How Big Things Get Done

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  Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX

  Rs. 2,890.00
  

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  Eric Berger

   

  ‘Just read it.’ –Elon Musk

   

  “The elegant brilliance of the engineering that allows today’s space rockets to land themselves back on earth—or at sea—right way up, and on target to the inch, is all the doing of the teams assembled by Elon Musk—and the story of how he did it, and how for sure he will get us to Mars whether we like it or not, is told in appropriately stellar fashion by Eric Berger in a book that held me captive, in earth orbit, from prologue to epilogue, countdown to splashdown.” — Simon Winchester, New York Times Bestselling Author of The Perfectionists

   

  “A colorful page-turner.” — WALTER ISAACSON, New York Times Book Review

   

  “Liftoff reads like something out of the golden age of Science Fiction but this isn’t a novel by Robert Heinlein or Arthur C. Clarke. This is the true, astounding story of the men and women who spun those sci-fi dreams into reality.” — Homer Hickam, #1 New York Times Bestselling Author of Rocket Boys

   

  “Eric Berger has followed the exploits of SpaceX and its founder, Elon Musk, from its very early days. In Liftoff, Eric relates the many personal accounts collected in one-on-one interviews with Musk and many of his key leaders and associates. He chronicles the frenetic pace of Falcon 1 development and the toll it took on many of the early employees. This is a book that will hold your rapt attention from start to finish.” — Charles Bolden, Former NASA Administrator and Four-Time Astronaut

   

  “Eric Berger brings to life the passion and sacrifice of the early SpaceX team as they navigated through countless obstacles toward unlikely success. The skillfully described technical details, paired with a candid glimpse into individual personalities, makes Liftoff a must read for space enthusiasts and novices alike.” — KAREN NYBERG, NASA Astronaut

   

  “This might be the best space book I’ve ever read. Liftoff will prove to be a defining story not only for the commercial space industry, but for the Space Age writ large, and there’s no one better than Eric Berger to tell it.” — KELLIE GERARDI, author of Not Necessarily Rocket Science

   

  “Compelling. … Great reading. … An essential, unofficial reference test for what to do (and not do) as space flight goes commercial. … Fascinating.” — New Scientist

   

  “Does a fine job of telling the white-knuckle story of how SpaceX was created in 2002 and came close to collapse several times.” — Financial Times

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  Mastering Uncertainty: How great founders, entrepreneurs and business leaders thrive in an unpredictable world

  Rs. 3,890.00 Rs. 3,590.00
  

  or 3 X Rs.1,196.67 with

  Matt Watkinson and Csaba Konkoly

   

  ‘Mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.’ Keith Ferrazzi, New York Times No. 1 bestselling author and Founder of Ferrazzi Greenlight

   

  Mastering Uncertainty is a comprehensive instruction manual for how to succeed in a world beyond our control. A fantastic, empowering read. — Howard Lindzon, General Partner at Social Leverage, Co-founder of StockTwits

   

  What separates the world’s most successful entrepreneurs and business tycoons from the rest? It’s not their superhuman intelligence. It’s something more fundamental: they understand how to turn uncertainty to their advantage.

   

  We all know that the future is inherently unknowable, and yet we behave and plan as though it is. Once we truly understand the nature of uncertainty, though, we can take practical steps to make the most of the opportunities that come our way. In Mastering Uncertainty award-winning author Matt Watkinson and investor and entrepreneur Csaba Konkoly offer a masterclass on the workings of luck and probability. They show how to calculate when to make big bets and when to pull back. And they offer supremely practical advice on how we can improve our odds, whether through maximising our networks, learning how to read warning signs, or assessing where best to place our energies.

   

  The unforeseen always occurs. Mastering Uncertainty shows you how to prepare for it and make the best use of it.

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  Delivering Happiness: A Path to Profits, Passion and Purpose

  Rs. 1,990.00 Rs. 1,890.00
  

  or 3 X Rs.630.00 with

   Tony Hsieh

   

  #1 NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER

   

  “In this fascinating (and often hilarious) account, Tony explains how he turns his beliefs into actions that really do deliver happiness.”―Gretchen Rubin, author of The Happiness Project

   

  “An uplifting tale of entrepreneurial success, personal growth, and redemption.”―Publishers Weekly

   

  The visionary CEO of Zappos explains how an emphasis on corporate culture can lead to unprecedented success.

   

  Pay new employees $2000 to quit. Make customer service the entire company, not just a department. Focus on company culture as the #1 priority. Apply research from the science of happiness to running a business. Help employees grow both personally and professionally. Seek to change the world. Oh, and make money too.

   

  Sound crazy?

  It’s all standard operating procedure at Zappos.com, the online retailer that’s doing over $1 billion in gross merchandise sales every year.

   

  In 1999, Tony Hsieh (pronounced Shay) sold LinkExchange, the company he co-founded, to Microsoft for $265 million. He then joined Zappos as an adviser and investor and eventually became CEO.

   

  In 2009, Zappos was listed as one of Fortune magazine’s top 25 companies to work for and was acquired by Amazon later that year in a deal valued at over $1.2 billion on the day of closing.

   

  In his first book, Tony shares the different business lessons he learned in life, from a lemonade stand and pizza business through LinkExchange, Zappos, and more. Ultimately, he shows how using happiness as a framework can produce profits, passion, and purpose both in business and in life.
  (edited by author)

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  Masters of Scale: Surprising Truths from the World’s most Successful Entrepreneurs

  Rs. 3,890.00 Rs. 3,590.00
  

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  Reid Hoffman

   

  “Whether you’re at a startup or working to drive change within a large organization, the business principles in this book will help you deploy your strategy with creativity, integrity, and realism.”—Satya Nadella, CEO, Microsoft Corporation

   

  “Reid Hoffman has a talent for getting right to the heart of a business case and turning it into an unforgettable lesson. If you’re scaling a company—or if you just love a well-told story—this is a book to savor.”—Bob Iger, executive chairman, The Walt Disney Company

   

  “What if, instead of learning from one entrepreneur at a time, you could distill the lessons of many of the greatest founders of our time? This book combines memorable stories with actionable insights from world-class leaders to help you turn your biggest, boldest ideas into reality.”—Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

   

  “To lead with vision and heart, start by listening and learning from others. Using stories to teach lessons, this book is full of solid (and sometimes surprising!) advice that will help accelerate your journey.”—Angela Ahrendts, former CEO, Burberry, and former head, Apple Retail

   

  “A book to take with you into battle as you build a company or a career. It’s full of enjoyable stories, but the killer feature is the sharp insights that Hoffman draws out—specific, memorable, and actionable mindsets.”—Reed Hastings, co-founder and co-CEO, Netflix

   

  “[Hoffman] seizes on traits that might otherwise be missed . . . [and] earnestly contends that, through careful attention to leadership and culture, the propulsive drive to grow can be disentangled from the toxic behavior so often associated with explosive expansion. It feels like the triumph of hope over experience.”—The Wall Street Journal

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  Traction: How Any Startup can Achieve Explosive Customer Growth

  Rs. 3,890.00
  

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  Gabriel Weinberg, Justin Mares

   

  Anyone-founders, managers, and executives-trying to break through to new customers can use this smart, ambitious book — Eric Ries, author of The Lean Startup

   

  Traction is an absolute must. The Bullseye Framework Gabe and Justin layout is probably the greatest tool in my catalog over the past year. Whether you are a seasoned entrepreneur or just getting started, Traction offers a framework that creates efficiency, clarity, and focus. Traction is equal to and should be read alongside The Lean Startup ― Adam Kearney, Founder & CEO, Saunter

   

  In Traction, Gabriel Weinberg and Justin Mares, serial entrepreneurs, provide startups with tools for explosive customer growth. Learn the 19 channels to build your customer base and a three-step framework to determine the best strategies for your business. From the red-hot center of the internet marketing universe, Seth Godin calls it the latest, most specific tactics for success

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  Trailblazer: The Power of Business as the Greatest Platform for Change

  Rs. 3,490.00 Rs. 3,090.00
  

  or 3 X Rs.1,030.00 with

   Marc Benioff

   

  NEW YORK TIMES BESTSELLER

   

  • The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future—in which changing the world is everyone’s business.

   

  “The gold standard on how to use business as a platform for change at this urgent time.”—Ray Dalio, founder of Bridgewater Associates and author of Principles: Life and Work

   

  What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day?

   

  According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do.

  In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies.

   

  He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives.

  Along the way, he shares insights and best practices for anyone who wants to cultivate a company culture positioned to thrive in the face of the inevitable disruption ahead.

   

  None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces.

  In the future, profits and progress will no longer be sustainable unless they serve the greater good.

  Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change.

   

  Praise for Trailblazer

   

  “A guide for what every business and organization must do to thrive in this period of profound political and economic change.”—Jamie Dimon, chairman and CEO of JPMorgan Chase
  

   

  “In Trailblazer, Benioff explores how companies can nurture a values-based culture to become powerful platforms for change.”—Susan Wojcicki, CEO of YouTube

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  When The Heavens Went On Sale: The Misfits and Geniuses Racing to Put Space Within Reach

  Rs. 3,890.00 Rs. 3,690.00
  

  or 3 X Rs.1,230.00 with

  Ashlee Vance

   

  *An instant New York Times Bestseller*

   

  ‘One of the most exciting tales of our time… It’s the next tech frontier, and Vance turns it into a thriller’ Walter Isaacson, author of Steve Jobs
  

   

  ‘Eloquent, expertly reported’ Brad Stone, author of The Everything Store
  _______________
  

   

  A momentous look at the private companies driving the revolutionary new space race, from the 3-million copy, New York Times bestselling author of Elon Musk

   

  In 2008, Elon Musk’s SpaceX became the first private company to build a low-cost rocket that could reach orbit. Suddenly Silicon Valley, not NASA, was the epicentre of the new Space Age.

   

  Ashlee Vance follows four pioneering companies – Astra, Firefly, Planet Labs, and Rocket Lab – as they race to control access to outer space. While the space tourism ambitions of billionaires such as Bezos and Branson make headlines, these under-the-radar companies are striving to monetize Earth’s lower orbit; to connect, analyze and monitor everything on Earth.

   

  With unprecedented access to private company headquarters, labs, and top-secret launch locations – from the US to New Zealand, Ukraine to India – Vance presents a gripping account of private jets, communes, gun-toting bodyguards, drugs, espionage investigations and multimillionaires guzzling booze as their fortunes disappear.

   

  This is the most pressing and controversial technology story of our time.

   

  Welcome to the new Wild West above the clouds.

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  Beating the Street

  Rs. 2,790.00
  

  or 3 X Rs.930.00 with

  Peter Lynch

   

   Legendary money manager Peter Lynch explains his own strategies for investing and offers advice for how to pick stocks and mutual funds to assemble a successful investment portfolio.

   

  Develop a Winning Investment Strategy—with Expert Advice from “The Nation’s #1 Money Manager.” Peter Lynch’s “invest in what you know” strategy has made him a household name with investors both big and small.

   

  An important key to investing, Lynch says, is to remember that stocks are not lottery tickets. There’s a company behind every stock and a reason companies—and their stocks—perform the way they do. In this book, Peter Lynch shows you how you can become an expert in a company and how you can build a profitable investment portfolio, based on your own experience and insights and on straightforward do-it-yourself research.

   

  In Beating the Street, Lynch for the first time explains how to devise a mutual fund strategy, shows his step-by-step strategies for picking stock, and describes how the individual investor can improve his or her investment performance to rival that of the experts.

   

  There’s no reason the individual investor can’t match wits with the experts, and this book will show you how.

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  Zero to One: Notes on Start Ups, or How to Build the Future

  Rs. 2,990.00 Rs. 2,790.00
  

  or 3 X Rs.930.00 with

  Peter Thiel

   

  • #1 NEW YORK TIMES BESTSELLER
  • Goodreads Choice Award Nominee for Business Books (2014)

   

  ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ – Elon Musk, CEO of SpaceX and Tesla

   

   

  ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ – Mark Zuckerberg, CEO of Facebook

   

   

  ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ – Nassim Nicholas Taleb, author of The Black Swan

   

  “Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.”
  – The Economist

  “An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large…”
  – The New Republic

  
  
  “Might be the best business book I’ve read…Barely 200 pages long and well lit by clear prose and pithy aphorisms, Thiel has written a perfectly tweetable treatise and a relentlessly thought-provoking handbook.”
  – Derek Thompson, The Atlantic

   

  “ Zero to One is the first book any working or aspiring entrepreneur must read—period.”
  – Marc Andreessen, co-creator of the world’s first web browser, co-founder of Netscape, and venture capitalist at Andreessen Horowitz

   

  “Zero to One is an important handbook to relentless improvement for big companies and beginning entrepreneurs alike. Read it, accept Peter’s challenge, and build a business beyond expectations.”
  – Jeff Immelt, Chairman and CEO, GE

   

  “Thiel has drawn upon his wide-ranging and idiosyncratic readings in philosophy, history, economics, anthropology, and culture to become perhaps America’s leading public intellectual today”
  –  Fortune

  
  
  “Peter Thiel, in addition to being an accomplished entrepreneur and investor, is also one of the leading public intellectuals of our time. Read this book to get your first glimpse of how and why that is true.”
  – Tyler Cowen, New York Times best-selling author of Average is Over and Professor of Economics at George Mason University

  “The first and last business book anyone needs to read; a one in a world of zeroes.”
  – Neal Stephenson, New York Times best-selling author of Snow Crash, the Baroque Cycle, and Cryptonomicon

   

  “Forceful and pungent in its treatment of conventional orthodoxies—a solid starting point for readers thinking about building a business.”
  – Kirkus Reviews

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  The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

  Rs. 3,890.00
  

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  Eric Ries

   

  THE INTERNATIONAL BESTSELLING SENSATION

   

  The Lean Startup changes everything ― Harvard Business Review

   

  You should think like a lean startup even if you’re not a lean startup ― Forbes

   

  Every so often a business book comes along that changes how we think about innovation and entrepreneurship. The Lean Startup has the chops to join this exalted company ― Financial Times, Philip Delves Broughton

   

  Mandatory reading for entrepreneurs… loaded with fascinating stories and practical principles ― Dan Heath, coauthor of Switch and Made to Stick

   

  If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book. If you are just curious about entrepreneurship, read this book ― Randy Komisar, founding director of TiVo

   

  The Lean Startup will change the way we think about entrepreneurship ― Tom Eisenmann, Professor of Entrepreneurship, Harvard Business School

   

  Eric Ries has created a science where previously there was only art. A must-read for every serious entrepreneur – and every manager interested in innovation ― Marc Andreessen, cofounder of Andreessen Horowitz, Opsware, and Netscape

   

  I know of no better guide to improve the odds of a startup’s success ― Mitchell Kapor, Founder, Lotus Development Corp

   

  This book is the guided tour of the key innovative practices used inside Google, Toyota, and Facebook, that work in any business ― Scott Cook, Founder and Chairman, Intuit

   

  “I make all our managers read The Lean Startup.” —Jeffery Immelt, CEO, General Electric

   

  “At Asana, we’ve been lucky to benefit from Eric’s advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business.” —Dustin Moskovitz, co-founder of Facebook and Asana

   

  “The Lean Startup isn’t just about how to create a more successful entrepreneurial business, it’s about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to healthcare, and to solving the world’s great problems.  It’s ultimately an answer to the question ‘How can we learn more quickly what works, and discard what doesn’t?'” — Tim O’Reilly, CEO O’Reilly Media

   

  “In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” —Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur

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