The Fail-Safe Startup: Your Roadmap for Entrepreneurial Success

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  The Third Door: The Wild Quest to Uncover How the World’s Most Successful People Launched Their Careers

  Rs. 2,490.00
  

  or 3 X Rs.830.00 with

  Alex Banayan

   

  THE #1 INTERNATIONAL BESTSELLER

   

  FORBES #1 CAREER BOOK TO READ IN 2018

   

  “Exhilarating and empowering . . . If you care about your success, you have to read The Third Door.”
  —TONY ROBBINS, entrepreneur, New York Times bestselling author, philanthropist, and the nation’s #1 life and business strategist

   

  “From redefining success with Steve Wozniak to staring death in the eyes with Jessica Alba, this book is packed with adventure, drama, and remarkable lessons the whole way through. Whether you‘re an executive or a recent college graduate, you’ll find inspiration and wisdom in The Third Door.”
  —ARIANNA HUFFINGTON, founder of The Huffington Post and New York Times bestselling author of Thrive

   

  “The Third Door is at once a spirited coming-of-age story and a hard-headed examination of what it takes to succeed at the highest levels. Alex Banayan has cracked the code of the world’s most successful people and shown he will soon join their ranks.”
  —DANIEL H. PINK, New York Times bestselling author of When, Drive, and A Whole New Mind

   

   

  “An emotional roller coaster . . . I laughed. I cried. I was on the edge of my seat the whole time . . . Once every few decades a book comes along that defines a generation. The Third Door is it.”
  —ELIANA MURILLO, head of multicultural marketing at Google

   

   

  “A treasure chest of wisdom . . . knowledge that can be used by anyone, anywhere, who wants to take their journey further . . . Banayan has become one of the most equipped guides to help you climb higher mountains in your life.”
  —SHAWN ACHOR, New York Times bestselling author of The Happiness Advantage and Big Potential

   

   

  “Unlike any business book I’ve read. The Third Door is a thrill ride of hope, joy, ambition, and self-discovery. I cheered out loud, and at different points, tears trickled down my face . . . The Third Door motivated me turn up the volume in my life . . . A triumph.”
  —MAYA WATSON BANKS, director of marketing at Netflix

   

   

  “A cinematic story full of drama, betrayal, and heartbreak. The Third Door takes you on a narrative adventure packed with life-changing lessons. Once you start reading, you can’t stop.”
  —JONAH BERGER, New York Times bestselling author of Contagious: Why Things Catch On

   

   

  “Powerful . . . One of the best books of the year . . . After reading The Third Door, an uncontrollable shift happened in my life—I started to see the challenges in front of me as fun. This book not only gave me new tools to achieve my goals, but it also showed me how exciting it can be to tackle seemingly impossible obstacles. If you want to take your life to the next level, you have to read The Third Door.”
  —MIKE POSNER, Grammy Award-nominated and multiplatinum musician

   

   

  “Banayan’s heart is poured into every page of this book. The Third Door is not only a guide to how the world’s most remarkable pioneers succeeded, but it’s also a magnificent story of one boy’s journey to achieve his dream. The Third Door drips with passion and emotion—and it’s a must-read for anyone wanting to turn their vision into a reality.”
  —ADAM BRAUN, New York Times nestselling author of The Promise of a Pencil

   

   

  “A wild ride . . . Inspiring, hilarious, and insightful. Whenever you start to believe there’s no other way to solve your problem, let Alex Banayan inspire you to think bigger.”
  —DAVID EAGLEMAN, New York Times bestselling author of Incognito, host of PBS’ The Brain, and adjunct professor at Stanford University

   

   

  “As a Jewish mother, I don’t want my teenage kids to read this book and get any ideas about dropping out of school. However, as someone who has served as a senior diplomat, tech executive, and social innovation entrepreneur, I want to put it at the top of their reading list! The Third Door is required reading for anyone in today’s dynamic society who wants to learn success from the best.”
  —SUZI LEVINE, United States Ambassador to Switzerland and Liechtenstein (Ret.)

   

  “In just a few hours of reading this book, Alex Banayan taught how to meet billionaires, leapfrog my associates, and achieve my dreams in record time. I’ve never read anything quite like this! Whether you are an entrepreneur or trying to jumpstart your career, The Third Door will open up your world of possibilities.” —TIM SANDERS, New York Times bestselling author of Love is the Killer App

   

  “My grandfather used to tell me: ‘If a problem has a solution, why worry?’ And it’s precisely that attitude of optimism and possibility that has so inspired me about Banayan’s The Third Door. He wasted little time worrying: ‘What if?’ He went for it. And that made all the difference.”
  —JASON SILVA, Emmy-nominated host of National Geographic’s Brain Games

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  The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!

  Rs. 2,990.00
  

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  MJ DeMarco

   

  INTERNATIONAL BEST-SELLER

  Translated and Published Worldwide In Over 25 Languages

   

  “In life, there are people who get it, and people who don’t get it. When it comes to building wealth, MJ DeMarco gets it. What really made my jaw drop about this book, however, was his brutal honesty. He exposes many of the misconceptions of the common wealth building ‘gurus’…”
  ~ Amazon reader review

   

  “If you want to get “rich” while you’re young enough to enjoy it, read this book …it short-circuits you though a lot of the BS.”
  ~ Amazon reader review

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  Noise: A Flaw in Human Judgement

  Rs. 3,490.00
  

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  Daniel Kahneman, Olivier Sibony & Cass R. Sunstein

   

  The Sunday Times bestseller

   

  From the world-leaders in strategic thinking and the multi-million copy bestselling authors of Thinking Fast and Slow and Nudge, the next big book to change the way you think.

   

  “The gold standard for a behavioral science book is to offer novel insights, rigorous evidence, engaging writing, and practical applications. It’s rare for a book to cover more than two of those bases, but Noise rounds all four—it’s a home run. Get ready for some of the world’s greatest minds to help you rethink how you evaluate people, make decisions, and solve problems.”―Adam Grant, author of Think Again and host of the TED podcast WorkLife

   

  “Noise completes a trilogy that started with Thinking, Fast and Slow and Nudge. Together, they highlight what all leaders need to know to improve their own decisions, and more importantly, to improve decisions throughout their organizations. Noise reveals a critical lever for improving decisions, not captured in much of the existing behavioral economics literature. I encourage you to read Noise soon, before noise destroys more decisions in your organization.”―Max H. Bazerman, author of Better, Not Perfect

   

  “The influence of Noise should be seismic, as it explores a fundamental yet grossly underestimated peril of human judgment. Deepening its must-read status, it provides accessible methods for reducing the decisional menace.”―Robert Cialdini, author of Influence and Pre-Suasion

   

  “Choices matter. Unfortunately, many of the choices people make are fundamentally flawed by the presence of noise, the subject of this absolutely fascinating and essential book. It is deeply researched, thoughtful, and accessible. I began it with a sense of intrigue and concluded it with a sense of celebration. We can make better choices in business, politics, and our personal lives. This book lights the way.”―Rita McGrath, author of Seeing Around Corners

   

  “Brilliant! Noise goes deep on an under-appreciated source of error in human judgment: randomness. The story of noise has lacked the charisma of the story of cognitive bias…until now. Kahneman, Sibony, and Sunstein bring noise to life, making a compelling case for why we should take random variation in human judgment as seriously as we do bias and offering practical solutions for reducing noise (and bias) in judgment.”
  ―Annie Duke, author of Thinking in Bets

   

  “Noise may be the most important book I’ve read in more than a decade. A genuinely new idea so exceedingly important you will immediately put it into practice. A masterpiece.”―Angela Duckworth, author of Grit

   

  “In Noise, the authors brilliantly apply their unique and novel insights into the flaws in human judgment to every sphere of human endeavor: from moneyball coaches to central bankers to military commanders to heads of state. Noise is a masterful achievement and a landmark in the field of psychology.“―Philip E. Tetlock, coauthor of Superforecasting

   

  “The earth has been so fully explored that scientists can’t possibly discover a previously unknown mammal the size of an elephant. The same could be said about the landscape of decision-making, yet Kahneman, Sibony, and Sunstein have discovered a problem as large as an elephant: noise. In this important book they show us why noise matters, why there’s so much more of it than we realize, and how to reduce it. Implementing their advice would give us more profitable businesses, healthier citizens, a fairer legal system, and happier lives.”―Jonathan Haidt, NYU Stern School of Business

   

  “Noise is an absolutely brilliant investigation of a massive societal problem that has been hiding in plain sight.”―Steven Levitt, coauthor of Freakonomics

   

  “A tour de force of scholarship and clear writing.”―New York Times

   

  “Well-researched, convincing and practical book . . . written by the all-star team . . . The details and evidence will satisfy rigorous and demanding readers, as will the multiple viewpoints it offers on noise. Every academic, policymaker, leader and consultant ought to read this book. People with the power and persistence required to apply the insights in Noise will make more humane and fair decisions, save lives, and prevent time, money and talent from going to waste.”―Robert Sutton, Washington Post

   

  “Compelling…A humbling lesson in inaccuracy.”―Financial Times

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  The Art of War

  Rs. 890.00
  

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  Sun Tzu

   

  “This ancient Chinese text is still utilized by both militaries and business schools around the world…The Art of War is the essential strategy guide of our time.” — “Time”

   

  “The book has long been heralded for its advice on military success…It’s a smart book.” — “Business Insider”

   

  “The most useful and important book ever written for aspiring leaders.” — “Toronto Sun Times”

   

  “Absorb this book, and you can throw out all those contemporary books about management leadership.” — “Newsweek”

   

  “Military theory comes in two forms. The first is an attempt to understand the nature of war and its relation to politics…The second and more prevalent form falls into the ‘how to do it’ category…Most military professionals would agree that Sun Tzu’s The Art of War remains at the top of the former list.” — “Washington Times” 

   

   

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  Into the Minds of Warren Buffett and Charlie Munger

  Rs. 2,490.00
  

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  Daniel Pecaut with Corey Wrenn

   

  A Remarkable retelling of the lessons, wisdom, and investment strategies handed down personally from Warren Buffett and Charlie Munger to shareholders.

   

  “Seasoned investors, as well as Buffett fans, will find plenty of value in this storehouse of financial counsel. A rare view into the mind of Warren Buffett.” ―Kirkus Reviews

   

  “For 25 years, I have religiously read Daniel and Corey’s annual commentaries about Berkshire Hathaway. I know of no keener observers on what has made Berkshire such a wonderful wealth-builder. I also know of no investment firm that cares more about their clients than their firm, Pecaut and Company. You can’t help but learn valuable lessons by reading this book.” ―Jonathan Brandt, Research Analyst, Ruane, Cunniff & Goldfarb 

   

  “Since Buffett and Munger always expressed themselves candidly and clearly, once you’ve read Daniel and Corey’s copious notes, you’ll understand Berkshire’s extraordinary approach to investing. This book is a true gem.”  ―Jean-Marie Eveillard, Senior Adviser, First Eagle Investment Management

   

  “Having attended nearly every Berkshire Hathaway annual meeting since 1985, I know first-hand that these notes cover every base Buffett and Munger have touched. University of Berkshire Hathaway is a unique gateway inside these legendary meetings. This book will be a resource for generations.”  ―Daniel P. Boyle, President, Schwerin Boyle Capital Management

   

  “I’m impressed. I’ve attended quite a few Berkshire Hathaway shareholder meetings but this book filled in the gaps for those I haven’t attended and better still, it underscored any number of valuable insights Buffett and Munger have provided more than once. What’s more, because it covers so many years, it shows how they’ve learned and changed and how they haven’t been afraid to fess up to mistakes. All in all, a fascinating look at two extraordinary investors who unselfishly share their many talents and who educate by putting on a very entertaining show in Omaha every spring.”―Randy Cepuch, Author of A Weekend with Warren Buffett

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  No Filter: The Inside Story of how Instagram Transformed Business, Celebrity and our Culture

  Rs. 3,190.00 Rs. 2,390.00
  

  or 3 X Rs.796.67 with

  Sarah Frier

   

  • Winner of the FT & McKinsey Business Book of the Year Award 2020
  • One of the best books of the year according to: The Times | Fortune | Financial Times | Inc. | Economist | Newsweek

   

  “Happily—this is a book about Silicon Valley. It is a record of a single app moving through the place. And in making that record, in hewing closely to Instagram and its founders, Kevin Systrom and Mike Krieger, while giving new texture to the Valley’s major players, like Jack Dorsey and Mark Zuckerberg, Frier tells the story of how that place works….The book manages to be clear-eyed and objective about the founders and their many flaws, without sensationalizing or oversimplifying—a hard balance to strike in tech coverage right now….we need a book like this to explain what it is I’m tapping on all day. I spend hours staring at the screen, and now I have a better sense of who’s staring back.” —New York Times

   

  “No Filter is a vibrant play-by-play of how Instagram reached that level of influence through the business of manufacturing coolness….Frier’s version of that story is rich with details, based on hundreds of interviews including sit-downs with the app’s co-founders Kevin Systrom and Mike Krieger. Armed with their perspective, Frier is able to draw a line between each decision the founders made and the cultural consequences….The irresistible drama of No Filter plays out between the founders and Facebook CEO Mark Zuckerberg.” —NPR

   

  “Deeply sourced….Frier delivers a compelling tale of jealousy…. The David-and-Goliath tussle is deftly interwoven by Frier with another tale: the transformation of Instagram itself, from the photo app known for its artsy filters to the creator of ‘creators.'” —Financial Times

   

  “If Aaron Sorkin wants to make a sequel to the movie The Social Network, he has his source material right here. Frier, a tech journalist, was given enviable access to Instagram’s founders and other key players. The result is an inside-the-room chronicle of one of Silicon Valley’s most fascinating and fraught acquisitions. A tale of luck, smarts, and strategy, No Filter also reminds us how much business depends on personal chemistry or—in the case of Facebook’s Mark Zuckerberg and Instagram’s Kevin Systrom—the lack thereof. Just as intriguing is Frier’s clear-eyed commentary on what the rise of Instagram culture means.” —Inc, Top 10 New Business Books for 2020

   

  “Successful startups in Silicon Valley are sometimes described as being akin to building a spaceship in mid-flight. With No Filter, the intrepid Sarah Frier takes you inside the spaceship that became Instagram. A deeply reported and beautifully written account of a company that has changed society, fame, culture, business, and communication—sometimes for the better and, as Frier so adeptly shows, also for the worse.” —Nick Bilton, special correspondent for Vanity Fair and author of Hatching Twitter

   

  “With No Filter, Sarah Frier has delivered a brilliant exploration of the highs and lows of human nature. The book is part business drama—packed with tales of creativity, ambition, and intrigue—and part an anthropologist’s examination of modern life. Frier’s vivid reporting and electric storytelling provide the definitive account of how Instagram turned into a cultural phenomenon and what the app’s success says about all of us.” —Ashlee Vance, author of Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

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  Business Adventures: Twelve Classic Tales from the World of Wall Street

  Rs. 3,490.00
  

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  John Brooks

   

  “More than two decades after Warren [Buffett] lent it to me—and more than four decades after it was first published—Business Adventures remains the best business book I’ve ever read . . . Brooks’s deeper insights about business are just as relevant today as they were back then.” —Bill Gates, The Wall Street Journal

   

  “[Brooks] provides the early version of what we think of as Malcolm Gladwell–style or Freakonomics-style lessons. . . . But Brooks features another trait that modern business writers, whether James Stewart, Malcolm Gladwell, or Michael Lewis, do not. Brooks is truly willing to give up his own views to get inside the mind of all his subjects.” —National Review

   

  “The prose is superb. Reading Brooks is a supreme pleasure. His writing turns potentially eye-glazing topics (e.g., price-fixing scandals in the industrial electronics market) into rollicking narratives. He’s also funny. . . . He tells entertaining stories replete with richly drawn characters, setting them during heightened moments within the world of commerce.” —Slate

   

   

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  ReWork: Change the Way You Work Forever

  Rs. 3,190.00
  

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  Jason Fried & David Heinemeier Hansson

   

  Goodreads Choice Award Nominee for Nonfiction (2010)

   

  This book will make you uncomfortable. Depending on what you do all day, it might make you extremely uncomfortable. That’s a very good thing, because you deserve it. We all do. Jason and David have broken all the rules and won. Again and again they’ve demonstrated that the regular way isn’t necessarily the right way. They just don’t say it, they do it. And they do it better than just about anyone has any right to expect. This book is short, fast, sharp and ready to make a difference. It takes no prisoners, spares no quarter, and gives you no place to hide, all at the same time. I can’t imagine what possible excuse you can dream up for not buying this book for every single person you work with, right now. Stop reading the review. Buy the book.—Seth Godin

   

  37signals…doesn’t just have customers, it has raving fans, and its leaders are web celebrities ― Guardian

   

  “House-husband, housewife, Fortune 500 CEO, cab driver, restaurateur, venture capitalist — this is ‘the book for you,’ a book of true wisdom, business wisdom, life wisdom. The clarity, even genius, of this book actually brought me to near-tears on several occasions. Just bloody brilliant, that’s what!”
  —Tom Peters, New York Times bestselling author of IN SEARCH OF EXCELLENCE, THRIVING ON CHAOS and LEADERSHIP

   

  “If given a choice between investing in someone who has read REWORK or has an MBA, I’m investing in REWORK every time.  This is a must read for every entrepreneur.”
  —Mark Cuban, co-founder of HDNet and Broadcast.com and owner of the Dallas Mavericks

   

  “The brilliance of REWORK is that it inspires you to rethink everything you thought you knew about strategy, customers, and getting things done. Read this provocative and instructive book—and then get busy reimagining what it means to lead, compete, and succeed.”
  –-William C. Taylor, Founding Editor of Fast Company and coauthor of MAVERICKS AT WORK 

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  Working Backwards: Insights, Stories, and Secrets from Inside Amazon

  Rs. 2,990.00
  

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  Colin Bryar & Bill Carr

   

  Colin Bryar and Bill Carr have operationalized the core management practices that lie behind Amazon’s success. In particular, their insights into how any successful leader can focus on narrative and metrics to take a short-cut to the truth are essential for any leader in any industry. You’ll want to have your highlighter ready and keep this book close at hand for quick reference. — Kim Scott, author of Radical Candor

   

  Jeff Bezos once told me that unlike Google or Apple, ‘Amazon doesn’t have one big advantage, so we have to braid a rope out of many small advantages.’ Amazon has demonstrated again and again that success doesn’t result from one big stroke of genius but from a set of clear business practices consistently and boldly applied. Colin Bryar and Bill Carr dive deep into how Amazon has become the company to study if you want to succeed in 21st-century business. — Tim O’Reilly, owner of O’Reilly Media

   

  For those looking to change the world in ways (very) large and small via innovation and business, my strong recommendation is to dive deeply into Working Backwards. Bill and Colin have delivered a rarity of immense value, which is a powerful, high judgment dissection of the inputs to Amazon itself. I anticipate Working Backwards to quickly become required reading in board rooms and classrooms around the world — Jason Kilar, CEO of WarnerMedia

   

  Rather than offering a dull catalog of the company’s 14 leadership principles and three implementation mechanisms, Mr. Bryar and Mr. Carr provide concrete and accessible examples of how these are put into practice across a range of functions, from hiring and communications to organizational and product design. — New York Times

   

  Colin and Bill very precisely captured the unique corporate culture of Amazon and described many of the essential parts of Amazon’s approach to innovation. They offer a unique, insiders’ view of the company with many valuable lessons for large companies that want to reinvent their business models as well as for startups that want to scale rapidly. This is the definitive innovation playbook. — Serguei Netessine, Vice Dean and Dhirubhai Ambani Professor of Innovation and Entrepreneurship at The Wharton School

   

  Working Backwards should be read by anyone interested in the real thing -the principles, processes and practices of 21st century management and leadership. — Forbes Magazine

   

  Rather like a potted business school case study, this book gives us the story as it developed at the time ― and that is probably worth the cover price of the book in itself. — The Financial Times

   

  This book reads like a how-to guide, which perhaps is by design ? Bryar and Carr both were long-time Amazonians and their vantage point is that of an enthusiast rather than a critic. To be sure, Amazon offers much to admire….It’s a safe bet Amazon’s core principles and practices will remain essentially intact, not because Bezos will be watching from the executive suite but because Bryar, Carr and legions of current managers at the company believe in the Amazon way. — Associated Press

   

  Colin and Bill have captured the essence of what it means at Amazon to start with the customer and work backwards. They both held important leadership roles at critical moments in the company’s history that they’ve translated into interesting stories and lessons for readers. — Jeff Wilke, CEO, Worldwide Consumer, Amazon

   

  Working Backwards serves as a blueprint enabling leaders to implement guiding principles, operating rhythms and durable mechanisms that allow teams to scale effectively, even as your business expands at an accelerated clip. A must read for every entrepreneur or business leader focused on driving growth. — Mariana Garavaglia, Chief People & Business Operations Officer, Peloton

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  Intentional Integrity: How Smart Companies Can Lead an Ethical Revolution

  Rs. 2,790.00 Rs. 1,990.00
  

  or 3 X Rs.663.33 with

  Robert Chesnut

   

  • * An Inc. Magazine Top 10 Business Book for 2020 *

   

  “Stop talking about bringing your values to work and learn how to actually DO it!” ―Kim Scott, author of Radical Candor

   

  “The ethical expectation for companies is wonderfully changing from ‘do no evil’ to ‘do good.’ Companies and their leaders need to put ethics and integrity at the center of their mission and culture. Rob is an insider who’s combined doing good with doing business well in two iconic Silicon Valley companies. His book contains smart, practical advice for anyone looking to do good and do well.” ―Reid Hoffman, co-founder of LinkedIn and author of Blitzscaling

   

  “No one has wrestled with more difficult business integrity challenges over the last 20 years than Rob. His insights will instruct you how to drive integrity into your culture. Now, more than ever, we need someone to lead a constructive, direct conversation about integrity in business―Rob delivers.” ―Meg Whitman, CEO of Quibi, former CEO of HP and eBay Inc.

   

  “Rob and I were peers at Airbnb and together we helped build a culture and public-facing brand with integrity as a core value. Not only was the work strategically brilliant but under Rob’s leadership, it was embedded into the very heart of the company. Rob brings creativity, empathy, credibility and a great sense of humor to this important topic ― he makes ethics human and fun.” ―Jonathan Mildenhall, cofounder and CEO, TwentyFirstCenturyBrand

   

  “Drawing on considerable experience with the nuances and circumstances of integrity violations at Airbnb, Chesnut offers plentiful examples of common integrity issues… He is especially good on such matters as enforcing consequences and handling situations involving violators who are high-performing employees. Valuable reading for companies that want to get serious about workplace ethics.” ―Kirkus Reviews

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