world, and to anyone looking for a little bit of direction or inspiration in life — Sir Richard Branson, founder of the Virgin Group

This book is so impactful, I consider it required reading — Tony Robbins, bestselling author of Awaken The Giant Within

A deep, abiding understanding of what you want to inspire, and how you want to lead is the basis of this inspirational book ― Forbes

One of the most useful and powerful books I have read in years. Simple and elegant, it shows us how leaders should lead — William Ury, co-author of Getting to Yes

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Richer, Wiser, Happier: How The World’s Greatest Investors Win In The Markets And Life
Rs. 3,190.00
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GREEN WILLIAM

‘A brilliant book packed with powerful insights from the world’s most successful investors’
Tony Robbins

‘A profound, eloquent, and much-needed call for a reassessment of how we build our portfolios and live our lives’Stig Brodersen

‘A classic … for generations, will define what it means to be a better investor and a better human’
Guy Spier

Billionaire investors. If we think of them, it’s with a mixture of awe and suspicion. Clearly, they possess a kind of genius – the proverbial Midas Touch. But are the skills they possess transferable? And would we really want to be them? Do they have anything to teach us besides making money?

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Unscripted: The Epic Battle for a Hollywood Media Empire
Rs. 4,390.00
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James B. Stewart, Rachel Abrams

‘Addicted to Succession? Well, here’s the real thing.’ Hollywood Reporter

The shocking inside story of how dysfunction, misconduct and scandal almost brought down one of Hollywood’s greatest companies.

Unscripted is the inside story of the struggle to control one of the world’s great entertainment empires.

It is the story of the last great Hollywood mogul, Sumner Redstone: the ninety-something founder of Paramount Global who, well into his dotage and facing a scandalous lawsuit, proves increasingly unable to run the sprawling company he has built.
A racy tale of big money, bigger egos and #MeToo disgrace . . . Like a real-life blueprint for the TV show Succession ― The Times

Jaw-dropping . . . an epic tale of toxic wealth and greed populated by connivers and manipulators. — Editor’s Choice ― New York Times

A real-life Succession . . . A deeply reported account of one of the trashiest episodes in recent business history . . . Masterful. ― Financial Times

Has a business book ever made you blush? . . . With soap-operatic twists and turns, Unscripted makes the amped-up historical fiction of Babylon feel downright chaste by comparison ― Washington Post

The sordid family saga that makes Succession look tame ― Esquire

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Four: The Hidden DNA of Amazon, Apple, Facebook and Google
Rs. 2,790.00
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Scott Galloway

‘A fantastic, provocative book about where we are now and where we are going’ Phil Simon Huffington Post

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.

For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.

Instead of buying the myths these companies broadcast, Galloway asks fundamental questions:

– How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)?
– Why does the stock market forgive them for sins that would destroy other firms?
– And as they race to become the world’s first trillion-dollar company, can anyone challenge them?

In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career.

Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

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The Talent Code: Greatness isn’t Born. It’s Grown
Rs. 2,290.00
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Daniel Coyle

“I only wish I’d never before used the words ‘breakthrough’ or ‘breathtaking’ or ‘magisterial’ or ‘stunning achievement’ or ‘your world will never be the same after you read this book.’ Then I could be using them for the first and only time as I describe my reaction to Daniel Coyle’s The Talent Code. I am even willing to ‘guarantee’ that you will not read a more important and useful book in 2009, or pretty much any other year. And if all that’s not enough, it’s also ‘a helluva good read.'”—Tom Peters, author of In Search of Excellence

“This is a remarkable—even inspiring—book. Daniel Coyle has woven observations from brain research, behavioral research, and real-world training into a conceptual tapestry of genuine importance. What emerges is both a testament to the remarkable potential we all have to learn and perform and an indictment of any idea that our individual capacities and limitations are fixed at birth.”—Dr. Robert Bjork, Distinguished Professor and Chair of Psychology, UCLA

‘Talent. You’ve either got it or you haven’t.’ Not true, actually.

In The Talent Code, award-winning journalist Daniel Coyle draws on cutting-edge research to reveal that, far from being some abstract mystical power fixed at birth, ability really can be created and nurtured.

In the process, he considers talent at work in venues as diverse as a music school in Dallas and a tennis academy near Moscow to demonstrate how the wiring of our brains can be transformed by the way we approach particular tasks. He explains what is really going on when apparently unremarkable people suddenly make a major leap forward. He reveals why some teaching methods are so much more effective than others. Above all, he shows how all of us can achieve our full potential if we set about training our brains in the right way.

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Money Master the Game: 7 Simple Steps to Financial Freedom
Rs. 3,190.00
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Tony Robbins

Multimillion-copy bestselling author of Awaken the Giant Within and Unlimited Power has created a new 7-step blueprint for securing financial freedom. Based on extensive research and one-on-one interviews with more than 50 of the most legendary financial experts in the world – from Carl Icahn, to Warren Buffett, to Jack Bogle and Steve Forbes, Tony Robbins.

Robbins has a brilliant way of using metaphor and story to illustrate even the most complex financial concepts – making them simple and actionable. With expert advice on our most important financial decisions, Robbins is an advocate for the reader, dispelling the myths that often rob people of their financial dreams. Tony Robbins walks readers of every income level, through the steps to become financially free by creating a lifetime income plan. This book delivers invaluable information and essential practices for getting your financial house in order. It’s the book millions of people have been waiting for.

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Zero to One: Notes on Start Ups, or How to Build the Future
Rs. 2,790.00
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Peter Thiel

#1 NEW YORK TIMES BESTSELLER

Goodreads Choice Award Nominee for Business Books (2014)

‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ – Elon Musk, CEO of SpaceX and Tesla

‘This book delivers completely new and refreshing ideas on how to create value in the world.’ – Mark Zuckerberg, CEO of Facebook

‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ – Nassim Nicholas Taleb, author of The Black Swan

“Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.”
– The Economist

“An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large…”
– The New Republic

“Might be the best business book I’ve read…Barely 200 pages long and well lit by clear prose and pithy aphorisms, Thiel has written a perfectly tweetable treatise and a relentlessly thought-provoking handbook.”
– Derek Thompson, The Atlantic

“ Zero to One is the first book any working or aspiring entrepreneur must read—period.”
– Marc Andreessen, co-creator of the world’s first web browser, co-founder of Netscape, and venture capitalist at Andreessen Horowitz

“Zero to One is an important handbook to relentless improvement for big companies and beginning entrepreneurs alike. Read it, accept Peter’s challenge, and build a business beyond expectations.”
– Jeff Immelt, Chairman and CEO, GE

“Thiel has drawn upon his wide-ranging and idiosyncratic readings in philosophy, history, economics, anthropology, and culture to become perhaps America’s leading public intellectual today”
– Fortune

“Peter Thiel, in addition to being an accomplished entrepreneur and investor, is also one of the leading public intellectuals of our time. Read this book to get your first glimpse of how and why that is true.”
– Tyler Cowen, New York Times best-selling author of Average is Over and Professor of Economics at George Mason University

“The first and last business book anyone needs to read; a one in a world of zeroes.”
– Neal Stephenson, New York Times best-selling author of Snow Crash, the Baroque Cycle, and Cryptonomicon

“Forceful and pungent in its treatment of conventional orthodoxies—a solid starting point for readers thinking about building a business.”
– Kirkus Reviews
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High Output Management
Rs. 3,690.00
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Andrew S. Grove

In this legendary business book and Silicon Valley staple, the former chairman and CEO of Intel shares his perspective on how to build and run a company.

A practical handbook for navigating real-life business scenarios and a powerful management manifesto with the ability to revolutionize the way we work.

The essential skill of creating and maintaining new businesses—the art of the entrepreneur—can be summed up in a single word: managing. Born of Grove’s experiences at one of America’s leading technology companies (as CEO and employee number three at Intel),

High Output Management is equally appropriate for sales managers, accountants, consultants, and teachers, as well as CEOs and startup founders. Grove covers techniques for creating highly productive teams, demonstrating methods of motivation that lead to peak performance.

“Generous enough with advice and observations to be required reading.” —The Wall Street Journal

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Mastering Uncertainty: How great founders, entrepreneurs and business leaders thrive in an unpredictable world
Rs. 3,590.00
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Matt Watkinson and Csaba Konkoly

‘Mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.’ Keith Ferrazzi, New York Times No. 1 bestselling author and Founder of Ferrazzi Greenlight

Mastering Uncertainty is a comprehensive instruction manual for how to succeed in a world beyond our control. A fantastic, empowering read. — Howard Lindzon, General Partner at Social Leverage, Co-founder of StockTwits

What separates the world’s most successful entrepreneurs and business tycoons from the rest? It’s not their superhuman intelligence. It’s something more fundamental: they understand how to turn uncertainty to their advantage.

We all know that the future is inherently unknowable, and yet we behave and plan as though it is. Once we truly understand the nature of uncertainty, though, we can take practical steps to make the most of the opportunities that come our way. In Mastering Uncertainty award-winning author Matt Watkinson and investor and entrepreneur Csaba Konkoly offer a masterclass on the workings of luck and probability. They show how to calculate when to make big bets and when to pull back. And they offer supremely practical advice on how we can improve our odds, whether through maximising our networks, learning how to read warning signs, or assessing where best to place our energies.

The unforeseen always occurs. Mastering Uncertainty shows you how to prepare for it and make the best use of it.

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The 8th Habit: From Effectiveness to Greatness
Rs. 2,790.00
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Stephen R. Covey

Over half a million copies sold.

“Getting results in large companies is a very rare skill and this book captures how to do it.” — Kevin Rollins, President and CEO, Dell, Inc.

“The 8th Habit is a true masterpiece, a must-read. These principles of personal and organizational leadership, when lived, unleash human genius and inspire deep commitment and magnificent levels of service and satisfaction. This book will be my gift to all my associates as required reading for all of my future endeavors.” — Horst Schulze, former President and COO of The Ritz-Carlton Hotel Company

“Stephen Covey continues to wow us with his new The 8th Habit. As the world’s most respected leadership expert, he builds on the foundation of his bestselling 7 Habits and gives a pattern for life that is passionate, makes a difference and leaves a legacy of greatness.” — Larry King

From the author that brought you the New York Times bestseller The 7 Habits of Highly Effective People comes a guide to accessing and encouraging the human potential for greatness.

In the more than twenty-five years since its publication, The 7 Habits of Highly Effective People has become an international phenomenon with more than twenty-five million copies sold. Tens of millions of people in business, government, and schools have dramatically improved their lives and organizations by applying the principles of Stephen R. Covey’s classic book.

The world, however, is a vastly changed place. Being effective as individuals and organizations is no longer merely an option—it’s a requirement for survival. But in order to thrive, innovate, excel, and lead in what Covey calls the “New Knowledge Worker Age,” we must build on and move beyond effectiveness. In this era of human history, our call is for greatness—holistic fulfillment, passionate execution, and significant contribution.

Accessing the higher levels of human genius in today’s new reality requires a change in thinking: a new mindset and a new skill-set—in short, a new habit. The crucial challenge of our world today is this: to find our voice and inspire others to find theirs. It is what Covey calls the 8th Habit. The 8th Habit is the answer to the soul’s yearning for greatness, the organization’s imperative for significance and superior results, and humanity’s search for its “voice.”

Covey’s books have transformed the way we think about ourselves, our purpose in life, our organizations, and about humankind. Just as The 7 Habits of Highly Effective People helped us focus on effectiveness, The 8th Habit shows us the way to greatness.
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High Performance Habits: How Extraordinary People Become That Way
Rs. 2,990.00
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Brendon Burchard

“There are so many books written about habits and also the habits of successful people, you could think that there is nothing that you could learn anymore. However, the unique perspective of Brendon Burchard makes this book worth reading. All habits have their source in a proper mindset.” — Greg Swierad

“Brendon Burchard is one of the top motivation and marketing trainers in the world.” —Larry King

“Top 25 Most Influential Leaders in Personal Growth and Achievement.” —Success Magazine

“Top 100 Most Followed Public Figure in the World.” —Facebook Insights

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In the Plex: How Google Thinks, Works, and Shapes Our Lives
Rs. 3,190.00
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Steven Levy

“Levy is America’s premier technology journalist. . . . He has produced the most interesting book ever written about Google. He makes the biggest intellectual challenges of computer science seem endlessly fun and fascinating. . . . We can expect many more books about Google. But few will deliver the lively, idea-based journalism of In the Plex.” —Siva Vaidhyanathan, The Washington Post

“Almost nothing can stop a remarkable idea executed well at the right time, as Steven Levy’s brisk-but-detailed history of Google, In the Plex, convincingly proves. . . . makes obsolete previous books on the company.” —Jack Shafer, The San Francisco Chronicle

“An instructive primer on how the minds behind the world’s most influential internet company function.” —Richard Waters, The Wall Street Journal

Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind Google, the most successful and most admired technology company of our time, told by one of our best technology writers.

Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters—the Googleplex—to show how Google works.

While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google’s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow, Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more.

The key to Google’s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers—free food and dry cleaning, on-site doctors and masseuses—and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire.

But has Google lost its innovative edge? With its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be evil still compete?

No other book has ever turned Google inside out as Levy does with In the Plex.

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Unreasonable Success and How to Achieve It: Unlocking the Nine Secrets of People Who Changed the World
Rs. 3,190.00
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Richard Koch

Koch is good at knitting these tales with his nine characteristics of unreasonable success alongside some practical tips ― Financial Times

How do people of seemingly ordinary talent go on to achieve unexpected results? What can we learn from them? What are the ingredients for unreasonable success and how is it achieved?

In this ground-breaking book, bestselling author Richard Koch charts a map of success, identifying the nine key attitudes and strategies can propel anyone to new heights of accomplishment.

The pattern of success is fractal. It is endlessly varied but endlessly similar. Success does not require genius, consistency, all-round ability, a safe pair of hands or even basic competence. If it did, most of the people in this book would not have impacted the world as they did.

Who could have predicted that Nelson Mandela, a once-obscure lawyer, could have averted disaster in South Africa, reconciling people of different heritages to each other and establishing a viable democracy? Or that Helena Rubinstein, a young woman growing up in the grotty ghetto of Kraków, could have changed the face of beauty throughout the world? Or that the illegitimate son of a notary would become one of the world’s greatest painters, known universally by his first name, Leonardo?

Successful people typically don’t plan their success. Instead they develop a unique philosophy or attitude that works for them. They stumble across strategies which are shortcuts to success, and latch onto them. Events hand them opportunities they could not have anticipated. Often their peers with equal or greater talent fail while they succeed. It is too easy to attribute success to inherent, unstoppable genius.

With this book, you can embark on a journey towards a new, unreasonably successful future.

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Do It Today
Rs. 1,190.00
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Darius Foroux

The International Bestseller: DO IT TODAY Stop Procrastinating and Achieve Your Dreams Now!

Tired of Delaying Your Dreams? Take Action Today!

In 2015, I stopped procrastinating and published my first book after a decade of excuses. Now, I’ve handpicked 30 of my best articles on overcoming procrastination, improving productivity, and achieving your goals in this “best of” collection. With an extensive introduction about my life and work philosophy, plus improvements and edits to the articles, this book offers fresh insights not found on my site.

In Do It Today, You’ll Discover:

How to overcome procrastination

Tips for increasing productivity without stress

Strategies for achieving meaningful goals and enjoying life more
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Invent and Wander: The Collected Writings of Jeff Bezos [HARDCOVER]
Rs. 6,490.00
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Jeff Bezos, Walter Isaacson

“Invent and Wander” is a compilation of Jeff Bezos’s writings, including his annual shareholder letters, speeches, and interviews, providing insight into his principles and philosophy in creating and leading Amazon and Blue Origin. From business values to strategy, Bezos shares his thoughts on topics such as customer obsession, innovation, culture, and long-term thinking. Written in a direct and down-to-earth style, this book offers a master class in leadership and provides new ways of thinking about challenges and the future. Recommended for CEOs, entrepreneurs, and anyone interested in the principles that have driven the success of one of the most important innovators of our time. Co-published by PublicAffairs and Harvard Business Review Press.

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Masters of Scale: Surprising Truths from the World’s most Successful Entrepreneurs
Rs. 3,590.00
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Reid Hoffman

“Whether you’re at a startup or working to drive change within a large organization, the business principles in this book will help you deploy your strategy with creativity, integrity, and realism.”—Satya Nadella, CEO, Microsoft Corporation

“Reid Hoffman has a talent for getting right to the heart of a business case and turning it into an unforgettable lesson. If you’re scaling a company—or if you just love a well-told story—this is a book to savor.”—Bob Iger, executive chairman, The Walt Disney Company

“What if, instead of learning from one entrepreneur at a time, you could distill the lessons of many of the greatest founders of our time? This book combines memorable stories with actionable insights from world-class leaders to help you turn your biggest, boldest ideas into reality.”—Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

“To lead with vision and heart, start by listening and learning from others. Using stories to teach lessons, this book is full of solid (and sometimes surprising!) advice that will help accelerate your journey.”—Angela Ahrendts, former CEO, Burberry, and former head, Apple Retail

“A book to take with you into battle as you build a company or a career. It’s full of enjoyable stories, but the killer feature is the sharp insights that Hoffman draws out—specific, memorable, and actionable mindsets.”—Reed Hastings, co-founder and co-CEO, Netflix

“[Hoffman] seizes on traits that might otherwise be missed . . . [and] earnestly contends that, through careful attention to leadership and culture, the propulsive drive to grow can be disentangled from the toxic behavior so often associated with explosive expansion. It feels like the triumph of hope over experience.”—The Wall Street Journal

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Influence Empire: The Story Of Tencent And China’s Tech Ambition
Rs. 3,690.00
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Lulu Chen

‘Influence Empire by Lulu Yilun Chen is so much more than the long-awaited story of Tencent and its vital everything app, WeChat, the messaging tool used by 1.3 billion people. It’s also the sobering account of an entire generation of high-flying Chinese tech entrepreneurs, whose wings were clipped by the omnipotent hand of their own government.’ — Brad Stone, author of Amazon Unbound and The Everything Store

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Brandvantage: A 12-Week Master Plan for Brand Leadership and Beyond
Rs. 2,990.00
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Arvind Bhandari and Trupti Bhandari

‘I wish Brandvantage were around when I started my corporate journey decades ago! Arvind and Trupti, who punch in more than four decades of experience between them, have expertise in conceptualizing, creating, managing, nurturing, growing and curating some of the most iconic global and local brands. Brandvantage is a compendium of some of the most critical “hardware” and “software” every brand marketer, or indeed business person, needs. A must-read for every young marketer starting his or her starry-eyed journey to create a new brand icon or the seasoned one who takes a “pit stop” to refresh vital skill sets’ — Suresh Narayanan, chairman and managing director, Nestlé India

‘Learning is an ongoing process. Business schools start with the principles and learnings till the date of your course completion. Thereafter, one begins the journey of learnings from the experience of others combined with your own learnings. This book is a bridge between business school and your travels’ — Piyush Pandey, chief creative officer, Ogilvy Worldwide and executive chairman, Ogilvy India

‘Brandvantage is an easy-to-use guide that can help take your brand towards leadership in these hyper-competitive times. It very simply takes one through the process of brand building, from mining insights to targeting and developing communication to shaping a cult brand while staying agile and focused on the consumer. Real tips for today’s marketers’ — Lloyd Mathias, business strategist and senior marketer, HP Asia, Motorola and PepsiCo

‘A first-of-its-kind master guide which trains you on not just superlative brand management but also on elevating your leadership journey. A must-read for every aspiring and practising marketer’ — Shital Mehta, managing director, Lifestyle International

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Build: An Unorthodox Guide to Making Things Worth Making
Rs. 3,490.00
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Tony Fadell

New York Times

Wall Street Journal

USAToday Bestseller

“Tony Fadell is one of the world’s great experts in starting companies and creating insanely great products. He’s distilled his wisdom in this book, providing wildly useful mentorship in a delightfully readable set of stories.” — Walter Isaacson, author and biographer of Steve Jobs, Albert Einstein, and Leonardo da Vinci

“Tony Fadell has made more cool stuff than almost anyone else in the history of Silicon Valley, and in Build he tells us how. This is the most fun—and the most fascinating—memoir of curiosity and invention I’ve ever read.” — Malcolm Gladwell, host of the podcast Revisionist History and author of Outliers and Talking to Strangers

“Based on hard-won, real-life lessons as an entrepreneur, Tony Fadell’s Build delivers priceless advice for any young person who wants to build something great or change the world for the better. I wish I had this book when I was twenty-one.” — Ben Horowitz, founding partner of Andreessen Horowitz

“Insightful. Funny. Instructive. Unvarnished. In a book brimming with energy and enthusiasm, Tony Fadell, builder of epoch-defining products, draws on his experience with failure and accomplishment to coach you through every stage of your career.” — Joanna Hoffman, former vice president of marketing at General Magic and member of the original Macintosh team

“Tony Fadell distills his epic career into refreshingly candid, often contrarian advice that you can put into practice right away. Whether you’re looking to build a great product, a creative team, a strong culture, or a meaningful career, Tony’s guidance will get you thinking and rethinking.” — Adam Grant, author of Think Again and host of the TED podcast WorkLife
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Skin in the Game: Hidden Asymmetries in Daily Life
Rs. 2,990.00
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Nassim Nicholas Taleb

The International Bestseller

Goodreads Choice Award Nominee for Nonfiction (2018)

A thinker for uncertain times. . . If you want to better understand populism, Trump, Brexit and the anti-establishment backlash then Taleb, of no party or clique, is your man — Josh Glancy ― Sunday Times

A great iconoclast. . . Taleb, a Wall Street trader turned essayist, is a thinker touched by genius. . . The big picture he presents is powerfully argued and offers myriad policy implications — Matthew Syed ― The Times

The most prophetic voice of all . . . Taleb is a genuinely significant philosopher . . . someone who is able to change the way we view the structure of the world through the strength, originality and veracity of his ideas alone — John Gray ― GQ

Nassim Nicholas Taleb is the Richard Wagner of uncertainty. While the Ring Cycle of the German composer/librettist portrayed the struggle of the gods in a series of operas, the Incerto series of books by the Lebanese-American author is devoted to humans — specifically how we deal with the endemic risk in our all-too-finite existence — Dominic Lawson ― Sunday Times

The author of The Black Swan is back with a simple warning: don’t buy what your neighbour is selling unless he owns some too. The obvious application for this is investing, but Taleb has a much broader domain. In a kind of philosophical Freakonomics, he takes us from 5th-century wandering monks (banned by the church because they were too free) to Donald Trump (his imperfections showed he had skin in the game) — Rosamund Urwin ― Sunday Times Books of the Year

As always with Taleb, this is a fascinating set of ideas. And he’s right. People with skin in the game learn how the game works. Without it, they don’t — William Leith ― Evening Standard
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Alibaba: The House that Jack Ma Built
Rs. 3,290.00
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Duncan Clark

In just 15 years, Jack Ma, a former English teacher, founded Alibaba and turned it into the world’s second-largest Internet company. With a groundbreaking $25 billion IPO in 2014, Alibaba has transformed China’s e-commerce landscape and made Jack Ma an icon of the country’s private sector. Author Duncan Clark, with unprecedented access and insider knowledge, presents a compelling narrative of Alibaba’s rise, Jack Ma’s drive, and the company’s impact on China’s economy. He also explores Alibaba’s international expansion, political and social context, and its role in shaping China’s economic landscape.

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Subscribed: Why the Subscription Model Will Be Your Company’s Future―and What to Do About It
Rs. 3,290.00
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Tien Tzuo

SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR

INNOVATION AND ENTREPRENEURSHIP AWARD

Subscribed shows you how to keep customers coming back for more. The implications for product design are enormous — Nir Eyal ― author of Hooked: How to Build Habit-Forming Products

Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation–and the real opportunity–is just beginning

Today’s consumers prefer the advantages of access over the hassles of ownership. It’s not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model.

Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You’ll have to reinvent your company from the inside out — from your accounting to your entire IT architecture. No matter how large or small your company, Subscribed gives you a practical, step-by-step framework to rebuild your business around a customer-centric, recurring revenue model.In ten years, we’ll be subscribing to everything: information technology, transportation, retail, healthcare, even housing. Informed by insights straight from the servers of Zuora, the world’s largest subscription finance platform, Subscribed is the book that explains how this shift really works — and how business leaders can prepare and prosper.
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