Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers

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  Into the Minds of Warren Buffett and Charlie Munger

  Rs. 2,490.00
  

  or 3 X Rs.830.00 with

  Daniel Pecaut with Corey Wrenn

   

  A Remarkable retelling of the lessons, wisdom, and investment strategies handed down personally from Warren Buffett and Charlie Munger to shareholders.

   

  “Seasoned investors, as well as Buffett fans, will find plenty of value in this storehouse of financial counsel. A rare view into the mind of Warren Buffett.” ―Kirkus Reviews

   

  “For 25 years, I have religiously read Daniel and Corey’s annual commentaries about Berkshire Hathaway. I know of no keener observers on what has made Berkshire such a wonderful wealth-builder. I also know of no investment firm that cares more about their clients than their firm, Pecaut and Company. You can’t help but learn valuable lessons by reading this book.” ―Jonathan Brandt, Research Analyst, Ruane, Cunniff & Goldfarb 

   

  “Since Buffett and Munger always expressed themselves candidly and clearly, once you’ve read Daniel and Corey’s copious notes, you’ll understand Berkshire’s extraordinary approach to investing. This book is a true gem.”  ―Jean-Marie Eveillard, Senior Adviser, First Eagle Investment Management

   

  “Having attended nearly every Berkshire Hathaway annual meeting since 1985, I know first-hand that these notes cover every base Buffett and Munger have touched. University of Berkshire Hathaway is a unique gateway inside these legendary meetings. This book will be a resource for generations.”  ―Daniel P. Boyle, President, Schwerin Boyle Capital Management

   

  “I’m impressed. I’ve attended quite a few Berkshire Hathaway shareholder meetings but this book filled in the gaps for those I haven’t attended and better still, it underscored any number of valuable insights Buffett and Munger have provided more than once. What’s more, because it covers so many years, it shows how they’ve learned and changed and how they haven’t been afraid to fess up to mistakes. All in all, a fascinating look at two extraordinary investors who unselfishly share their many talents and who educate by putting on a very entertaining show in Omaha every spring.”―Randy Cepuch, Author of A Weekend with Warren Buffett

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  Buyology: Truth and Lies About Why We Buy

  Rs. 3,290.00
  

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  Martin Lindstrom

   

  • NEW YORK TIMES BESTSELLER

   

  “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time

   

  “Lindstrom … has an encyclopedic knowledge of advertising history and an abundance of real-world business experience” —The Washington Post

   

  “Full of intriguing stories on how the brain, brands and emotions drive consumer choice. Martin Lindstrom’s brilliant blending of marketing and neuroscience supplies us with a deeper understanding of the dynamic, largely unconscious forces that shape our  decision making. One reading of this book and you will look at consumer and producer behavior in an entirely new light.” —Philip Kotler, Ph.D., S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

   

  “A riveting read. Challenging, exciting, provocative, clever, and, even more importantly, useful!”—Andrew Robertson, CEO & President, BBDO Worldwide

   

  “Move over Tipping Point and Made to Stick because there’s a new book in town: Buyology. This book lights the way for smart marketers and entrepreneurs.”—Guy Kawasaki, Author of The Art of the Start
  

   

  “Lindstrom’s research should be of interest to any company launching a new product or brand.”—USA Today

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  Frenemies: The Epic Disruption of the Advertising Industry (and Why This Matters)

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  Ken Auletta

   

  “Auletta works hard to get us to care about the fate of ad folks, despite our diminished interest in them or our distaste for what they do, because of their essential role as suppliers of the dollars that fuel the media ecosystem. If you “follow the money,” he writes, you’ll understand the importance of advertising and the significance of the threats against it, and maybe value it more, or at least disdain it less.” –New York Times

   

  “[A] timely dive into an industry in tumult … Auletta, a veteran New York writer who has covered both Wall Street and the media for decades, does a remarkable job of digging into the personalities and the covert deals.” –Financial Times

   

  “Now more than ever, advertising is the lifeblood that sustains most journalism, television, and entertainment. But with the advent of Google, Facebook, and other digital players, the advertising industry is being fundamentally disrupted. Ken Auletta brilliantly chronicles this drama with his usual combination of behind-the-scenes reporting filled with colorful characters, surprising revelations, and judicious insights. This riveting book shows again why Auletta is the premier reporter of our era on the fascinating and ever-changing worlds of communications and media.” –Walter Isaacson

   

  “Intelligent and well researched, Auletta’s lively survey serves as an excellent primer to a brave new world.” –Publishers Weekly

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  100 Business Tools For Success: All The Management Models That Matter in 500 Words or Less

  Rs. 2,290.00
  

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  Jeremy Kourdi

   

  The world is full of business ideas.But how do you know which the best ones are?

   

  And how do you find time to read them?

   

  100 Business Tools for Success may be a little book, but it contains the very best business tools that have come from the very best business brains on the planet. Each is summarized over just two pages, so that you can quickly gain access to the insights which are driving the most successful people in all walks of life.

   

  A must for all business professionals…

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  Why the Rich are Getting Richer

  Rs. 1,990.00
  

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  Robert T. Kiyosaki

   

  It’s Robert Kiyosaki’s position that “It is our educational system that causes the gap between the rich and everyone else.” He laid the foundation for many of his messages in the international best-seller Rich Dad Poor Dad — the #1 Personal Finance book of all time — and in Why the Rich Are Getting Richer, he makes his case…

   

  In this book,

   

  • the reader will learn why the gap between the rich and everyone else grows wider.
  • the reader will get an explanation of why savers are losers.
  • the reader will find out why debt and taxes make the rich richer.
  • the reader will learn why traditional education actually causes many highly educated people, such as Robert’s poor dad, to live poorly.
  • the reader will find out why going to school, working hard, saving money, buying a house, getting out of debt, and investing for the long term in the stock market is the worst financial advice for most people.
  • the reader will learn the answers Robert found on his life-long search, after repeatedly asking the question, “When will we learn about money?”
  • the reader will find out why real financial education may never be taught in schools.
  • the reader will find out “What financially education is… really.”

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  The Ride of a Lifetime: Lessons in Creative Leadership from 15 Years as CEO of the Walt Disney Company

  Rs. 3,690.00
  

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  Robert Iger

   

  • #1 NEW YORK TIMES BESTSELLER
  • A SUNDAY TIMES BOOK OF THE YEAR 2019
  • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR

   

  One of the best business books I’ve read in years. Unlike most books on leadership, this one is worth your time. ― Bill Gates

   

  “Nurturing creativity is less a skill than an art—especially at a company where the brand alone is synonymous with creativity. That’s a lot to live up to. Bob Iger has not only lived up to ninety-six years of groundbreaking history but has moved the Disney brand far beyond anyone’s expectations, and he has done it with grace and audacity. This book shows you how that’s happened.”—Steven Spielberg

   

  “People have been waiting years for Bob Iger to share his leadership secrets. Now he has, and they are utterly brilliant. The Ride of a Lifetime is not merely a memoir; it’s a personal, all-access session with the wisest CEO you’ve ever met and a playbook for handling the key challenges of our age: how to drive change, leverage technology, build an enduring culture, and empower people. It’s a rippingly good, revelatory read.”—Daniel Coyle, New York Times bestselling author of The Culture Code

   

  “I expected a book written by the person who has led Disney for decades to be defined by both gripping storytelling and deep leadership wisdom. Bob Iger delivers, and then some! The Ride of a Lifetime is leadership gold—you won’t forget the stories or the lessons.”—Brené Brown, #1 New York Times bestselling author of Dare to Lead

   

  Iger’s tenure as the leader of the world’s most lucrative dream factory has been one long CEO highlight reel. Iger is unassailable. He’s transformed his company from a stuffy media doyen into a sexy cultural force. ― TIME – Businessperson of the Year 2019

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  Marketing Made Simple : A Step-by-Step StoryBrand Guide for Any Business

  Rs. 2,790.00
  

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  Donald Miller

   

  ‘I created collateral for a client and they recently told me not to release the next round we created because they can’t handle the influx of customers from the first round. They had more listings this year than in 30 years of business.’ – Amy Burgess, Marketing Consultant

   

  ‘My last email campaign I delivered raised $20k. Thank you Donald Miller for giving me a system that I know works.’ – Ian Stewart, Owner/Creative Director of Root Source Digital

   

  ‘A client went from $15MM last year to $27MM so far this year. All from updating their messaging and implementing new lead generators and email campaigns. – Wes Gay, CEO Wayfinder

   

  ‘Just heard from one of my clients that she’s getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that’s just with updating her website.’ – Amy Schutte, Owner of Hudson and Co LLC

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  How to Become CEO: The Rules for Rising to the Top of Any Organization

  Rs. 1,790.00
  

  or 3 X Rs.596.67 with

  Jeffrey J. Fox

   

  “Even MBAs from the best graduate business schools will find essential insights and practical lessons in HOW TO BECOME CEO.” ―John Quelch, former Sebasitan Kresge Professor of marketing at Harvard Business Schoo, now Dean of London Business School

   

  In recent years, the CEO’s position within the typical high-profile company has been receiving more media attention than ever before. The job and paycheque of a CEO can quickly turn a relatively unknown top-level manager into a powerful international business leader with celebrity status But how do those people get so lucky? What’s their secret? Employees and recent graduates everywhere are asking. How can I get ahead?

   

  How can I become CEO? This book has the answers.

   

  In How to Become CEO, consultant Jeffrey Fox has written an insightful handbook of traits to develop for anyone who wants to be CEO-or for anyone who just wants to get ahead in today’s business world. Open it to any page and find a short, provocative piece of brutally honest advice written in a conversational tone. Each of the seventy-five ‘rules’ focuses on a specific action that should be taken, a trait that needs to be developed, or things to avoid. These are smart, no-nonsense business messages that are meant to be revisited in your rise to the top.

   

  This book of hard-headed idealism will empower you to develop the qualities that are required of leaders: vision, persistence, integrity, and respect for superiors, subordinates, peers, and self.

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  Leadership Wisdom from the Monk Who Sold His Ferrari

  Rs. 1,390.00
  

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  Robin Sharma

   

  This work reveals a step-by-step system that aims to restore trust, commitment, and spirit within your organization while transforming the way you think, feel and live in the process. It distills its wisdom for both professional and personal leadership into eight practical lessons.

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  Rethinking Competitive Advantage: New Rules for the Digital Age

  Rs. 2,990.00
  

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  Ram Charan

   

  From the million-copy-bestselling author of Execution

   

  ‘The most influential consultant alive.’ —Fortune

   

  ‘One of the world’s preeminent counselors to CEOs.’ ––Harvard Business Review

   

  ‘Winning in the digital age is actually less about how you use technology than about how you use your brain. Ram Charan understands this better than most, and he turns conventional principles on their head with this ingenious reframing of competitive advantage . . . An insightful and practical guide for leaders and practitioners at every level.’ ― Forbes

   

  ‘I like this summary of the competitive reality . . . Relates a wealth of current experience from global clients.’ ― Inc.

   

  ‘One of the world’s most renowned management consultants and authors.’ —Fast Company

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