Professor Stewart’s Hoard Of Mathematical Treasures

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  The Trouble with Europe: Why the EU isn’t Working, How It Can be Reformed, What Could Take its Place

  Rs. 2,990.00 Original price was: Rs. 2,990.00.Rs. 2,290.00Current price is: Rs. 2,290.00.
  

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  Roger Bootle

   

  • Winner of the Wolfson Economics Prize
  • One of The Week‘s Best Business Books of 2014

   

  “The Trouble with Europe by the respected economist Roger Bootle is ever so timely written in a faultlessly reasonable manner, this makes his criticisms about the EU even more powerful.”—The Times

   

  “An outstanding, grown-up account of the failures of the European Union. Bootle is certainly no little Englander, but his argument is calm, conversational, rigorous and – quite remarkably for an economist – entirely free of bafflegab. Engaging and absorbing, here is an eye-opening book that will inspire you to think through the issues clearly – without starting a saloon-bar brawl.”—The Telegraph

   

  ‘Here it is – a book for every faint-heart who thinks this country could never prosper outside the European Union. A timely and balanced analysis.’ —Boris Johnson, Prime Minister of UK

   

  ‘Few voters feel warmly about ever closer union; many would agree with Mr Bootle that this aspiration of the original Treaty of Rome should be formally ditched. The EU and the euro will get into trouble again—and the outcome next time could be even worse.’ —Economist

   

  ‘Roger Bootle perceptively analyzes what is wrong with the European Union as presently constituted, both politically and economically; what reforms are needed to make it wise for the UK to remain a member; and how we can most sensibly conduct ourselves outside the EU, should those reforms not be undertaken. It is essential background reading for any future in/out referendum.’—Rt Hon Nigel Lawson, former Chancellor of the Exchequer.

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  How Emotions Are Made: The Secret Life of the Brain

  Rs. 2,590.00
  

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  Lisa Feldman Barrett

   

  • PEN/E.O. Wilson Prize for Literary Science Writing Nominee for Longlist (2018)

   

  How Emotions Are Made did what all great books do. It took a subject I thought I understood and turned my understanding upside down. — Malcolm Gladwell, bestselling author of The Tipping Point

   

  The definitive field guide to feelings and the neuroscience behind them. — Angela Duckworth, bestselling author of Grit

   

  A brilliant and original book on the science of emotion, by the deepest thinker about this topic since Darwin — Daniel Gilbert, author of the bestseller Stumbling on Happiness

   

  Meticulous, well-researched, and deeply thought out . . . For anyone who has struggled to reconcile brain and heart, this book will be a treasure; it explains the science without short-changing the humanism of its topic. — Andrew Solomon, bestselling author of Far from the Tree and The Noonday Demon

   

  Radical and fascinating … How Emotions are Made defends a bold new vision of the most central aspects of human nature. — Paul Bloom, author of Against Empathy and How Pleasure Works

   

  A provocative, insightful, and engaging analysis … You won’t think about emotions in the same way after you read this important book. — Daniel L. Schacter, author of The Seven Sins of Memory

   

  Lisa Feldman Barrett illuminates the fascinating new science of our emotions. — Peggy Orenstein, author of Girls & Sex

   

  Lisa Barrett writes with great clarity about how your emotions are not merely about what you’re born with, but also about how your brain pieces your feelings together, and how you can contribute to the process. She tells a compelling story. — Joseph Le Doux, author of Anxious and Synaptic Self

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  Farmageddon: The True Cost Of Cheap Meat

  Rs. 2,590.00 Original price was: Rs. 2,590.00.Rs. 2,190.00Current price is: Rs. 2,190.00.
  

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  Philip Lymbery

   

  Lymbery brings to this essential subject the perspective of a seasoned campaigner – he is informed enough to be appalled, and moderate enough to persuade us to take responsibility for the system that feeds us ― Guardian Book of the Week

   

  This eye-opening book, urging a massive rethink of how we raise livestock and how we feed the world, deserves global recognition ― Hugh Fearnley-Whittingstall

   

  A devastating indictment of cheap meat and factory farming. Don’t turn away: it demands reading and deserves the widest possible audience ― Joanna Lumley

   

  This incredibly important book should be read by anyone who cares about people, the planet, and particularly, animals ― Jilly Cooper

   

  There’s no end to techno-idiocy in pursuit of profit. But far more concerning is Lymbery’s contention that the wastefulness of feeding human-edible plants and fish to animals is not just absurd but catastrophic. The main reason for hacking down the remaining South American forest is to grow soy to feed the pigs and chickens of China ― Evening Standard

   

  This meaty account makes a distinctive and important contribution, eschewing the narrowly domestic focus of many of its predecessors in favour of a global investigation … An engaging read – and it also gives a full enough picture of the situation in the UK to preclude any smugness on the part of the British reader. Anyone after a realistic account of our global food chain, and the changes necessary for a sustainable future, will find much to get their teeth into here ― Felicity Cloake, New Statesman

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  A Short History of Nearly Everything: A Journey through Space and Time

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  Bill Bryson

   

  • Best-Selling Popular Science book of the 21st Century
  • Samuel Johnson Prize for Non-Fiction Nominee (2004)
  •  EU Descartes Prize for science communication (2005)
  • J. A. Hollon palkinto Winner (2006)
  • The Aventis Prizes for Science Books for best general science book (2004)

   

  The ultimate eye-opening journey through time and space, A Short History of Nearly Everything is the biggest-selling popular science book of the 21st century and has sold over 2 million copies.

   

  ‘Truly impressive…It’s hard to imagine a better rough guide to science.’ Guardian

   

  ‘A travelogue of science, with a witty, engaging, and well-informed guide‘ The Times

   

  Mr Bryson has a natural gift for clear and vivid expression. I doubt that a better book for the layman about the findings of modern science has been written ― Sunday Telegraph

   

  A fascinating idea, and I can’t think of many writers, other than Bryson, who would do it this well. It’s the sort of book I would have devoured as a teenager. It might well turn unsuspecting young readers into scientists. And the famous, slightly cynical humour is always there ― Evening Standard

   

  A genuinely useful and readable book. There is a phenomenal amount of fascinating information packed between its covers … A thoroughly enjoyable, as well as educational, experience. Nobody who reads it will ever look at the world around them in the same way again ― Daily Express

   

  Of course, there are people much better qualified than Bill Bryson to attempt a project of this magnitude. None of them, however, can write fluent Brysonese, which, as pretty much the entire Western reading public now knows, is an appealing mixture of self-deprecation, wryness and punnery ― Spectator

   

  The very book I have been looking for most of my life… Bryson wears his knowledge with aplomb and a lot of very good jokes ― Daily Mail

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  How to Avoid a Climate Disaster: The Solutions We Have and the Breakthroughs We Need

  Rs. 2,990.00 Original price was: Rs. 2,990.00.Rs. 2,590.00Current price is: Rs. 2,590.00.
  

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  Bill Gates

   

  “I wrote this book because I don’t just see the problem of climate change; I also see the opportunity to solve it” – Bill Gates

   

  Gates’ book is compulsively readable. His ambition was to ‘cut through the noise’ and give consumers better tools for understanding what works, an ambition he meets admirably. It more than that, however. Gates can get an audience with anyone, can marshal almost limitless resources, and is dogged in the detail. The result – particularly in the wake of the Trump presidency – is thrilling — Emma Brockes ― The Guardian

   

  Of the many books I have come across recently making the case that climate change will be a catastrophe, but we can do something about it, this is the best … The relentless practicality of the book combined with Gates’s firm faith in innovation do not promote despair. He exudes optimism; things will get better, not least because, as John Lennon once sang, they can’t get no worse — Bryan Appleyard ― Sunday Times

   

  It is mostly concerned with solutions rather than problems. This already marks it out as something of an outlier within environmental literature… if you’re after an approachable book about what needs to happen next, this is a great place to start — Ed Conway ― The Times

   

  Bold but well argued … a compelling explanation of how the world can stop global warming by reducing greenhouse gas emissions effectively to zero… [Gates] is a serious and genuine force for good on climate change — Bob Ward ― Observer

   

  How to Avoid a Climate Disaster is clear, concise on a colossal subject, and intelligently holistic in its approach to the problem. — Adam Vaughan ― New Scientist

   

  It all makes for a meaty manifesto which Gates hopes can offer sufficient variety to appeal across political divides and “shift the conversation” away from the polarisation and misinformation that has clouded discussion about climate change up until now. — Martin Bentham ― Evening Standard

   

  Gates’s carefully packaged nuggets of information are not only easy to understand, but they aim to provide the reader with practical tools to engage with the density of climate change information … What Gates has achieved with his book is something rare in the swelling arena of popular climate literature. The Microsoft co-founder turned philanthropist has compiled a solutions-based strategy that is as informed on the commercial realities of scaling new technologies as it is on the environmental consequences of not doing so. — Daniel Murray ― The Business Post

   

  The most refreshing aspect of this book is its bracing mix of cold-eyed realism and number-crunched optimism … Ultimately [Gates’s] book is a primer on how to reorganise the global economy so that innovation focuses on the world’s gravest problems. It is a powerful reminder that if mankind is to get serious about tackling them, it must do more to harness the one natural resource available in infinite quantity-human ingenuity. ― Economist

   

  Gates plots out, in patient, simple prose, a pathway that would allow us to reduce carbon emissions from the current 51 billion tonnes a year to zero by 2050. — Thomas Jones ― London Review of Books

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  Factfulness: Ten Reasons We’re Wrong About The World – And Why Things Are Better Than You Think

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  Hans Rosling

   

  • Financial Times and McKinsey Business Book of the Year Nominee for Longlist (2018)
  • Goodreads Choice Award Nominee for Nonfiction (2018)
  • #1 Sunday Times bestseller
  •  Instant New York Times bestseller
  •  Observer ‘best brainy book of the decade’
  • #1 Wall Street Journal bestseller
  • Irish Times bestseller
  • Guardian bestseller *

   

  A hopeful book about the potential for human progress when we work off facts rather than our inherent biases. — Barack Obama

   

  One of the most important books I’ve ever read-an indispensable guide to thinking clearly about the world. — Bill Gates

   

  Factfulness … , a light-hearted but data-rich book, calibrates our view of the world and explains how our cognitive processes can lead us astray — Steven Pinker ― New Statesman, The best books of 2018

   

  A powerful antidote to pervasive pessimism and populist untruths. — Andrew Rawnsley ― Observer, Book of the Year

   

  A wonderful guide to an improving world, as well as being a well-stocked source of sound advice as to how to think about factual and statistical claims . . . The book is a pleasure to read – simple, clear, memorable writing – and when you’ve finished you’ll be a lot wiser about the world. You’ll also feel rather happier . . . Factfulness – the relaxing peace of mind you get when you have a clearer view of how the world really is . . . I strongly recommend this book. — Tim Harford

   

  Hans Rosling tells the story of “the secret silent miracle of human progress” as only he can. But Factfulness does much more than that. It also explains why progress is so often secret and silent and teaches readers how to see it clearly. — Melinda Gates

   

  Factfulness has the power to shift your entire perspective. If you want to understand the world, read it now! — Rolf Dobelli

   

  Factfulness is a fabulous read, succinct and lively. It asks why so many people – including Nobel laureates and medical researchers – get the numbers so wrong on pressing issues such as poverty, pandemics and climate change… a just tribute to this book and the man would be a global day of celebration for facts about our world. — Jim O’Neill ― Nature

   

  It was such a hopeful book – it’s about why society is better off than we think and how many of the problems we think exist, don’t — Talita von Fürstenberg ― Vogue

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  100 Business Tools For Success: All The Management Models That Matter in 500 Words or Less

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  Jeremy Kourdi

   

  The world is full of business ideas.But how do you know which the best ones are?

   

  And how do you find time to read them?

   

  100 Business Tools for Success may be a little book, but it contains the very best business tools that have come from the very best business brains on the planet. Each is summarized over just two pages, so that you can quickly gain access to the insights which are driving the most successful people in all walks of life.

   

  A must for all business professionals…

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  No Filter: The Inside Story of how Instagram Transformed Business, Celebrity and our Culture

  Rs. 3,190.00 Original price was: Rs. 3,190.00.Rs. 2,390.00Current price is: Rs. 2,390.00.
  

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  Sarah Frier

   

  • Winner of the FT & McKinsey Business Book of the Year Award 2020
  • One of the best books of the year according to: The Times | Fortune | Financial Times | Inc. | Economist | Newsweek

   

  “Happily—this is a book about Silicon Valley. It is a record of a single app moving through the place. And in making that record, in hewing closely to Instagram and its founders, Kevin Systrom and Mike Krieger, while giving new texture to the Valley’s major players, like Jack Dorsey and Mark Zuckerberg, Frier tells the story of how that place works….The book manages to be clear-eyed and objective about the founders and their many flaws, without sensationalizing or oversimplifying—a hard balance to strike in tech coverage right now….we need a book like this to explain what it is I’m tapping on all day. I spend hours staring at the screen, and now I have a better sense of who’s staring back.” —New York Times

   

  “No Filter is a vibrant play-by-play of how Instagram reached that level of influence through the business of manufacturing coolness….Frier’s version of that story is rich with details, based on hundreds of interviews including sit-downs with the app’s co-founders Kevin Systrom and Mike Krieger. Armed with their perspective, Frier is able to draw a line between each decision the founders made and the cultural consequences….The irresistible drama of No Filter plays out between the founders and Facebook CEO Mark Zuckerberg.” —NPR

   

  “Deeply sourced….Frier delivers a compelling tale of jealousy…. The David-and-Goliath tussle is deftly interwoven by Frier with another tale: the transformation of Instagram itself, from the photo app known for its artsy filters to the creator of ‘creators.'” —Financial Times

   

  “If Aaron Sorkin wants to make a sequel to the movie The Social Network, he has his source material right here. Frier, a tech journalist, was given enviable access to Instagram’s founders and other key players. The result is an inside-the-room chronicle of one of Silicon Valley’s most fascinating and fraught acquisitions. A tale of luck, smarts, and strategy, No Filter also reminds us how much business depends on personal chemistry or—in the case of Facebook’s Mark Zuckerberg and Instagram’s Kevin Systrom—the lack thereof. Just as intriguing is Frier’s clear-eyed commentary on what the rise of Instagram culture means.” —Inc, Top 10 New Business Books for 2020

   

  “Successful startups in Silicon Valley are sometimes described as being akin to building a spaceship in mid-flight. With No Filter, the intrepid Sarah Frier takes you inside the spaceship that became Instagram. A deeply reported and beautifully written account of a company that has changed society, fame, culture, business, and communication—sometimes for the better and, as Frier so adeptly shows, also for the worse.” —Nick Bilton, special correspondent for Vanity Fair and author of Hatching Twitter

   

  “With No Filter, Sarah Frier has delivered a brilliant exploration of the highs and lows of human nature. The book is part business drama—packed with tales of creativity, ambition, and intrigue—and part an anthropologist’s examination of modern life. Frier’s vivid reporting and electric storytelling provide the definitive account of how Instagram turned into a cultural phenomenon and what the app’s success says about all of us.” —Ashlee Vance, author of Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

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  Rethinking Competitive Advantage: New Rules for the Digital Age

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  Ram Charan

   

  From the million-copy-bestselling author of Execution

   

  ‘The most influential consultant alive.’ —Fortune

   

  ‘One of the world’s preeminent counselors to CEOs.’ ––Harvard Business Review

   

  ‘Winning in the digital age is actually less about how you use technology than about how you use your brain. Ram Charan understands this better than most, and he turns conventional principles on their head with this ingenious reframing of competitive advantage . . . An insightful and practical guide for leaders and practitioners at every level.’ ― Forbes

   

  ‘I like this summary of the competitive reality . . . Relates a wealth of current experience from global clients.’ ― Inc.

   

  ‘One of the world’s most renowned management consultants and authors.’ —Fast Company

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  Buyology: Truth and Lies About Why We Buy

  Rs. 3,290.00
  

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  Martin Lindstrom

   

  • NEW YORK TIMES BESTSELLER

   

  “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time

   

  “Lindstrom … has an encyclopedic knowledge of advertising history and an abundance of real-world business experience” —The Washington Post

   

  “Full of intriguing stories on how the brain, brands and emotions drive consumer choice. Martin Lindstrom’s brilliant blending of marketing and neuroscience supplies us with a deeper understanding of the dynamic, largely unconscious forces that shape our  decision making. One reading of this book and you will look at consumer and producer behavior in an entirely new light.” —Philip Kotler, Ph.D., S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

   

  “A riveting read. Challenging, exciting, provocative, clever, and, even more importantly, useful!”—Andrew Robertson, CEO & President, BBDO Worldwide

   

  “Move over Tipping Point and Made to Stick because there’s a new book in town: Buyology. This book lights the way for smart marketers and entrepreneurs.”—Guy Kawasaki, Author of The Art of the Start
  

   

  “Lindstrom’s research should be of interest to any company launching a new product or brand.”—USA Today

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