Startup Compass : How Iconic Entrepreneurs Got It Right

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  HDFC Bank 2.0: From Dawn to Digital

  Rs. 2,990.00 Rs. 2,690.00
  

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  Tamal Bandyopadhyay

   

  “Tamal combines his financial knowledge, eye for detail, and an excellent storytelling style to create a vivid portrait of India’s most valued bank and its path to the future.” –NANDAN NILEKANI, Co-founder and Chairman of Infosys and Founding Chairman of UIDAI

   

  “Tamal has enthusiastically documented the epiphany that HDFC Bank’s leadership had in starting out on their digital journey. India is set for seismic changes to day-to-day banking over the next few years and banks who don’t commit to fully re-engineering their practice around becoming a technology company that delivers real-time, contextual banking experiences will wither on the vine. HDFC Bank has made a solid start on this journey, but the final chapter has not yet been written.” –BRETT KING, Founder, Moven and bestselling author of Bank 4.0

   

  The seeds of change were sown in September 2014, when HDFC Bank MD Aditya Puri went to Silicon Valley to meet the brightest tech minds in the world. By the time he got back, he knew exactly what needed to be done.

   

  It was time for a revolution. Instead of waiting to be disrupted by fintech companies, HDFC Bank went all out to disrupt itself, recasting its role and scope on a scale that has never been attempted before. In one of the biggest transformations ever undertaken in any business, HDFC Bank wants to become a platform facilitating a financial experience.

   

  Tamal Bandyopadhyay chronicles HDFC Bank’s own digital disruption exercise through the very people who drove it, narrating a story that’s as compelling as unique in India’s financial system. With his keen eye for detail, deep knowledge of banking and unparalleled storytelling ability, Bandyopadhyay recounts the journey of India’s most valued lender from a life cycle bank to a lifestyle bank.

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  Crushing It!: How Great Entrepreneurs Build their Business and Influence and How You Can, Too

  Rs. 2,690.00
  

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  Gary Vaynerchuk

   

  “Gary is a masterful entrepreneur with a gift for communication that cuts through all the bullshit that can often hinder one’s success. We share the same simplistic business philosophy which is why we’ve become good friends: Be willing to put in the hard work. And always be grateful. Crushing It! is a must-have for all individuals who want to be the best at what they do.” — Dwayne “The Rock” Johnson

   

  “The name GaryVee has become synonymous with motivating an entire generation. No one understands the power of social media better than Gary, because none of what he preaches is theory—it’s an understanding born from his deep experience in business and in life.” — Casey Neistat

   

  “Gary is helping to calibrate the desires and expectations of a new generation searching for a way to break through the noise. He’s loud, he’s high energy—and he’s exactly right.” — John Mayer

   

  Vaynerchuk identifies the most important components that contribute to successful online marketing in a personable, lively way. Going beyond simple “how-to” guides for the various platforms, he gets at the heart of what it takes to succeed in a competitive environment. Recommended for anyone looking to get started online or increase their media currency. — Laurel Tacoma, Fairfax Cty. P.L., VA

   

  “If there’s anything this book should teach you, it’s that the only thing stopping you from achieving lasting career and life happiness is you.”

   

  In his 2009 international bestseller, Crush It!, Gary insisted that a vibrant personal brand was one of the primary paths to entrepreneurial success. In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what remains timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It! principles. The secret to their success (and Gary’s) has everything to do with their understanding of social media platforms and their willingness to do whatever it takes to make these tools work to their utmost potential.

   

  Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint for living life on your own terms.

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  Traction: How Any Startup can Achieve Explosive Customer Growth

  Rs. 3,890.00
  

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  Gabriel Weinberg, Justin Mares

   

  Anyone-founders, managers, and executives-trying to break through to new customers can use this smart, ambitious book — Eric Ries, author of The Lean Startup

   

  Traction is an absolute must. The Bullseye Framework Gabe and Justin layout is probably the greatest tool in my catalog over the past year. Whether you are a seasoned entrepreneur or just getting started, Traction offers a framework that creates efficiency, clarity, and focus. Traction is equal to and should be read alongside The Lean Startup ― Adam Kearney, Founder & CEO, Saunter

   

  In Traction, Gabriel Weinberg and Justin Mares, serial entrepreneurs, provide startups with tools for explosive customer growth. Learn the 19 channels to build your customer base and a three-step framework to determine the best strategies for your business. From the red-hot center of the internet marketing universe, Seth Godin calls it the latest, most specific tactics for success

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  Zero to One: Notes on Start Ups, or How to Build the Future

  Rs. 2,990.00 Rs. 2,790.00
  

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  Peter Thiel

   

  • #1 NEW YORK TIMES BESTSELLER
  • Goodreads Choice Award Nominee for Business Books (2014)

   

  ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ – Elon Musk, CEO of SpaceX and Tesla

   

   

  ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ – Mark Zuckerberg, CEO of Facebook

   

   

  ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ – Nassim Nicholas Taleb, author of The Black Swan

   

  “Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.”
  – The Economist

  “An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large…”
  – The New Republic

  
  
  “Might be the best business book I’ve read…Barely 200 pages long and well lit by clear prose and pithy aphorisms, Thiel has written a perfectly tweetable treatise and a relentlessly thought-provoking handbook.”
  – Derek Thompson, The Atlantic

   

  “ Zero to One is the first book any working or aspiring entrepreneur must read—period.”
  – Marc Andreessen, co-creator of the world’s first web browser, co-founder of Netscape, and venture capitalist at Andreessen Horowitz

   

  “Zero to One is an important handbook to relentless improvement for big companies and beginning entrepreneurs alike. Read it, accept Peter’s challenge, and build a business beyond expectations.”
  – Jeff Immelt, Chairman and CEO, GE

   

  “Thiel has drawn upon his wide-ranging and idiosyncratic readings in philosophy, history, economics, anthropology, and culture to become perhaps America’s leading public intellectual today”
  –  Fortune

  
  
  “Peter Thiel, in addition to being an accomplished entrepreneur and investor, is also one of the leading public intellectuals of our time. Read this book to get your first glimpse of how and why that is true.”
  – Tyler Cowen, New York Times best-selling author of Average is Over and Professor of Economics at George Mason University

  “The first and last business book anyone needs to read; a one in a world of zeroes.”
  – Neal Stephenson, New York Times best-selling author of Snow Crash, the Baroque Cycle, and Cryptonomicon

   

  “Forceful and pungent in its treatment of conventional orthodoxies—a solid starting point for readers thinking about building a business.”
  – Kirkus Reviews

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  The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

  Rs. 3,890.00
  

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  Eric Ries

   

  THE INTERNATIONAL BESTSELLING SENSATION

   

  The Lean Startup changes everything ― Harvard Business Review

   

  You should think like a lean startup even if you’re not a lean startup ― Forbes

   

  Every so often a business book comes along that changes how we think about innovation and entrepreneurship. The Lean Startup has the chops to join this exalted company ― Financial Times, Philip Delves Broughton

   

  Mandatory reading for entrepreneurs… loaded with fascinating stories and practical principles ― Dan Heath, coauthor of Switch and Made to Stick

   

  If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book. If you are just curious about entrepreneurship, read this book ― Randy Komisar, founding director of TiVo

   

  The Lean Startup will change the way we think about entrepreneurship ― Tom Eisenmann, Professor of Entrepreneurship, Harvard Business School

   

  Eric Ries has created a science where previously there was only art. A must-read for every serious entrepreneur – and every manager interested in innovation ― Marc Andreessen, cofounder of Andreessen Horowitz, Opsware, and Netscape

   

  I know of no better guide to improve the odds of a startup’s success ― Mitchell Kapor, Founder, Lotus Development Corp

   

  This book is the guided tour of the key innovative practices used inside Google, Toyota, and Facebook, that work in any business ― Scott Cook, Founder and Chairman, Intuit

   

  “I make all our managers read The Lean Startup.” —Jeffery Immelt, CEO, General Electric

   

  “At Asana, we’ve been lucky to benefit from Eric’s advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business.” —Dustin Moskovitz, co-founder of Facebook and Asana

   

  “The Lean Startup isn’t just about how to create a more successful entrepreneurial business, it’s about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to healthcare, and to solving the world’s great problems.  It’s ultimately an answer to the question ‘How can we learn more quickly what works, and discard what doesn’t?'” — Tim O’Reilly, CEO O’Reilly Media

   

  “In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” —Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur

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  Good To Great: Why Some Companies Make the Leap…And Others Don’t

  Rs. 6,490.00 Rs. 5,990.00
  

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  Jim Collins

   

  • Audie Award for Business/Educational (2006)

   

  ‘in this category (management books) there is nothing to touch Jim Collins… It is essential reading.’ ― Sunday Times Business Books of the Year

   

  …a must-read… ― Management Today

   

  …the biggest selling and most influential management book of the new millennium. ― Financial Times

   

  Can a good company become a great one? If so, how?

   

  After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising – at times even shocking – to the modern mind.

   

  Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel. It is widely regarded as one of the most important business books ever written.

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  Built To Last: Successful Habits of Visionary Companies

  Rs. 6,490.00 Rs. 5,990.00
  

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  James Collins, Jerry Porras, Jim Collins

   

  This book is not about charismatic leaders or visionary products. It’s about something more important – visionary companies. Based on a six-year research project at Stanford University Graduate School of Business, Collins and Porras studied eighteen exceptional and enduring companies, comparing them to their top competitors. From start-ups to large corporations, they asked: ‘What makes truly exceptional companies stand out?’ Filled with practical concepts and real-life examples, Built to Last offers a blueprint for building organizations that will thrive in the 21st century and beyond

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  Brandvantage: A 12-Week Master Plan for Brand Leadership and Beyond

  Rs. 2,990.00
  

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  Arvind Bhandari and Trupti Bhandari

   

  ‘I wish Brandvantage were around when I started my corporate journey decades ago! Arvind and Trupti, who punch in more than four decades of experience between them, have expertise in conceptualizing, creating, managing, nurturing, growing and curating some of the most iconic global and local brands. Brandvantage is a compendium of some of the most critical “hardware” and “software” every brand marketer, or indeed business person, needs. A must-read for every young marketer starting his or her starry-eyed journey to create a new brand icon or the seasoned one who takes a “pit stop” to refresh vital skill sets’ — Suresh Narayanan, chairman and managing director, Nestlé India

   

  ‘Learning is an ongoing process. Business schools start with the principles and learnings till the date of your course completion. Thereafter, one begins the journey of learnings from the experience of others combined with your own learnings. This book is a bridge between business school and your travels’ — Piyush Pandey, chief creative officer, Ogilvy Worldwide and executive chairman, Ogilvy India

   

  ‘Brandvantage is an easy-to-use guide that can help take your brand towards leadership in these hyper-competitive times. It very simply takes one through the process of brand building, from mining insights to targeting and developing communication to shaping a cult brand while staying agile and focused on the consumer. Real tips for today’s marketers’ — Lloyd Mathias, business strategist and senior marketer, HP Asia, Motorola and PepsiCo

   

  ‘A first-of-its-kind master guide which trains you on not just superlative brand management but also on elevating your leadership journey. A must-read for every aspiring and practising marketer’ — Shital Mehta, managing director, Lifestyle International

   

  

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  Masters of Scale: Surprising Truths from the World’s most Successful Entrepreneurs

  Rs. 3,890.00 Rs. 3,590.00
  

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  Reid Hoffman

   

  “Whether you’re at a startup or working to drive change within a large organization, the business principles in this book will help you deploy your strategy with creativity, integrity, and realism.”—Satya Nadella, CEO, Microsoft Corporation

   

  “Reid Hoffman has a talent for getting right to the heart of a business case and turning it into an unforgettable lesson. If you’re scaling a company—or if you just love a well-told story—this is a book to savor.”—Bob Iger, executive chairman, The Walt Disney Company

   

  “What if, instead of learning from one entrepreneur at a time, you could distill the lessons of many of the greatest founders of our time? This book combines memorable stories with actionable insights from world-class leaders to help you turn your biggest, boldest ideas into reality.”—Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

   

  “To lead with vision and heart, start by listening and learning from others. Using stories to teach lessons, this book is full of solid (and sometimes surprising!) advice that will help accelerate your journey.”—Angela Ahrendts, former CEO, Burberry, and former head, Apple Retail

   

  “A book to take with you into battle as you build a company or a career. It’s full of enjoyable stories, but the killer feature is the sharp insights that Hoffman draws out—specific, memorable, and actionable mindsets.”—Reed Hastings, co-founder and co-CEO, Netflix

   

  “[Hoffman] seizes on traits that might otherwise be missed . . . [and] earnestly contends that, through careful attention to leadership and culture, the propulsive drive to grow can be disentangled from the toxic behavior so often associated with explosive expansion. It feels like the triumph of hope over experience.”—The Wall Street Journal

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  Framers: Human Advantage in an Age of Technology and Turmoil

  Rs. 3,990.00 Rs. 2,990.00
  

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  Kenneth Cukier, Viktor Mayer-Schoenberger, Francis de Vericourt

   

  A tightly written prescription for smart thinking… A bold call to reinject pluralism and progressive human values into a decision-making process dominated by algorithms or gut instinct ― Financial Times — 2021 Summer Books List

   

  Whether you want to anticipate threats before they appear, reimagine old problems to find new solutions or just relax with a wonderfully stimulating and readable book, Framers has you covered. A simply wonderful reimagining of human ingenuity. It will teach you to see around corners ― Tim Harford, bestselling author of How To Make The World Add Up

   

  Reveals how you can recognize the lenses that you’re applying … an important read — a steady hand for our turbulent times ― Adam Grant, #1 New York Times bestselling author of THINK AGAIN

   

  Packed with big ideas, great stories, values and verve that make it a delight to read. It will certainly change how you think-and might just change the world too ― Annie Duke, best-selling author of THINKING IN BETS and former poker champion

   

  Brilliantly shows that mental models are at the heart of creativity, critical thinking and innovation, and how we can get better at it to solve our toughest business and social challenges ― Aaron Levie, CEO of Box

   

  Provides insight into how we can all nurture more of a beginner’s mind and manifest breakthrough ideas for building a better future ― Marc Benioff, chairman and CEO, Salesforce

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