Category
- Discounted Books
- English Book Bundles
- University Magazines
- சிறுவர்களுக்கான புத்தகங்கள்
- Children Books
- English Books
- Current Affairs
- Military & Intelligence
- Short Stories
- Fiction
- Poetry
- Environment & Nature
- Science
- Medicine
- Linguistics
- Atheism & Agnosticism
- (Auto)Biography & Memoir
- Business & Management
- Creativity
- Economics
- Education & Research
- Health & Nutrition
- History
- Humor
- Love & Relationships
- Parenting
- Personal Development
- Personal Finance
- Philosophy
- Politics
- War
- Psychology
- Religion & Spirituality
- Society & Culture
- Sports
- Travel & Adventure
- Technology & the Future
- True Crime
- Women Empowerment
- தமிழ் Books
- Book Bundles ( தமிழ் )
- சட்டம்
- இயற்கை
- கட்டுரை
- கணிதம்
- பயணக்குறிப்புகள்
- விவசாயம்
- அரசியல்
- ஆரோக்கியம்
- உளவியல்
- புனைவு
- காதல் மற்றும் உறவு
- சமூகவியல்
- சுயசரிதைகள் மற்றும் நினைவுகள்
- சுயமுன்னேற்றம்
- தத்துவஞானம்
- தொழில்நுட்பம் & எதிர்காலம்
- பொருளாதாரம்
- போர்
- பணம்
- மதம் & ஆன்மீகம்
- வணிகம் & மேலாண்மை
- வரலாறு
- விஞ்ஞானம் & பிரபல அறிவியல்
- விளையாட்டு
- சினிமா
- கவிதைகள்
- குழந்தை வளர்ப்பு
- குற்றம்
- மருத்துவம்
- மொழி
Product categories
- Children Books
- Discounted Books
- English Book Bundles
- English Books
- (Auto)Biography & Memoir
- Atheism & Agnosticism
- Business & Management
- Creativity
- Current Affairs
- Economics
- Education & Research
- Environment & Nature
- Fiction
- Health & Nutrition
- History
- Humor
- Linguistics
- Love & Relationships
- Medicine
- Military & Intelligence
- Parenting
- Personal Development
- Personal Finance
- Philosophy
- Poetry
- Politics
- Psychology
- Religion & Spirituality
- Science
- Short Stories
- Society & Culture
- Sports
- Technology & the Future
- Travel & Adventure
- True Crime
- War
- Women Empowerment
- University Magazines
- சிறுவர்களுக்கான புத்தகங்கள்
- தமிழ் Books
- Book Bundles ( தமிழ் )
- அரசியல்
- ஆரோக்கியம்
- இயற்கை
- உளவியல்
- கட்டுரை
- கணிதம்
- கவிதைகள்
- காதல் மற்றும் உறவு
- குற்றம்
- குழந்தை வளர்ப்பு
- சட்டம்
- சமூகவியல்
- சினிமா
- சுயசரிதைகள் மற்றும் நினைவுகள்
- சுயமுன்னேற்றம்
- தத்துவஞானம்
- தொழில்நுட்பம் & எதிர்காலம்
- பணம்
- பயணக்குறிப்புகள்
- புனைவு
- பொருளாதாரம்
- போர்
- மதம் & ஆன்மீகம்
- மருத்துவம்
- மொழி
- வணிகம் & மேலாண்மை
- வரலாறு
- விஞ்ஞானம் & பிரபல அறிவியல்
- விளையாட்டு
- விவசாயம்
The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Rs. 4,790.00
Eric Ries
THE INTERNATIONAL BESTSELLING SENSATION
The Lean Startup changes everything ― Harvard Business Review
You should think like a lean startup even if you’re not a lean startup ― Forbes
Every so often a business book comes along that changes how we think about innovation and entrepreneurship. The Lean Startup has the chops to join this exalted company ― Financial Times, Philip Delves Broughton
Mandatory reading for entrepreneurs… loaded with fascinating stories and practical principles ― Dan Heath, coauthor of Switch and Made to Stick
If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book. If you are just curious about entrepreneurship, read this book ― Randy Komisar, founding director of TiVo
The Lean Startup will change the way we think about entrepreneurship ― Tom Eisenmann, Professor of Entrepreneurship, Harvard Business School
Eric Ries has created a science where previously there was only art. A must-read for every serious entrepreneur – and every manager interested in innovation ― Marc Andreessen, cofounder of Andreessen Horowitz, Opsware, and Netscape
I know of no better guide to improve the odds of a startup’s success ― Mitchell Kapor, Founder, Lotus Development Corp
This book is the guided tour of the key innovative practices used inside Google, Toyota, and Facebook, that work in any business ― Scott Cook, Founder and Chairman, Intuit
“I make all our managers read The Lean Startup.” —Jeffery Immelt, CEO, General Electric
“At Asana, we’ve been lucky to benefit from Eric’s advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business.” —Dustin Moskovitz, co-founder of Facebook and Asana
“The Lean Startup isn’t just about how to create a more successful entrepreneurial business, it’s about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to healthcare, and to solving the world’s great problems. It’s ultimately an answer to the question ‘How can we learn more quickly what works, and discard what doesn’t?'” — Tim O’Reilly, CEO O’Reilly Media
“In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” —Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur
In stock
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs – in companies of all sizes – a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
About the Author
Book Specifications
Title: The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Language: English
Binding: Paperback
Pages: 336
Published Year: 2011
Publisher: Penguin
ISBN: 9780670921607
Dimensions: 15.3 x 2.5 x 23.4 cm
Print size: Please feel free to drop us a message.
Related products
-
The 80/20 Principle: The Secret to Achieving More with Less
Rs. 3,290.00or 3 X Rs.1,096.67 withAdd to cartRichard Koch
‘Read this book and use it’ – Tim Ferris, author of The 4 Hour Work Week
Congratulations! The 80/20 Principle is terrific. — Al Ries, author of The 22 Immutable Laws of Marketing
Time management is not about organizing your daily tasks, it is about organizing your essential daily tasks, and dumping the rest. Koch has made millions from this – a bestseller based on just one idea – proving that it works. * GQ’s 25 Best Business Books *
“Why You Should Read It: The principles in this book can literally add hours to your days and compound your happiness. It’s worth a look. What’s more important than having time?” — Scott Dinsmore
-
The 48 Laws Of Power
Rs. 5,790.00or 3 X Rs.1,930.00 withAdd to cartRobert Greene
WINNER OF THE INTERNATIONAL BUSINESS BOOK AWARD 2019
“Greene’s specialty is analyzing the lives and philosophies of historical figures like Sun Tzu and Napoleon, and extracting from them tips on how to manipulate people and situations–a cutthroat worldview that has earned him a devoted following among a like-minded readership of rappers, drug dealers and corporate executives.” —The New York Times
“The Laws of Human Nature provides some first-rate comprehensive and in-depth information about how to deal with our fellow human beings effectively. Greene’s intense curiosity about the inner workings of humanity is contagious, as he invites us to join him as fellow sleuths on his investigation of why people, including ourselves, do what we do. He rightly (and frequently) reminds us that in order to understand others, we must first and foremost understand what makes ourselves tick.” — New York Journal of Books
“Machiavelli has a new rival. And Sun Tzu had better watch his back. Greene . . . has put together a checklist of ambitious behavior. Just reading the table of contents is enough to stir a little corner-office lust.”—New York magazine
“The writing is engaging and the ideas are fascinating… we could all use the insights Greene provides…. a hopeful book that advocates freedom and creativity.” — Quartz
-
The Art of War
Rs. 890.00or 3 X Rs.296.67 withRead moreSun Tzu
“This ancient Chinese text is still utilized by both militaries and business schools around the world…The Art of War is the essential strategy guide of our time.” — “Time”
“The book has long been heralded for its advice on military success…It’s a smart book.” — “Business Insider”
“The most useful and important book ever written for aspiring leaders.” — “Toronto Sun Times”
“Absorb this book, and you can throw out all those contemporary books about management leadership.” — “Newsweek”
“Military theory comes in two forms. The first is an attempt to understand the nature of war and its relation to politics…The second and more prevalent form falls into the ‘how to do it’ category…Most military professionals would agree that Sun Tzu’s The Art of War remains at the top of the former list.” — “Washington Times”
-
The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!
Rs. 3,490.00or 3 X Rs.1,163.33 withAdd to cartMJ DeMarco
INTERNATIONAL BEST-SELLER
Translated and Published Worldwide In Over 25 Languages
“In life, there are people who get it, and people who don’t get it. When it comes to building wealth, MJ DeMarco gets it. What really made my jaw drop about this book, however, was his brutal honesty. He exposes many of the misconceptions of the common wealth building ‘gurus’…”
~ Amazon reader review“If you want to get “rich” while you’re young enough to enjoy it, read this book …it short-circuits you though a lot of the BS.”
~ Amazon reader review -
No Filter: The Inside Story of how Instagram Transformed Business, Celebrity and our Culture
Rs. 3,190.00Original price was: Rs. 3,190.00.Rs. 2,390.00Current price is: Rs. 2,390.00.or 3 X Rs.796.67 withRead moreSarah Frier
- Winner of the FT & McKinsey Business Book of the Year Award 2020
- One of the best books of the year according to: The Times | Fortune | Financial Times | Inc. | Economist | Newsweek
“Happily—this is a book about Silicon Valley. It is a record of a single app moving through the place. And in making that record, in hewing closely to Instagram and its founders, Kevin Systrom and Mike Krieger, while giving new texture to the Valley’s major players, like Jack Dorsey and Mark Zuckerberg, Frier tells the story of how that place works….The book manages to be clear-eyed and objective about the founders and their many flaws, without sensationalizing or oversimplifying—a hard balance to strike in tech coverage right now….we need a book like this to explain what it is I’m tapping on all day. I spend hours staring at the screen, and now I have a better sense of who’s staring back.” —New York Times
“No Filter is a vibrant play-by-play of how Instagram reached that level of influence through the business of manufacturing coolness….Frier’s version of that story is rich with details, based on hundreds of interviews including sit-downs with the app’s co-founders Kevin Systrom and Mike Krieger. Armed with their perspective, Frier is able to draw a line between each decision the founders made and the cultural consequences….The irresistible drama of No Filter plays out between the founders and Facebook CEO Mark Zuckerberg.” —NPR
“Deeply sourced….Frier delivers a compelling tale of jealousy…. The David-and-Goliath tussle is deftly interwoven by Frier with another tale: the transformation of Instagram itself, from the photo app known for its artsy filters to the creator of ‘creators.'” —Financial Times
“If Aaron Sorkin wants to make a sequel to the movie The Social Network, he has his source material right here. Frier, a tech journalist, was given enviable access to Instagram’s founders and other key players. The result is an inside-the-room chronicle of one of Silicon Valley’s most fascinating and fraught acquisitions. A tale of luck, smarts, and strategy, No Filter also reminds us how much business depends on personal chemistry or—in the case of Facebook’s Mark Zuckerberg and Instagram’s Kevin Systrom—the lack thereof. Just as intriguing is Frier’s clear-eyed commentary on what the rise of Instagram culture means.” —Inc, Top 10 New Business Books for 2020
“Successful startups in Silicon Valley are sometimes described as being akin to building a spaceship in mid-flight. With No Filter, the intrepid Sarah Frier takes you inside the spaceship that became Instagram. A deeply reported and beautifully written account of a company that has changed society, fame, culture, business, and communication—sometimes for the better and, as Frier so adeptly shows, also for the worse.” —Nick Bilton, special correspondent for Vanity Fair and author of Hatching Twitter
“With No Filter, Sarah Frier has delivered a brilliant exploration of the highs and lows of human nature. The book is part business drama—packed with tales of creativity, ambition, and intrigue—and part an anthropologist’s examination of modern life. Frier’s vivid reporting and electric storytelling provide the definitive account of how Instagram turned into a cultural phenomenon and what the app’s success says about all of us.” —Ashlee Vance, author of Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
-
Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers
Rs. 2,690.00Original price was: Rs. 2,690.00.Rs. 2,190.00Current price is: Rs. 2,190.00.or 3 X Rs.730.00 withRead moreRaja Rajamannar
WALL STREET JOURNAL BESTSELLER
“This book will do to our view of marketing what Copernicus’ book did to our view of the world—it will change it forever. If you want to know how things really work, read it.” —Ivan Pollard, CMO, General Mills
“Quantum Marketing provides inspiration for an exciting future of disruption in the field and sheds light on the value marketing brings in driving business in this era of transformation. Wherever you are in your marketing journey, this is a must-read.” —Conny Braams, Chief Digital and Marketing Officer, Unilever
“Any marketer who wants to build brands that stand the test of time in the post digital age requires a balanced approach to marketing where science rules and storytelling amplifies. Raja is a true polymath who has struck the right balance.”—Antonio Lucio, former CMO of Facebook, Visa, HP and PepsiCo Int.
“Quantum Marketing serves as a call to arms for marketing transformation made inevitable by technology breakthroughs and shifts in cultural expectations. This book is for anyone who wants to understand where marketing is going and how to harness these inevitable changes.” —Chris Capossela, CMO, Microsoft
“Raja offers a clear roadmap for marketers to become stronger stewards of brand and growth amidst this paradigm shift. Insightful and eye-opening, this is a must-read for any marketer who does not want to become obsolete in today’s fast-paced world.” —Michelle Peluso, SVP Digital Sales & CMO, IBM
Raja offers an innovative view of the new Quantum Marketer mindset, which is both daunting and exhilarating. A must-read for anyone willing to compete for and succeed in a top marketing job today.’ — Greg Welch, Senior Partner, Spencer Stuart
‘Raja offers not only a fascinating view into the fifth paradigm of marketing, but also how to play deftly in it and win. This is an outstanding book and it will prove to be a landmark in the world of marketing!’ — Ashok Vaswani, CEO, Consumer Banking & Payments, Barclays
‘Raja thoughtfully took a hard and objective look at our industry and our work, and he did so with honesty and macro self-awareness. He effectively brings marketing of the past into the future.’ — Leslie Berland, CMO, Twitter
‘Quantum Marketing is a book full of optimism and hope, with practical examples of how to integrate critical elements of brand building with the data and analytic rigor necessary to drive business growth.’ — Leanne Cutts, Group CMO, HSBC
‘Quantum Marketing brilliantly describes the tremendous challenges facing future CMOs and how to fundamentally rethink marketing principles and frameworks. A must-read for marketers and business leaders who want to drive growth and thrive in the future.’ — Ravi Dhar, Professor of Marketing, Yale School of Management
‘Raja provides a clear roadmap for marketers to leapfrog into the future. He peels back the hype and gives pragmatic guidance. An excellent read!’ — Zena Arnold Srivatsa, Chief Digital and Marketing Officer, Kimberley Clark
-
Rethinking Competitive Advantage: New Rules for the Digital Age
Rs. 2,990.00or 3 X Rs.996.67 withRead moreRam Charan
From the million-copy-bestselling author of Execution
‘The most influential consultant alive.’ —Fortune
‘One of the world’s preeminent counselors to CEOs.’ ––Harvard Business Review
‘Winning in the digital age is actually less about how you use technology than about how you use your brain. Ram Charan understands this better than most, and he turns conventional principles on their head with this ingenious reframing of competitive advantage . . . An insightful and practical guide for leaders and practitioners at every level.’ ― Forbes
‘I like this summary of the competitive reality . . . Relates a wealth of current experience from global clients.’ ― Inc.
‘One of the world’s most renowned management consultants and authors.’ —Fast Company
-
The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Rs. 2,990.00or 3 X Rs.996.67 withRead moreBen Horowitz
- NEW YORK TIMES BESTSELLER
- Financial Times and McKinsey Business Book of the Year Nominee for Longlist (2014)
- Goodreads Choice Award Nominee for Business Books (2014)
Ben’s experience and expertise make him one of the most important leaders not just in Silicon Valley but also in the global knowledge economy. For anyone interested in building, growing, or leading a great company, this book is an incredibly valuable resource and a funny and insightful read.” -MARK ZUCKERBERG, COFOUNDER AND CEO OF FACEBOOK
“Ben’s book is a great read-with uncomfortable truths about entrepreneurship and how to lead to a company. It’s also an inspiring story of a business rebirth through sheer willpower.” -LARRY PAGE, COFOUNDER AND CEO OF GOOGLE
“Every management guide presumes that all great companies follow a formula. But successful startups don’t imitate; they build innovations that can’t be copied. Ben Horowitz knows no recipe guarantees success. He has written the first true guide for protecting a startup from self-sabotage.” -PETER THIEL, COFOUNDER OF PAYPAL AND FOUNDER AND PARTNER AT FOUNDERS FUND
“Ben’s advice has been invaluable to me over the past few years. He is forthright and direct, acknowledging, for example, that the job of leading can be impossibly lonely, while eloquently providing no-nonsense guidance for managing teams through good times and bad times. Stripping away the veneer of management-speak, Ben’s writing carries the authority of somebody who has been through all of this. The results are simple, thorough, and compelling.” -DICK COSTOLO, CEO OF TWITTER
“There is more than enough substance in Mr. Horowitz’s impressive tome to turn it into a leadership classic.” — The Economist
“More than any other business book released this year, “Hard Things” gives an insider’s perspective on what it’s like to lead and scale a startup.” — –Business Insider’s Best Business Books of 2014
“This is easily one of the essential books every business leader should read if they’re looking for proven and honest management advice.” — –Entrepreneur’s 25 Amazing Business Books from 2014
“Horowitz, a tech entrepreneur turned venture capitalist, offers hard-earned business advice and a compendium of the best posts from his popular blog. For the budding tech mogul, this is heady stuff, and politic to heed, as his firm, Andreesen Horowitz, is a nearly $3 billion powerhouse that has invested in winners, including Skype, Facebook, Groupon, Twitter, and Zynga.” — “Publishers Weekly”
-
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
Rs. 1,390.00or 3 X Rs.463.33 withRead moreAl Ries & Laura Ries
The 22 Immutable Laws of Branding will enlighten many, and it attacks the jargon of the marketing professional with common sense ― Independent
“Al Ries demonstrates that marketers need two skills: building a brand and keeping it alive. Through stellar company profiles and keen insights, this book will show them how.” –Philip Kotler, Professor of International Marketing, J.L. Kellogg Graduate School of Management, Northwestern University
“If you want to…lasso consumers and burn brand identity into their minds, read this book.” –Advertising Annual 1999
“Anyone looking to market their comapay successfully has to read The 22 Immutable Laws of Branding.” –Patrick M. Sullivan, CEO, SalesLogix
“Indispensable to anyone seeking to build a business into a recognized brand.” –Philip J. Romano, CEO, Romano Enterprises
“Provides a worthwhile addition to the branding library. This book’s worth buying.” –Atlanta Business Chronicle
-
Intentional Integrity: How Smart Companies Can Lead an Ethical Revolution
Rs. 2,790.00Original price was: Rs. 2,790.00.Rs. 1,990.00Current price is: Rs. 1,990.00.or 3 X Rs.663.33 withRead moreRobert Chesnut
- * An Inc. Magazine Top 10 Business Book for 2020 *
“Stop talking about bringing your values to work and learn how to actually DO it!” ―Kim Scott, author of Radical Candor
“The ethical expectation for companies is wonderfully changing from ‘do no evil’ to ‘do good.’ Companies and their leaders need to put ethics and integrity at the center of their mission and culture. Rob is an insider who’s combined doing good with doing business well in two iconic Silicon Valley companies. His book contains smart, practical advice for anyone looking to do good and do well.” ―Reid Hoffman, co-founder of LinkedIn and author of Blitzscaling
“No one has wrestled with more difficult business integrity challenges over the last 20 years than Rob. His insights will instruct you how to drive integrity into your culture. Now, more than ever, we need someone to lead a constructive, direct conversation about integrity in business―Rob delivers.” ―Meg Whitman, CEO of Quibi, former CEO of HP and eBay Inc.
“Rob and I were peers at Airbnb and together we helped build a culture and public-facing brand with integrity as a core value. Not only was the work strategically brilliant but under Rob’s leadership, it was embedded into the very heart of the company. Rob brings creativity, empathy, credibility and a great sense of humor to this important topic ― he makes ethics human and fun.” ―Jonathan Mildenhall, cofounder and CEO, TwentyFirstCenturyBrand
“Drawing on considerable experience with the nuances and circumstances of integrity violations at Airbnb, Chesnut offers plentiful examples of common integrity issues… He is especially good on such matters as enforcing consequences and handling situations involving violators who are high-performing employees. Valuable reading for companies that want to get serious about workplace ethics.” ―Kirkus Reviews