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Farmageddon: The True Cost Of Cheap Meat

Rs. 1,990.00

Philip Lymbery

 

Lymbery brings to this essential subject the perspective of a seasoned campaigner – he is informed enough to be appalled, and moderate enough to persuade us to take responsibility for the system that feeds us ― Guardian Book of the Week

 

This eye-opening book, urging a massive rethink of how we raise livestock and how we feed the world, deserves global recognition ― Hugh Fearnley-Whittingstall

 

A devastating indictment of cheap meat and factory farming. Don’t turn away: it demands reading and deserves the widest possible audience ― Joanna Lumley

 

This incredibly important book should be read by anyone who cares about people, the planet, and particularly, animals ― Jilly Cooper

 

There’s no end to techno-idiocy in pursuit of profit. But far more concerning is Lymbery’s contention that the wastefulness of feeding human-edible plants and fish to animals is not just absurd but catastrophic. The main reason for hacking down the remaining South American forest is to grow soy to feed the pigs and chickens of China ― Evening Standard

 

This meaty account makes a distinctive and important contribution, eschewing the narrowly domestic focus of many of its predecessors in favour of a global investigation … An engaging read – and it also gives a full enough picture of the situation in the UK to preclude any smugness on the part of the British reader. Anyone after a realistic account of our global food chain, and the changes necessary for a sustainable future, will find much to get their teeth into here ― Felicity Cloake, New Statesman

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Farm animals have been disappearing from our fields as the production of food has become a global industry. We no longer know for certain what is entering the food chain and what we are eating – as the UK horsemeat scandal demonstrated. We are reaching a tipping point as the farming revolution threatens our countryside, health and the quality of our food wherever we live in the world.

Farmageddon is a fascinating and terrifying investigative journey behind the closed doors of a runaway industry across the world – from the UK, Europe and the USA, to China, Argentina, Peru and Mexico. It is both a wake-up call to change our current food production and eating practices and an attempt to find a way to a better farming future.

 

About the Author

Philip Lymbery is the CEO of leading international farm animal welfare organisation Compassion in World Farming and a prominent commentator on the effects of industrial farming. He is listed by The Grocer as one of the food industry’s most influential people. Under his leadership, Compassion’s prestigious awards have included Observer Ethical Award for campaigner of the year and BBC Radio 4 Food and Farming awards for best campaigner and educator. He is a lifelong wildlife enthusiast and lives in rural Hampshire with his wife and stepson. Philip is an avid blogger through www.acompassionateworld.org. He has a following of over 75,000 on Twitter. Follow @philip_ciwf

 

Book Specifications

Title: Farmageddon: The True Cost Of Cheap Meat
Author: Philip Lymbery
Language: English
Binding: Paperback
Weight: 356g
Pages: 488
Published Year: 2014
Publisher: Bloomsbury Press
ISBN: 9781408846349
Dimensions: 13 x 2.8 x 19.9 cm
Print size: Please feel free to drop us a message

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