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Go Start Up: Your Best Guide to Unlocking the Values and Culture of Success

Rs. 1,290.00

or 3 installments of Rs.430.00 with

Karan Kashyap


Great businesses stem from a strong culture and shared values. I hope entrepreneurs use this book as a framework for defining their own.’

— Ashish Hemrajani, Founder & CEO, BookMyShow


‘Entrepreneurship is like a life-long apprenticeship, you unlearn more than you learn and begin each day as if it’s your first. While it is a fascinating journey, it can be a lonely one, where I wish for all young entrepreneurs to find a friend in this book.’

Abhay Hanjura, Co-founder, Licious


‘Brutal honesty, humility, and positive candid communication create a strong team; the author empowers you to develop these facets . . . it is bound to inspire young entrepreneurs to set up values-driven companies around the world.’

— Rohan Mirchandani, Co-founder, Epigamia


‘Much like the story of Emeritus, which was born and built upon the profound impact of high-quality education in our lives, Go Start Up too rallies entrepreneurs to explore ventures based upon personal experiences that deeply affect their existence and shape their foundational life values.’

Ashwin Damera and Chaitanya Kalipatnapu, Co-founders, Emeritus

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About the Author

The author is a well-renowned business journalist; he is one of the most established contributors for Forbes, where he covers start-ups, investors, and entrepreneurs in South Asia. His written pieces have been cited in research journals such as IDRBT by Duvvuri Subbarao, Former Governor, RBI, in reports by IBM, South China Morning Post, Tech in Asia, and the Harvard Business School. Leading him to become one of the 30 leaders in Asia, a Fellow at Swedish Institute Management Program (SIMP), a Jury member for Sweden-India Mobility Hackathon, and a Panellist on the Aljazeera channel in America. He has been trained by the United Nations for providing skill development to international migrants and refugees in their entrepreneurial ventures. He has studied entrepreneurship at the Massachusetts Institute of Technology (MIT) Bootcamp and is a mentor at Government of India’s Atal Innovation Mission, where he conducts lessons on values driven entrepreneurship. In his free time, he enjoys amassing cultural masks, playing darts for Trinidad and Tobago team, and practicing Japanese linguistic skills.

Book Specifications

Title: Go Start Up: Your Best Guide to Unlocking the Values and Culture of Success
Author: Karan Kashyap
Language: English
Binding: Paperback
Pages: 288
Weight: 350g
Published Year: 2021
Publisher: Fingerprint
ISBN: 978-9354403552
Dimensions: 12.7 x 1.8 x 19.7 cm
Print size: Please feel free to drop us a message.