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Invisible Women: Exposing Data Bias in a World Designed for Men

Rs. 2,690.00

or 3 installments of Rs.896.67 with

Caroline Criado Perez


  • The winner of the 2019 Financial Times and McKinsey Business Book of the Year Award


This book is a devastating indictment of institutionalised complacency and a rallying cry to fight back… Invisible Women should propel women into action. It should also be compulsory reading for men — Christina Patterson ― Sunday Times


Invisible Women takes on the neglected topic of what we don’t know – and why. The result is a powerful, important and eye-opening analysis of the gender politics of knowledge and ignorance. With examples from technology to natural disasters, this is an original and timely reminder of why we need women in the leadership of the institutions that shape every aspect of our lives. — Cordelia Fine


Revelatory, frightening, hopeful. A secular Bible — Jeanette Winterson


Revelatory – it should be required reading for policy and decision makers everywhere — Nicola Sturgeon

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Imagine a world where…

· Your phone is too big for your hand
· Your doctor prescribes a drug that is wrong for your body
· In a car accident you are 47% more likely to be injured.

If any of that sounds familiar, chances are you’re a woman.

From government policy and medical research, to technology, workplaces, and the media. Invisible Women reveals how in a world built for and by men we are systematically ignoring half of the population, often with disastrous consequences. Caroline Criado Perez brings together for the first time an impressive range of case studies, stories and new research from across the world that illustrate the hidden ways in which women are forgotten, and the profound impact this has on us all.


About the Author

Caroline Criado Perezis a writer, broadcaster and award-winning feminist campaigner. Her most notable campaigns have included co-founding The Women’s Room, getting a woman on Bank of England banknotes, forcing Twitter to revise its procedures for dealing with abuse and successfully campaigning for a statue of suffragist Millicent Fawcett to be erected in Parliament Square. She was the 2013 recipient of the Liberty Human Rights Campaigner of the Year Award, and was awarded an OBE in the Queen’s Birthday Honours 2015. Invisible Women has won the FT & McKinsey Business Book of the Year Award, the Books Are My Bag Readers’ Choice Award and the Royal Society Science Book Prize. She lives in London.


Book Specifications

Binding: Paperback
Pages: 432
Published Year: 2019
Publisher: Vintage
ISBN: 9781784706289


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