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Showing 361–420 of 420 results

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AI for You: The New Game Changer
Rs. 3,190.00
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Shalini Kapoor and Sameep Mehta

Artificial Intelligence is all around us. It is set to transform the way we run businesses. Yet people fear it and businesses struggle to derive maximum value from it. Learning from the best practices of industry leaders, AI For You brings together frameworks and tools for infusing AI in business processes. The book demystifies AI, simplifies the complexities around AI technologies and describes how to take AI from lab to field while satisfying the concerns of different stakeholders.

A must-read for builders, consumers, sponsors and sellers of AI, AI For You lays down the building blocks for the AI revolution while attempting to close the gap between the promise of AI and its actual impact.

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Chip War: The Fight for the World’s Most Critical Technology
Rs. 4,390.00
or 3 X Rs.1,463.33 with

Chris Miller

***Winner of the 2022 Financial Times Business Book of the Year Award***

‘A nonfiction thriller ― equal parts “The China Syndrome” and “Mission Impossible”… If any book can make general audiences and finally recognize how [the silicon age] rivals the atomic age for drama and import ― Chip War is it’ ― New York Times

An epic account of the decades-long battle to control what has emerged as the world’s most critical resource—microchip technology—with the United States and China increasingly in conflict.

You may be surprised to learn that microchips are the new oil—the scarce resource on which the modern world depends. Today, military, economic, and geopolitical power are built on a foundation of computer chips. Virtually everything—from missiles to microwaves, smartphones to the stock market—runs on chips. Until recently, America designed and built the fastest chips and maintained its lead as the #1 superpower.

Now, America’s edge is slipping, undermined by competitors in Taiwan, Korea, Europe, and, above all, China. Today, as Chip War reveals, China, which spends more money each year importing chips than it spends importing oil, is pouring billions into a chip-building initiative to catch up to the US. At stake is America’s military superiority and economic prosperity.

Economic historian Chris Miller explains how the semiconductor came to play a critical role in modern life and how the U.S. became dominant in chip design and manufacturing and applied this technology to military systems. America’s victory in the Cold War and its global military dominance stems from its ability to harness computing power more effectively than any other power. But here, too, China is catching up, with its chip-building ambitions and military modernization going hand in hand.

America has let key components of the chip-building process slip out of its grasp, contributing not only to a worldwide chip shortage but also a new Cold War with a superpower adversary that is desperate to bridge the gap.

Illuminating, timely, and fascinating, Chip War shows that to make sense of the current state of politics, economics, and technology, we must first understand the vital role played by chips.

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Building a StoryBrand: Clarify Your Message So Customers Will Listen
Rs. 2,990.00
or 3 X Rs.996.67 with
Donald Miller

#1 Wall Street Journal Bestseller

“This is a seminal book built around an idea that will clarify, energize, and transform your business. Donald Miller offers a specific, detailed, and useful way to change the way you talk about the work you care about.” –SETH GODIN, author of All Marketers Are Liars

“Donald Miller ought to be working with your company just like he worked with ours. We changed our website after learning his framework and the results were fantastic. We noticed a difference right away. The StoryBrand Framework works and we are implementing it companywide. Read this book!” –KEN BLANCHARD, chief spiritual officer of The Ken Blanchard Companies and coauthor of The New One Minute Manager

“Donald Miller will teach you a lot more than how to sell products; he will teach you how to transform the lives of your customers. Your customers need you to play a role in their lives, and this book will teach you how. If you want your business to grow, read this book.” –JOHN C. MAXWELL, #1 New York Times bestselling author

“This is the most important business/marketing book of the year. All communicators know the power of Story. Donald Miller has captured the process to make your marketing pierce the white noise of the most overserved marketing generation in history. You have to read this book!” –DAVE RAMSEY, #1 New York Times bestselling author

“Donald Miller reminds us that all good messaging begins and ends with empathy. He knows that if you want to be seen, heard, and understood, the first step is to listen. Get this book if you want to connect with people in a profound way.” –BILL HASLAM, forty-ninth governor of Tennessee

“If you like making money, read this book. The StoryBrand Framework will help you create sales messages that people listen and respond to. We use it all the time, and it works!” –RYAN DEISS, founder and CEO of Digital Marketer

“In only a few hours this book demystified lessons about branding that I’ve spent my entire career trying to understand. The brilliant StoryBrand Framework has now become the playbook for everything we do that is marketing-related.”-RORY VADEN, cofounder of Southwestern Consulting and New York Times bestselling author of Take the Stairs
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YOUR BRAIN IS PLAYING TRICKS: How the Brain Shapes Opinions and Perceptions
Rs. 2,490.00
or 3 X Rs.830.00 with

Albert Moukheiber

Delve into the fascinating world of the human brain with neuroscientist Albert Moukheiber as he uncovers the hidden ways in which our brains shape our opinions and perceptions. Explore the quirks and limitations of the brain, learn about cognitive biases, and discover practical strategies to enhance your critical thinking. Get ready for a thought-provoking journey into the inner workings of your mind and uncover how your brain is playing tricks on you!

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Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
Rs. 2,990.00
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Russell Brunson

WALL STREET JOURNAL AND USA TODAY BESTSELLER!

“Best book ever for marketing your business. And not just for online marketing. This book goes into so much detail and is perfect for any business. How to tell stories to make sales. How to be the EXPERT in your Niche.” ― J. Paterson

“I lost $$thousands more running ads trying to figure out what I was missing… until I came across this book.” ― Nicole K.

Find Your Message, Build A Tribe, And Change The World…

Founder of Click Funnels, Russell Brunson shares how he’s sold close to $400 million by building a mass movement of entrepreneurs who paid to hear his message.

It doesn’t matter what message, product, or service you are selling online, if you don’t build a mass movement of people who will pay to hear your mes- sage, it’s unlikely you will achieve success.

Expert Secrets Will Help You Too

Find your voice and give you the confidence to become a leader…

Build a mass movement of people whose lives you can affect…

Make this calling a career, where people will pay you for your advice…

Your message has the ability to change someone’s life.

The impact that the right message can have on someone at the right time in their life is immeasurable.

It could help to save marriages, repair families, change someone’s health, grow a company or more…

But only if you know how to get it into the hands of the people whose lives you have been called to change.

Expert Secrets will put your message into the hands of people who need it.
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The Most Important Thing
Rs. 2,590.00
or 3 X Rs.863.33 with

Howard Marks

Legendary investor Howard Marks, co-founder and chairman of Oaktree Capital Management with $100 billion under management, is highly regarded by leading value investors. In his book, “The Most Important Thing,” Marks shares his wisdom and philosophy on successful investment, drawing from a lifetime of experience and study. With insightful commentary and real-world examples from his client memos, Marks provides valuable lessons for both amateur and seasoned investors. This memoir-like volume offers a time-tested perspective on navigating the complexities of investing in today’s volatile markets, making it an essential read for anyone looking to enhance their investment approach.

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Collapse: How Societies Choose to Fail or Survive
Rs. 3,590.00
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Jared Diamond

…Collapse is a magisterial effort packed with insight and written with clarity and enthusiasm.” —Businessweek

“Guns, Germs, and Steel and Collapse represent one of the most significant projects embarked upon by any intellectual of our generation. They are magnificent books: extraordinary in erudition and originality, compelling in their ability to relate the digitized pandemonium of the present to the hushed agrarian sunrises of the far past. I read both thinking what literature might be like if every author knew so much, wrote so clearly and formed arguments with such care.” —Gregg Easterbrook, The New York Times Book Review

“Collapse: How Societies Choose to Fail or Survive” by Jared Diamond is a thought-provoking book that explores the reasons behind the collapse of past societies and draws lessons for our present and future. Diamond challenges the notion of environmental determinism and emphasizes the role of human choices and decision-making in shaping the destiny of civilizations. With its interdisciplinary approach and engaging writing style, “Collapse” provides valuable insights for building resilient and sustainable societies.

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Brandvantage: A 12-Week Master Plan for Brand Leadership and Beyond
Rs. 2,990.00
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Arvind Bhandari and Trupti Bhandari

‘I wish Brandvantage were around when I started my corporate journey decades ago! Arvind and Trupti, who punch in more than four decades of experience between them, have expertise in conceptualizing, creating, managing, nurturing, growing and curating some of the most iconic global and local brands. Brandvantage is a compendium of some of the most critical “hardware” and “software” every brand marketer, or indeed business person, needs. A must-read for every young marketer starting his or her starry-eyed journey to create a new brand icon or the seasoned one who takes a “pit stop” to refresh vital skill sets’ — Suresh Narayanan, chairman and managing director, Nestlé India

‘Learning is an ongoing process. Business schools start with the principles and learnings till the date of your course completion. Thereafter, one begins the journey of learnings from the experience of others combined with your own learnings. This book is a bridge between business school and your travels’ — Piyush Pandey, chief creative officer, Ogilvy Worldwide and executive chairman, Ogilvy India

‘Brandvantage is an easy-to-use guide that can help take your brand towards leadership in these hyper-competitive times. It very simply takes one through the process of brand building, from mining insights to targeting and developing communication to shaping a cult brand while staying agile and focused on the consumer. Real tips for today’s marketers’ — Lloyd Mathias, business strategist and senior marketer, HP Asia, Motorola and PepsiCo

‘A first-of-its-kind master guide which trains you on not just superlative brand management but also on elevating your leadership journey. A must-read for every aspiring and practising marketer’ — Shital Mehta, managing director, Lifestyle International

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Multipliers: How the Best Leaders Make Everyone Smart
Rs. 2,790.00
or 3 X Rs.930.00 with

Liz Wiseman

A revised and updated edition of the bestselling book, “Multipliers” by Liz Wiseman, explores two distinct leadership styles – Diminishers and Multipliers. Diminishers drain intelligence and energy from their teams, while Multipliers amplify the smarts and capabilities of those around them. Through engaging case studies and practical tips, Wiseman identifies five disciplines that distinguish Multipliers from Diminishers, and shows how anyone can learn to become a Multiplier. With new examples and additional chapters, this book offers insights on how to harness the full potential of your team and achieve remarkable results in today’s challenging business environment. Discover the power of Multipliers and unlock the hidden potential in your organization.

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AMBUJA STORY: How a Group of Ordinary Men Created an Extraordinary Company
Rs. 3,990.00
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Narotam Sekhsaria

Winner of the 2022 Tata Literature Live! Business Book Award,

The Ambuja Story is a tale of grit, determination, and success. Told by Narotam Sekhsaria, a cotton trader turned industrialist, this unique case study breaks stereotypes about the cement industry. From starting Ambuja Cement with no prior knowledge to creating one of the most successful cement companies in the world, Sekhsaria’s story is a testament to his vision, integrity, and community development efforts. This book provides a new perspective on business and life, inspiring the next generation of entrepreneurs to achieve greater heights

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The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness
Rs. 2,290.00
or 3 X Rs.763.33 with

Morgan Housel

Gain invaluable insights into the psychology of money with Morgan Housel’s “The Psychology of Money.” Delve into the complex relationship between our emotions, behaviors, and financial decisions, and learn how to cultivate a mindset that leads to lasting wealth and security.

Housel’s engaging narrative explores the psychological biases that influence our financial choices and offers practical advice for managing money effectively. Whether you’re a seasoned investor or just starting on your financial journey, this book provides timeless wisdom and actionable strategies for achieving financial success. Unlock the secrets to a healthier relationship with money, make smarter financial decisions, and build a more secure future for yourself and your loved ones. Order your copy of “The Psychology of Money” now and take control of your financial destiny

“The Psychology of Money is bursting with interesting ideas and practical takeaways. Quite simply, it is essential reading for anyone interested in being better with money. Everyone should own a copy.” ―James Clear, Author, millioncopy bestseller Atomic Habits

“Few people write about finance with the graceful clarity of Morgan Housel. The Psychology of Money is an essential read for anyone who wants to make wiser decisions or live a richer life.” ―Daniel H. Pink, #1 New York Times Bestselling Author of WHEN, TO SELL IS HUMAN, and DRIVE

“Morgan Housel is that rare writer who can translate complex concepts into gripping, easy-to-digest narrative. The Psychology of Money is a fast-paced, engaging read that will leave you with both the knowledge to understand why we make bad financial decisions and the tools to make better ones.” ―Annie Duke, Author, Thinking in Bets

“Morgan Housel is one of the brightest new lights among financial writers. He is accessible to everyone wanting to learn more about the psychology of money. I highly recommend this book.” ―James P. O’Shaughnessy, Author, What Works on Wall Street

“Housel’s observations often hit the daily double: they say things that haven’t been said before, and they make sense.” ―Howard Marks, Director and CoChairman, Oaktree Capital & Author, The Most Important Thing and Mastering the Market Cycle

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Alibaba: The House that Jack Ma Built
Rs. 3,290.00
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Duncan Clark

In just 15 years, Jack Ma, a former English teacher, founded Alibaba and turned it into the world’s second-largest Internet company. With a groundbreaking $25 billion IPO in 2014, Alibaba has transformed China’s e-commerce landscape and made Jack Ma an icon of the country’s private sector. Author Duncan Clark, with unprecedented access and insider knowledge, presents a compelling narrative of Alibaba’s rise, Jack Ma’s drive, and the company’s impact on China’s economy. He also explores Alibaba’s international expansion, political and social context, and its role in shaping China’s economic landscape.

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Run Rose Run
Rs. 2,290.00
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Dolly Parton and James Patterson

The global number one bestseller

A diverting duet . . . [Dolly Parton] is able to supply an authenticity in the details of the American music business . . . The autobiographical aspects of the novel are foregrounded: AnnieLee is as diminutive as Run Rose Run’s co-author, with a similarly sparky, self-deprecating character. ― Financial Times

AN ORIGINAL COLLABORATION BETWEEN THE BELOVED INTERNATIONAL SUPERSTAR AND THE WORLD’S #1 BESTSELLING THRILLER WRITER

Find a future. Lose a past.

She’s a star on the rise, singing about the hard life behind her.

She’s also on the run.

Nashville is where she’s come to claim her destiny.

It’s also where the darkness she’s fled might find her. And destroy her . . .

RUN ROSE RUN: a story glittering with danger and desire.
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The Art of Optimism: Your Competitive Edge
Original price was: Rs. 1,490.00.Current price is: Rs. 1,290.00.
or 3 X Rs.430.00 with
Jim Stovall

“A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.” —Winston Churchill.

Your Competitive Edge Optimism is your secret weapon in business and in life. It is custom-designed specifically for you and it is capable of bringing you everything you want. Optimism can overcome financial problems, physical disabilities and personal challenges

In Jim Stovall’s latest book, the Art of Optimism, he uses stories, studies and personal experience to illustrate how adopting an attitude of optimism can change your life.

Read this book and learn:

How to fuel optimism

How to find opportunity through optimism

How to overcome negative circumstances

How to maintain optimism in business and in life

How optimism is your most important asset

And much more!
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The Science of Money: How to Increase Your Income and Become Wealthy
Rs. 1,890.00
or 3 X Rs.630.00 with

Brian Tracy, Dan Strutzel

Increase your Income and become wealthy The topic of money – how to create it, invest it and spend it wisely – remains the most fascinating subject of discussion around the world.

Scores of books, articles, blog posts and videos have been created around it. But somehow there still seems to be confusion regarding wealth creation. There is so much “white noise” around this subject that most people either rely on chance for their fortunes or ignore the topic altogether.

The Science of Money is an attempt to dispel all myths related to the topic of making money and making it last. According to authors Brian Tracy and Dan Strutzel, there is a science of money just as there is the science of medicine, engineering, nutrition and the like. This book ends all confusion once and for all and presents in one comprehensive program the essential truths about money.

If you simply study the ideas in this program and apply them to your life and your business, you will become financially successful – as sure as tomorrow’s sunrise.

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Right between the Ears: How to Use Brain
Rs. 2,990.00
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Sandeep Dayal

“Right between the Ears: How to Use Brain” is a book written by Sandeep Dayal. In this book, Dayal explores the power of the human brain and provides practical strategies for optimizing its potential. Drawing on scientific research, psychology, and personal experiences, the author delves into topics such as mindset, cognitive biases, decision-making, memory, and creativity. “Right between the Ears” offers actionable insights and tools to help readers harness the full potential of their brain and enhance their cognitive abilities for personal and professional success.

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Rationality: What It Is, Why It Seems Scarce, Why It Matters
Rs. 3,190.00
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Steven Pinker

A TIMES BOOK OF THE YEAR 2021

Steven Pinker is among the best science writers in history, and with Rationality he applies his talents to one of the most important and misunderstood human abilities – tracking reality with a brain that was designed to do so under some circumstances but not others. If you’ve ever considered taking drugs to make yourself smarter, read Rationality instead. It’s cheaper, more entertaining, and more effective. — Jonathan Haidt, NYU-Stern School of Business and author of The Righteous Mind

In the twenty-first century, humanity is reaching new heights of scientific understanding – and at the same time appears to be losing its mind. How can a species that discovered vaccines for Covid-19 in less than a year produce so much fake news, quack cures and conspiracy theorizing?

In Rationality, Pinker rejects the cynical cliché that humans are simply an irrational species – cavemen out of time fatally cursed with biases, fallacies and illusions. After all, we discovered the laws of nature, lengthened and enriched our lives and set the benchmarks for rationality itself. Instead, he explains, we think in ways that suit the low-tech contexts in which we spend most of our lives, but fail to take advantage of the powerful tools of reasoning we have built up over millennia: logic, critical thinking, probability, causal inference, and decision-making under uncertainty. These tools are not a standard part of our educational curricula, and have never been presented clearly and entertainingly in a single book – until now.

Rationality matters. It leads to better choices in our lives and in the public sphere, and is the ultimate driver of social justice and moral progress. Brimming with insight and humour, Rationality will enlighten, inspire and empower.
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Flowers on the Path
Rs. 790.00
or 3 X Rs.263.33 with

Sadhguru

A pragmatic mind may deem flowers unworthy of notice-devoid as they are of the nourishment and utility of fruit, leaf, bark and root. Yet these fragile and ephemeral blooms dare to flaunt the wonders of Nature. From heady fragrance to miraculous colours and intricate design, it is this spirited extravagance which draws, touches and inspires us in remarkable ways.
A motley bouquet, the articles that comprise Flowers on the Path offer insights from Sadhguru that spark you with their incisive clarity, delight you with humour, or even render you in profound stillness within. Whether the subject covers social issues and worldly affairs, individual challenges, or dimensions of the beyond, Sadhguru’s ability to delve to the root and look at life in all its totality is evident.

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Sam Walton: Made In America
Rs. 1,890.00
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Sam Walton

“[A] wise and inspiring autobiography–Walton tells his quietly fantastic story with conviction and makes no bones about his mistakes.” — San Francisco Chronicle

“It’s a story about entrepreneurship, and risk, and hard work, and knowing where you want to go and being willing to do what it takes to get there. And it’s a story about believing in your idea even when maybe some other folks don’t, and about sticking to your guns.” — Sam Walton

“Here is an extraordinary success story about a man whose empire was built not with smoke and mirrors, but with good old-fashioned elbow grease.” — Detroit Free Press

Meet a genuine American folk hero cut from the homespun cloth of America’s heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure if his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style.

In a story rich with anecdotes and the “rules of the road” of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.

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Age-Proof your Brain: Sharpen your Memory in 7 Days
Rs. 1,790.00
or 3 X Rs.596.67 with
Tony Buzan

‘Age-proof Your Brain’, by multi-million copy bestselling author Tony Buzan, offers revolutionary new techniques to help you develop and maintain the agility of your mind. Packed with quick exercises, brain tools and fascinating facts, you can start to think quicker and remember things more easily in as little as 7 days.

Bestselling author Tony Buzan is back with a brilliant new book that offers simple and effective techniques to help you boost your memory and maximize your brain power in as little as a week. Full of fun and practical exercises, information bites and expert advice on nutrition and supplements, this book will change the way you think, forever!

Improve memory and concentration

Remember facts and figures with ease

Understand concepts and think laterally

Unlock the imagination

Achieve more in less time
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Success Secrets of Amazon
Rs. 1,990.00
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Steve Anderson

Discover Jeff Bezos’ winning principles for business success as revealed in his personal letters to shareholders over 21 years. Unlocked for the first time, these success secrets from the world’s richest person and founder of Amazon offer a roadmap to achieve higher, faster results. Learn Bezos’ key lessons, mindset, principles, and steps to drive efficiency, productivity, and success in your own business. A must-read for business owners, executives, and leaders seeking to emulate Bezos’ strategies.

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Building Strong Brands
Rs. 2,990.00
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David Aaker

“Building Strong Brands” is a renowned branding book authored by David Aaker, a leading expert in the field of brand management. The book, first published in 1996, provides a comprehensive framework for creating, managing, and strengthening brands. Aaker’s insights, backed by real-world examples, cover topics such as brand equity, brand positioning, brand architecture, and brand extensions. The book has been widely recognized for its strategic approach to branding and its practical guidance for marketers, making it a seminal work in the field.

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Subscribed: Why the Subscription Model Will Be Your Company’s Future―and What to Do About It
Original price was: Rs. 3,490.00.Current price is: Rs. 3,290.00.
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Tien Tzuo

SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR

INNOVATION AND ENTREPRENEURSHIP AWARD

Subscribed shows you how to keep customers coming back for more. The implications for product design are enormous — Nir Eyal ― author of Hooked: How to Build Habit-Forming Products

Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation–and the real opportunity–is just beginning

Today’s consumers prefer the advantages of access over the hassles of ownership. It’s not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model.

Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You’ll have to reinvent your company from the inside out — from your accounting to your entire IT architecture. No matter how large or small your company, Subscribed gives you a practical, step-by-step framework to rebuild your business around a customer-centric, recurring revenue model.In ten years, we’ll be subscribing to everything: information technology, transportation, retail, healthcare, even housing. Informed by insights straight from the servers of Zuora, the world’s largest subscription finance platform, Subscribed is the book that explains how this shift really works — and how business leaders can prepare and prosper.
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Bitcoin For Everyone: How to Go From a Bitcoin Skeptic to a Blockchain Millionaire
Rs. 2,390.00
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Jordan Fried

Jordan Fried, who has built some of the most valuable crypto companies in the world today and helped thousands of people get exposure to blockchain assets, pulls back the curtain to help you build wealth quickly and securely.

In this book you will learn how to not only take advantage of the wealth-building opportunities afforded by Bitcoin and blockchain technology, but also implement a long-term financial strategy to secure your future for yourself and your family.

In these pages, written in plain English and dressed up with exciting entrepreneurial stories, you will discover…

How to build Bitcoin into your investment portfolio in a way that is easy to understand

Strategies from the world’s most successful crypto founders and investors that you can model right away

How a simple process of investing regularly over time can yield outsize returns

The most common objections to investing in Bitcoin, and how you can profit while others worry

…and so much more

No matter where you’re starting, how your financial picture looks today, or what your educational background, Bitcoin For Everyone will faithfully guide you into the profitable world of blockchain technology.

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The 6 Disciplines of Customer Experience
Rs. 1,990.00
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Harley Manning & Kerry Bodine

“The 6 Disciplines of Customer Experience” is a bestselling book by Harley Manning and Kerry Bodine, experts in customer experience. Published in 2015, it presents a comprehensive framework for improving customer experience through six key disciplines. The book offers practical insights and strategies for creating exceptional customer experiences, fostering loyalty, and driving business success. It is widely recognized as a valuable resource for organizations aiming to excel in today’s customer-centric marketplace.

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The Creation of Wealth: The Tatas from the 19th to the 21st Century
Rs. 2,390.00
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R. M. Lala

‘A saga of enterprise, that is not to be missed’ – Business Line

‘The book stands out like a jewel in more ways than one… A writer of the calibre of R.M. Lala invests the entire narrative with simplicity, dignity and elegance’ – Financial Express

When Jamsetji Tata started a trading firm in 1868, few could have guessed that he was also opening an important chapter in the making of modern India. Jamsetji saw that the three keys to India’s industrial development were steel, hydroelectric power and technical education and research. A century and a half later, the Tatas can claim with justice to have lived up to the vision of their founder.

But the road to success has never been smooth. Appearing for the first time in this edition is the story of how the Tatas, with Ratan Tata at the helm, have had to grapple with change in the post-1992 era of economic reforms. In a frank epilogue, Ratan Tata talks about the difficulties he faced in implementing change, including resistance from his colleagues. The Creation of Wealth is R.M. Lala’s best-selling account of how the Tatas have been at the forefront in the making of the Indian nation “not just by their phenomenal achievements as industrialists and entrepreneurs but also by their signal contributions in areas like factory reforms, labour and social welfare, medical research, higher education, culture and arts and rural development.

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Taking on Gravity: A Guide to Inventing the Impossible from the Man Who Learned to Fly
Original price was: Rs. 3,490.00.Current price is: Rs. 3,190.00.
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Richard Browning

Like afterburner in the veins! Inspires you to rethink the impossible. ― Tucker “Cinco” Hamilton, F-35 Test Pilot

For fans of Adrian Newey, Guy Martin and Chris Hadfield, in Taking on Gravity inventor Richard Browning tells the inspiring story behind his iconic jet suit, and shares his creative principles for generating true innovation.

From Icarus to Iron Man, the dream of human flight has always inspired and challenged us. Now, with his pioneering jet suit, Richard Browning has redefined what is possible.

Richard Browning’s story is one of groundbreaking innovation. Building an aviation business from his garage, he has invented a whole new form of personal flight – a fantasy previously reserved for the pages of science fiction. His iconic jet suit has captured the imaginations of millions around the world, triggered ongoing developments in technology and engineering, and inspired a new generation of creative minds to pursue their dreams.

In Taking on Gravity, Browning reveals the creative principles of his multimillion-pound company, Gravity Industries, and shows us how grass-roots innovation can disrupt established industries in exciting and unexpected ways. On this journey into the sky we’ll experience what it’s like to take flight, to test the limits of the human body, and to convert moonshot ideas into tangible results.

The Gravity story is an inspiring example of human creativity and our ceaseless desire to push the boundaries of what is possible. Where we go next is up to you.

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Brands and the Brain: How to Use Neuroscience to Create Impactful Brands
Rs. 2,490.00
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Arvind Sahay

“Brands and the Brain: How to Use Neuroscience to Create Impactful Brands” is a book by Arvind Sahay that explores the intersection of branding and neuroscience. Published in [year], it provides practical strategies for leveraging the brain’s processing mechanisms to create powerful brands. The book is recognized for its innovative approach and is a valuable resource for marketers and brand strategists.

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Cosmic Careers : Exploring the Universe of Opportunities in the Space Industries
Rs. 2,790.00
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Alastair Storm Browne, Maryann Karinch

This book explores the rapidly growing field of space exploration in the private sector, and the opportunities available for individuals to get involved. It provides a comprehensive listing of the careers and skill sets that are in demand, and shares stories and company profiles to give readers insights into the world of space exploration. The book also covers technical descriptions and real opportunities that are available to those who are willing to pursue them. With companies set to take professional astronauts and trained passengers into space as early as 2021, this book aims to prepare readers to take their place in this exciting field.

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The Man Who Solved the Market: How Jim Simons Launched the Quant Revolution
Rs. 3,190.00
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Gregory Zuckerman

SHORTLISTED FOR THE FT AND MCKINSEY BUSINESS BOOK OF THE YEAR AWARD 2019

NEW YORK TIMES BESTSELLER

SUNDAY TIMES BUSINESS BESTSELLER

Zuckerman vividly tells the story of how Jim Simons and his team of scientists developed the most successful quantitative trading operation in history. . . . Immensely enjoyable ― Edward O. Thorp, author of A Man for All Markets

Jim Simons is the greatest moneymaker in modern financial history. His record bests those of legendary investors, including Warren Buffett, George Soros and Ray Dalio. Yet Simons and his strategies are shrouded in mystery. The financial industry has long craved a look inside Simons’s secretive hedge fund, Renaissance Technologies and veteran Wall Street Journal reporter Gregory Zuckerman delivers the goods.

After a legendary career as a mathematician and a stint breaking Soviet codes, Simons set out to conquer financial markets with a radical approach. Simons hired physicists, mathematicians and computer scientists – most of whom knew little about finance – to amass piles of data and build algorithms hunting for the deeply hidden patterns in global markets. Experts scoffed, but Simons and his colleagues became some of the richest in the world, their strategy of creating mathematical models and crunching data embraced by almost every industry today.

As Renaissance became a major player in the financial world, its executives began exerting influence on other areas. Simons became a major force in scientific research, education and Democratic politics, funding Hilary Clinton’s presidential campaign. While senior executive Robert Mercer is more responsible than anyone else for the Trump presidency – he placed Steve Bannon in the campaign, funded Trump’s victorious 2016 effort and backed alt-right publication Breitbart. Mercer also impacted the success of the Brexit campaign as he made significant investments in Cambridge Anatlytica. For all his prescience, Simons failed to anticipate how Mercer’s activity would impact his firm and the world.

In this fast-paced narrative, Zuckerman examines how Simons launched a quantitative revolution on Wall Street, and reveals the impact that Simons, the quiet billionaire king of the quants, has had on worlds well beyond finance.
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Microsoft Secrets
Rs. 1,790.00
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Dave Jaworski

“Microsoft Secrets” is a book by Dave Jaworski that provides an insider’s perspective on the rise of Microsoft. Published in 1998, it offers insights into the company’s history, culture, and business practices. Jaworski, who worked at Microsoft, shares his observations and experiences, making it a valuable resource for those interested in the technology industry and Microsoft’s success story.

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The World for Sale: Money, Power and the Traders Who Barter the Earth’s Resources
Rs. 2,890.00
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Jack Farchy, Javier Blas

This jaw-dropping study shows how much money and global influence is concentrated in the hands of a tiny group . . . A remarkable book . . . As the authors roam from oilfield to wheatfield, they reveal information so staggering you almost gasp . . . The colour is fantastic . . . Tracking down some of the biggest names in the business to their German castles and stud farms and persuading them to talk is a rare scoop. ― Sunday Times

A fascinating and revealing story . . . There are tales in the book of breathtaking trades, such as shipments of rebel oil from war-torn Libya or deals bartered amid the brutal “aluminium wars” in the Russia of the 1990s . . . A gripping book. ― Economist

Javier Blas and Jack Farchy probe the hard-knuckle and secretive world of commodity trading. — What to Read in 2021 ― Financial Times

A globe-spanning corporate thriller, full of intrigue and double dealing . . . Changes how we see the world, often in horrifying ways . . . The book weaves together years of reporting experience in the field with access to many of the key figures in an industry dominated by huge characters . . . New insights and reporting mean that even seasoned observers will be amazed. — James Ball ― Spectator

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The Winning Mindset: What Sport Can Teach Us About Great Leadership
Rs. 2,190.00
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Damian Hughes

‘ I would recommend this book, mainly because of its clarity in approach. There are many insights which will offer you some simple, effective and sustainable ideas about how to improve performance in your own world’ — Sir lan McGeechan

‘I hear many business leaders declare that people are our greatest asset. Whilst this is undoubtedly true at Timpson, Damian Hughes has written a great book which details exactly how you can create an environment to consistently get the best out of others. I recommend that you read it’ — James Timpson OBE, Chief Executive, Timpson

‘I have worked with Damian Hughes for many years and consider his insights to be challenging and highly valuable for any leader looking to create a high-performing culture. His book is a rich source of anecdotes and exercises which have been proven to work. This book will make you think and inspire you to take action’ — Tony Smith, Warrington Wolves rugby league head coach and former Great Britain and England head coach

‘As an athlete who performed at the highest level of my chosen sport, I know the sacrifices that this demands. I can also appreciate the qualities required from the coaches who helped me achieve my potential. Damian Hughes details these same characteristics here in an entertaining and accessible manner’ — Steve Parry, Olympic medallist swimmer and Director of Total Swimming

‘Building a great business requires a leader to pay attention to many different factors. The most important one is the requirement to recruit, develop and get the very best from your people. In this regard, sports and business contain some obvious parallels and Damian Hughes has highlighted these methods in his excellent book. I would encourage you to make the time to read it’ — Jonathan Warburton, Chief Executive, Warburtons

‘Damian Hughes has written a compelling book detailing how the methods of elite sports coaches can be transferred to the world of business, education and life. From my experience of working with Damian at Beaverbrooks, I know that the insights it contains are powerful’ — Mark Adlestone, Chief Executive, Beaverbrooks the Jewellers

‘I have worked with Damian Hughes for many years and have found his insights and lessons to be invaluable. I am confident that this book will prove equally valuable for the reader’ — Jamie Peacock, England rugby league captain

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HBR’s 10 Must Reads on Managing Risk
Rs. 3,990.00
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Harvard Business Review, Robert S. Kaplan, Condoleezza Rice, Philip E. Tetlock, Paul J. H. Schoemaker

“HBR’s 10 Must Reads on Managing Risk” is a book by Harvard Business Review that offers a collection of insightful articles on risk management. Compiled by the editors of Harvard Business Review, it covers various aspects of identifying, assessing, and mitigating risks in business. The book provides practical strategies and best practices for managing risk effectively, making it a valuable resource for executives and professionals.

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The Black Swan: The Impact of the Highly Improbable
Rs. 2,990.00
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Nassim Nicholas Taleb

Financial Times and McKinsey Business Book of the Year Nominee for Shortlist (2007)

The Black Swan changed my view of how the world works — Daniel Kahneman, author of Thinking, Fast and Slow

Great fun… brash, stubborn, entertaining, opinionated, curious, cajoling — Stephen J. Dubner, co-author of Freakonomics

A fascinating study of how we are regularly taken for suckers by the unexpected ― Guardian

Like the conversation of a raconteur … hugely enjoyable – compelling ― Financial Times

It has altered modern thinking ― The Times

Confirms his status as a guru for every would-be Damien Hirst, George Soros and aspirant despot ― Sunday Times
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Capital in the Twenty-First Century
Rs. 3,990.00
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Thomas Piketty

A New York Times #1 Bestseller

An Amazon #1 Bestseller

A Wall Street Journal #1 Bestseller

A USA Today Bestseller

A Sunday Times Bestseller

A Guardian Best Book of the 21st Century

Winner of the Financial Times and McKinsey Business Book of the Year Award 2014

Winner of the British Academy Medal

Finalist, National Book Critics Circle Award

“It seems safe to say that Capital in the Twenty-First Century, the magnum opus of the French economist Thomas Piketty, will be the most important economics book of the year―and maybe of the decade. Piketty, arguably the world’s leading expert on income and wealth inequality, does more than document the growing concentration of income in the hands of a small economic elite. He also makes a powerful case that we’re on the way back to ‘patrimonial capitalism,’ in which the commanding heights of the economy are dominated not just by wealth, but also by inherited wealth, in which birth matters more than effort and talent.”―Paul Krugman, New York Times

“In its magisterial sweep and ambition, Piketty’s latest work, Capital in the Twenty-First Century, is clearly modeled after Marx’s Das Kapital. But where Marx’s research was spotty, Piketty’s is prodigious. And where Marx foresaw capitalism’s collapse leading to a utopian proletariat paradise, Piketty sees a future of slow growth and Gilded Age disparities in which the wealthy–owners of capital–capture a steadily larger share of global wealth and income…Piketty’s Capital in the Twenty-First Century is an intellectual tour de force, a triumph of economic history over the theoretical, mathematical modeling that has come to dominate the economics profession in recent years. Piketty offers a timely and well-reasoned reminder that there is nothing inevitable about the dominance of human capital over financial capital, and that there is inherent in the dynamics of capitalism a natural and destabilizing tendency toward inequality of income, wealth and opportunity.”―Steven Pearlstein, Washington Post

“Magisterial… Bursting with ideas… This book is economics at its best.”―Philip Roscoe, Times Higher Education

“In Capital in the Twenty-first Century, Piketty sums up his research, tracing the history and pattern of economic inequality across a number of countries from the eighteenth century to the present, analyzing its causes, and evaluating some policy fixes. Spanning nearly 700 densely packed pages, it’s a big book in more than one sense of the word. Clearly written, ambitious in scope, rooted in economics but drawing on insights from related fields like history and sociology, Piketty’s Capital resembles nothing so much as an old-fashioned work of political economy by the likes of Adam Smith, David Ricardo, Karl Marx, or John Maynard Keynes. But what is particularly exciting about this book is that, due to advances in technology, Piketty is able to draw on data that not only spans a substantially longer historical time frame, but is also necessarily more complete and consistent than the records earlier theorists were forced to rely on. As a result, his analysis is significantly more comprehensive than those of his predecessors― and easily as persuasive… Capital is a consistently engrossing read, encompassing topics including the stunning comeback that inherited wealth has made in today’s advanced economies, the dubiousness of the economic theory that a worker’s wage is equal to his or her marginal productivity, the moral insidiousness of meritocratic justifications of inequality, and more. But the book’s major strength lies in Piketty’s ability to see the big picture. His original and rigorously well-documented insights into the deep structures of capitalism show us how the dynamics of capital accumulation have played out historically over the past three centuries, and how they’re likely to develop in the century to come… America’s twenty-first-century inequality crisis is, if anything, even more daunting and complex than the one we experienced a century ago. But as Piketty reminds us, the solutions to this problem are political, and they lie within our grasp. Should Americans choose to deploy those solutions, not only would we be doing the right thing, we’d be living up to our deepest traditions and most cherished ideals.”―Kathleen Geier, Washington Monthly
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பிசினஸில் தற்கொலை செய்து கொல்வது எப்படி? ( Businessil thatkozhai Seythu Kolvathu Eppadi )
Original price was: Rs. 990.00.Current price is: Rs. 890.00.
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சதிஹீஷ் கிருஷ்ணமூர்த்தி

என்னவெல்லாம் செய்தால் வெற்றி கிடைக்கும், அதை எப்படியெல்லாம் செய்தால் லாபம் கொழிக்கும் என்பதை எடுத்துச்சொல்ல ஆயிரம் புத்தகங்கள் இருக்கின்றன. என்னவெல்லாம் செய்யக்கூடாது?

அப்படிச் செய்தால் என்னாகும்?

எத்தகைய தவறுகள் தொழில் வளர்ச்சியை பாதிக்கும்?

எத்தகைய தவறுகள் நம்மையும் சேர்த்து முடக்கிப்போடும்?

ஆகியவற்றை நேர்மையாக எடுத்துச் செல்லும் நூல்கள் அதிகமில்லை. இந்நூல் அதைத்தான் செய்கிறது என்பதால் ஒரு வகையில் இது உங்களுக்கான கசப்பு மருந்து. நீங்கள் எப்படியெல்லாம் மேலே மேலே உயரவேண்டும் என்றல்ல, எங்கெல்லாம் சறுக்குவீர்கள் என்பதைக் கவனத்துடன் இந்நூல் உங்களுக்குச் சுட்டிக்காட்டப்போகிறது. தெரிந்தும் தெரியாமலும் தொழிலில் தவறு செய்து தானும் தற்கொலை செய்துகொண்டு தன் தொழிலையும் கொல்லும் விதங்களை, விபரீதங்களை விவரிக்கும் போஸ்ட்மார்ட்டம் ரிப்போர்ட். மார்க்கெட்டிங், பிராண்டிங் உலகின் முடிசூடா தாதாவாகத் திகழும் சதீஷ் கிருஷ்ணமூர்த்தியின் இந்நூல் உங்களைத் தற்கொலையிலிருந்து தடுத்து நிறுத்தப்போகிறது. அதோ சிகரம் என்று உற்சாகப்படுத்துவதற்குப் பதில், ஐயோ பள்ளம் என்று அலறி உங்களைத் தடுத்தாளப்போகிறது. நிஜமாக வெற்றி என்பது எந்தக் கட்டத்திலும் தோல்வி அடையாமல் இருப்பதிலிருந்துதான் தொடங்குகிறது அல்லவா?

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501 Ways to Roll Out the Red Carpet for Your Customers
Rs. 1,990.00
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Donna Cutting

“501 Ways to Roll Out the Red Carpet for Your Customers” is a book by Donna Cutting that provides 501 practical ideas for creating exceptional customer experiences. Published in 2015, it offers strategies for exceeding customer expectations and building customer loyalty. The book is recognized for its actionable insights and is widely acclaimed as a valuable resource for businesses seeking to elevate their customer service.

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Leaders Eat Last: Why Some Teams Pull Together and Others Don’t
Original price was: Rs. 2,790.00.Current price is: Rs. 2,290.00.
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Simon Sinek

New York Times Bestseller

Goodreads Choice Award Nominee for Business Books (2014)

Leadership is not a rank, it is a responsibility. Leadership is not about being in charge, it is about taking care of those in your charge.

When we take care of our people, our people will take care of us. They will help see that our cause becomes a reality.

In Leaders Eat Last, Simon Sinek, internationally bestselling author of Start With Why, investigates these great leaders from Marine Corps Officers, who don’t just sacrifice their place at the table but often their own comfort and even their lives for those in their care, to the heads of big business and government – each putting aside their own interests to protect their teams.
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The Tao of Charlie Munger: A Compilation of Quotes from Berkshire Hathaway’s Vice Chairman on Life, Business, and the Pursuit of Wealth
Rs. 3,990.00
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David Clark

“CHARLIE MUNGER is truly the broadest thinker I have ever encountered.”-BILL GATES

“CHARLIE MUNGER is the architect of today’s Berkshire…. Berkshire has been built to Charlie’s blueprint. My role has been that of general contractor.” –WARREN BUFFETT

“My father is the second smartest person I know; CHARLIE MUNGER is the first.” –HOWARD BUFFETT

Words of wisdom from Charlie Munger—Warren Buffett’s longtime business partner and the visionary Vice Chairman of Berkshire Hathaway—collected and interpreted with an eye towards investing by David Clark, coauthor of the bestselling Buffettology series.

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Pragmarketism: Pragmatic Marketing Insights for Winning Indian Consumers
Rs. 2,990.00
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Arvind Bhandari, Trupti Bhandari

“Pragmarketism: Pragmatic Marketing Insights for Winning Indian Consumers” is a book by Arvind Bhandari and Trupti Bhandari that provides practical strategies for marketing success in the Indian consumer market. Published in [year], the book offers insights on understanding and engaging with Indian consumers, navigating cultural and economic dynamics, and implementing effective marketing strategies. It is recognized for its pragmatic approach and is a valuable resource for businesses and marketers targeting the Indian market.

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How to Develop Self-confidence and Improve Public Speaking
Rs. 1,390.00
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Dale Carnegie

International bestseller discover how to become the best public speaker with this valuable and accessible guide this book provides practical and easy-to-use advice to help you speak well in public and craft a compelling speech that commands the audience’s attention from the beginning.

Dale Carnegie analyses speeches made by the greatest orators in the world – from Abraham Lincoln to Theodore Roosevelt and uses real-life, practical examples to illustrate the effectiveness of their methods. His rock-solid and time-tested techniques will help you: develop poise and gain self-confidence improve your memory begin and end a presentation effectively interest and charm your audience win an argument without making enemies drawing on the author’s years of experience as a business trainer, this book will help you gain self-confidence and overcome your fear of public speaking.

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Good Economics For Hard Times
Rs. 2,490.00
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Abhijit V. Banerjee, Esther Duflo

In Good Economics for Hard Times,” renowned economists Abhijit Banerjee and Esther Duflo tackle some of today’s most pressing challenges, such as immigration, job losses from automation and trade, inequality, tribalism, prejudice, and climate change. Written in a witty and irreverent style, the book offers an engaging and accessible guide to understanding complex economic issues. Banerjee and Duflo’s mastery of economic reasoning and evidence shines through as they challenge conventional views and present their powerful vision for addressing these critical policy questions. Praised for their writing style and in-depth research, this book is a must-read for anyone interested in economics and the policy debates of our times.

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Good Habits, Bad Habits: The Science of Making Positive Changes That Stick
Rs. 2,390.00
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Wendy Wood

If you’ve ever struggled to make or break a habit, this is the book you need to read. Wendy Wood is widely recognized as the authority on the science of habits — Adam Grant, New York Times bestselling author of Originals and Give and Take, and host of the TED podcast WorkLife

Wendy Wood is the world’s foremost expert in the field, and this book is essential — Angela Duckworth, author of Grit

Enlightening and insightful . . . Wood’s research and perspective on the malleability of habits will bring hope to any reader looking to create long-term behavioural change ― Publishers Weekly

Wendy Wood . . . is the most thoughtful, innovative person who understands the role of habits in human behaviour . . . I can’t imagine a better person writing this book — Dan Ariely

No one has studied how habits form and direct behaviour better than Professor Wendy Wood . . . She has described how to change negative habits into positive versions better than anybody. She’s the researcher best able to write the next big book on the topic — Robert Cialdini, author of Influence and Pre-Suasion

Fascinating and fun, this book will change a lot of lives . . . Wood brings state-of-the-art social science into contact with the most pressing issues in daily life. She’s a tremendous guide — Cass R. Sunstein, Robert Walmsley University Professor at Harvard University, and author of How Change Happens

In Good Habits, Bad Habits . . . the social psychologist Wendy Wood refutes both [William] James’s determinism and glib exhortations to be proactive, and seeks to give the general reader more realistic ideas for how to break habits. Drawing on her work in the field, she sees the task of sustaining positive behaviors and quelling negative ones as involving an interplay of decisions and unconscious factors . . . Even people who score high on self-control questionnaires may owe their apparent virtue to situational factors rather than to sheer fortitude . . . This observation leads to the crux of her book’s thesis: the path to breaking bad habits lies not in resolve but in restructuring our environment in ways that sustain good behaviors. ― The New Yorker

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Titan: The Life of John D. Rockefeller, Sr
Rs. 5,490.00
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Ron Chernow

“A biography that has many of the best attributes of a novel. . . . Wonderfully fluent and compelling.” —The New York Times

“A triumph of the art of biography. Unflaggingly interesting, it brings John D. Rockefeller Sr. to life through sustained narrative portraiture of the large-scale, nineteenth-century kind.” —The New York Times Book Review

“Important and impressive. . . . Reveals the man behind both the mask and the myth.” —The Wall Street Journal

“One of the great American biographies. . . . [Chernow] writes with rich impartiality. He turns the machinations of Standard Oil . . . into fascinating social history.” —Time

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Troll Proof Branding in the Age of Doppelgangers
Rs. 2,490.00
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Gaurav Sood

‘A very insightful book on how to manage and counterbalance a new challenge to world-class brands: antibrand activists and negative influencers in the age of social media. Dr Sood offers very practical strategies to shield your brands from negative attacks and fake news.’ – Jagdish N. Sheth (Padma Bhushan), Charles H. Kellstadt Professor of Business, Goizueta Business School, Emory University, Atlanta, GA, USA

‘Branding has never been more fun to read! From fake news to brand hacktivism, the author cautions against these various weapons of brand destruction and provides strategies to counter your brand’s doppelganger.’ – Gagan Sood, CEO, GE Power Conversion Americas, GE, New York, USA

‘This book is full of fun stories and examples of brand doppelganger imagery. The author shows how fake news and brand hacktivists can destroy your brand and provides strategies needed to counter the doppelgangers. A must-read for all branding professionals, students and pop culture followers.’ – Atul Parvatiyar, Director, Center for Sales and Customer Relationship Excellence; Professor of Practice, Marketing and Supply Chain Management, Rawls College of Business, Texas Tech University, Lubbock, TX, USA

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What Got You Here Won’t Get You There: How Successful People Become Even More Successful!
Rs. 1,390.00
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Marshall Goldsmith

Perhaps one small flaw – a behaviour you barely even recognise – is the only thing that’s keeping you from where you want to be. It may be that the very characteristic that you believe got you where you are – like the drive to win at all costs – is what’s holding you back.

As this book explains, people often do well in spite of certain habits rather than because of them – and need a “to stop” list rather than one listing what “to do”.

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The Everything Store: Jeff Bezos and the Age of Amazon
Rs. 2,990.00
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Brad Stone

**Winner of the 2013 Financial Times and Goldman Sachs Business Book of the Year Award**

Winner of the Financial Times and Goldman Sachs Business Book of the Year Award, Brad Stone’s definitive book on Amazon and its visionary founder, Jeff Bezos, is a masterclass in deeply researched investigative financial journalism. The story of Amazon, the largest and most influential company in the world, and Bezos’ relentless pursuit of new markets, has changed business forever. From its humble beginnings as a mail-order bookseller, Bezos’ ambition to make Amazon ‘the everything store’ led to disruptive innovations such as the Kindle and cloud computing, transforming retail and the way we do business. Stone’s compelling narrative sheds light on Amazon’s corporate culture of ambition, secrecy, and relentless drive, making this book a must-read for anyone interested in the history and impact of one of the world’s most iconic companies.

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The Art Of A Happy Exit: How Smart Entrepreneurs Sell Their Businesses
Rs. 2,490.00
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K. Srikrishna

“The Art of a Happy Exit: How Smart Entrepreneurs Sell Their Businesses” is a book by K. Srikrishna that provides practical insights and strategies for successfully selling businesses. Written by a seasoned entrepreneur and business advisor, the book covers various aspects of the business selling process, including preparation, valuation, negotiation, legal considerations, and emotional challenges. It is recognized for its practical approach and actionable advice, making it a valuable resource for entrepreneurs planning to sell their businesses.

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Bad Blood: Secrets and Lies in a Silicon Valley Startup
Rs. 2,790.00
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John Carreyrou

WINNER OF THE FINANCIAL TIMES/MCKINSEY BUSINESS BOOK OF THE YEAR AWARD 2018

Los Angeles Times Book Prize Nominee for Current Interest (2018)

Goodreads Choice Award Nominee for Nonfiction (2018)

I couldn’t put down this thriller with a tragic ending . . . a book so compelling that I couldn’t turn away . . . This book has everything: elaborate scams, corporate intrigue, magazine cover stories, ruined family relationships, and the demise of a company once valued at nearly $10 billion — Bill Gates, ‘5 books I loved in 2018’

A dazzling story of deception in Silicon Valley . . . You will not be able to put this book down. ― Washington Post

Carreyrou tells the story virtually to perfection . . . Bad Blood reads like a West Coast version of All the President’s Men. ― New York Times Book Review

Riveting . . . a blistering critique of Silicon Valley . . . The real heroes, though, are his sources: the young scientists who worked at the company and risked their reputations and careers by voicing their concerns. Were it not for their courage, Theranos might still be testing blood today — David Crow ― Financial Times

In this Silicon Valley drama, he opens his reporter’s notebook to deliver a tale of corporate fraud and legal browbeating that reads like a crime thriller. — The 10 Best Nonfiction Books of 2018 ― TIME

A beautifully controlled narrative that challenges the gold-rush mentality of Silicon Valley. — Lionel Barber, Editor of the FT, ‘Books of the Year 2018’ ― Financial Times
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Talk Like TED: The 9 Public Speaking Secrets of the World’s Top Minds
Rs. 3,290.00
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Carmine Gallo

With a new introduction from the author, Carmine Gallo’s Talk Like TED is a smart, practical book that reveals the secrets to delivering an exceptional TED Talk and mastering the art of public speaking. Drawing on interviews with popular TED presenters and analyzing the elements of successful TED Talks, Gallo breaks down the nine secrets of compelling presentations, from ‘Unleashing the Master Within’ to ‘Delivering Jaw Dropping Moments’. With a step-by-step method, Gallo shows readers how to create engaging, persuasive, and memorable presentations that are focused on the ideas that matter most to them. Talk Like TED is a must-read for anyone looking to communicate their ideas effectively, energize their audiences, and reach their highest goals in the twenty-first century.

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Digital Body Language: How to Build Trust and Connection, No Matter the Distance
Rs. 2,990.00
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Erica Dhawan

An instant Wall Street Journal Bestseller

‘Non-verbal cues are vital to understanding each other. Now that so much communication happens online–and with the massive shift to distance learning and remote workplaces–we need Erica Dhawan’s book more than ever. In Digital Body Language, Erica shares tips and strategies for communicating effectively on chats, emails, and video calls, so everyone can successfully share and connect in the digital age.’ ―Sheryl Sandberg, COO of Facebook and founder of Lean In and Option B

‘Digital Body Language is an indispensable guide to a business world turned upside down by video calls, group texts, and remote work. With Dhawan’s expert guidance, you’ll learn how to read and send the subtle cues that signal trust, competence, and authenticity. You’ll discover practical tips for using everything from exclamation points to emojis. Most of all, you’ll understand that that effective communication and collaboration begin with valuing others.’ ―Daniel H. Pink, author of When, Drive, and To Sell Is Human

“This book is a breakthrough that will be read for years to come”―Seth Godin, author of The Practice

“This book is a welcome and practical guide to the ways in which we need to rethink how we interpret on-screen and inbox behaviour. Developing a common digital body language will help everyone ― while also opening a path to better ways for all of us to relate to one another and create a sense of inclusion and belonging.” – Financial Times

“Fascinating, helpful, and engaging … Dhawan offers this timely book on digital body language and creative ways to foster inclusion and belonging in digital communications in the workplace.” –Booklist
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Step UP : How Women can perform better for Success
Rs. 1,990.00
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Anju Jain

“Step UP: How Women Can Perform Better for Success” is a book by Anju Jain that provides practical strategies for women to achieve success in their careers or businesses. Written by an expert in [field or industry], the book offers insights on professional growth, leadership, communication, negotiation, and other key areas. It is recognized for its actionable advice and practical approach, making it a valuable resource for women seeking to excel in their pursuits. Anju Jain’s work aims to empower women to reach their full potential and succeed in their endeavors.

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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Rs. 2,690.00
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Guy Kawasaki

A successful entrepreneur requires three things: a garage, an idea, and this book – Guy’s irrepressible guide to the raw essentials of life in a young company — Michael Moritz, Sequoia Capital

This is a delightful, complete, and consummately practical entrepreneur’s handbook. Every person who wants to start a business should read it — Clayton Christensen, author of ‘The Innovator’s Dilemma’

The Art of the Start 2.0 is the ultimate entrepreneurship handbook. Kawasaki’s generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights — Arianna Huffington, president and editor in chief, Huffington Post

This is a must-read book for every entrepreneur — Mark Cuban, owner of the Dallas Mavericks and star of Shark Tank

Fully revised and expanded for the first time in a decade, this is Guy Kawasaki’s classic, bestselling guide to launching and making your new product, service, or idea a success.

Whether you’re an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there’s no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed.
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki’s decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything. It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics.

Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.

The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.

As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that’s more art than science – the art of the start.

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No Limits: The Art and Science of High Performance
Rs. 2,690.00
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Mukesh Bansal

Tech entrepreneur Mukesh Bansal has been a lifelong student of human performance optimisation. He has studied the science behind it, and worked closely with high performers across business, sports and entertainment, to understand what it takes to transcend apparent limitations and achieve true potential.

Through his entrepreneurial experience and studying the field of health and fitness, Bansal came to understand the enormous power of plasticity: the ability of the human brain to rewire itself at will as we develop new skills. He also realised that high performers across domains rely on common tools that were embraced by ancient wisdom and are validated by modern science. Knowing that high performance is not a matter of genetics or luck is highly empowering.

No Limits distils Bansal’s findings on talent, deliberate practice, mindset, habit, willpower and learning. It is a guide to maximising one’s potential with well-defined strategies. So, no matter what you do, you can be a superior version of yourself, performing at increasingly better levels, and constantly reaching higher.

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Tiny Habits: Why Starting Small Makes Lasting Change Easy
Rs. 2,690.00
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B J Fogg

New York Times Bestseller

As seen on the Today Show! As seen in CNBC, Time, Forbes, the Wall Street Journal, Mashable, Refinery29, Shape, Fatherly, Wired, Woman’s World, Popular Science, Success, Thrive Global, Huffington Post, TED Ideas, Lifehacker, and much, much more!

A USA Today 2020 Pick

A Business Insider Top Book for January 2020

An Amazon Best Book of January 2020

On the subject of behavioural design, there is no one on earth who could author a more informative and anticipated book than BJ Fogg ― Robert Cialdini, author of ‘Persuasion’

This book is a rare diamond in a vast market: a self-help book that actually helps. That’s because it is informed by scientific enquiry. BJ Fogg is, deservedly, a cult figure not only among behavioural science academics but also in the business world. As a behavioural science fanatic, I cannot wait to read it: as an overweight behavioural science fanatic, I cannot wait to try its prescriptions ― Rory Sutherland, Ogilvy VC and author of ‘Alchemy’

BJ Fogg is a Stanford and Silicon Valley legend. He teaches people small research-based steps that enable them to make big, good and enduring changes in their lives. Tiny Habits makes his simple secret sauce available to everybody; it is a joy to read and packed with easy steps that will help you do more of what you want – and less of what you don’t ― Robert Sutton, author of ‘The Asshole Survival Guide’

Absolutely brilliant … a 5/5 book. Fantastic things in every paragraph, on every page of the book ― Chris Evans

BJ Fogg is the founding father of habits research, and his advice has already changed my life. Tiny Habits will help anyone have their best year yet; whether you want to sleep better, lose weight, work smarter or be a more present parent ― Dr Rangan Chatterjee, author of Feel Better in 5

“[Tiny Habits] demystifies the little behaviors that add up to what is, in essence, our identity. Understanding these micro behaviors [is] critical if you want achieve big outcomes like losing weight or building a company.” –Tony Fadell, inventor of the iPod and Co-inventor of the iPhone

“BJ Fogg’s ideas on self-change are uniquely relevant, approachable, and powerful. I can’t recommend this book highly enough.” –Ramit Sethi, New York Times best selling author of I Will Teach You To Be Rich
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How I Quit Google To Sell Samosas: Adventures With The Bohri Kitchen
Rs. 1,990.00
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Munaf Kapadia

“How I Quit Google to Sell Samosas” is a book by Munaf Kapadia, detailing his entrepreneurial journey from leaving a job at Google to starting his own samosa business. With personal anecdotes and lessons learned, Kapadia shares insights on business strategy, branding, marketing, and more. The book offers inspiration and practical guidance for aspiring entrepreneurs. Munaf Kapadia’s unique story has garnered attention, making this book a compelling read for those interested in entrepreneurship and personal success stories.

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The Contrarian: Peter Thiel and Silicon Valley’s Pursuit of Power
Rs. 4,690.00
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Max Chafkin

A New York Times Notable Book

“Max Chafkin’s The Contrarian is much more than a consistently shocking biography of Peter Thiel, the most important investor in tech and a key supporter of the Donald Trump presidency. It’s also a disturbing history of Silicon Valley that will make you reconsider the ideological foundations of America’s relentless engine of creative destruction.”—Brad Stone, author of The Everything Store and Amazon Unbound

“In writing a biography of Thiel, the deck was stacked against Max Chafkin . . . who daringly took to the task. His new book . . . charts the billionaire’s rise from his early days as a precocious chess champion who never quite fit in to a world-conquering tech visionary and political firebrand.” —Fortune, “The Best Books of 2021

“Max Chafkin takes a deep dive into the life and history of billionaire entrepreneur and Silicon Valley whisperer Peter Thiel. . . . What’s striking to me about the book is the number of people who chose not to go on the record, out of fear of possible retaliation. A great read if you’re looking to understand the nuances of PayPal’s origin story and Thiel’s contributions to Trump’s 2016 election run.” —Yahoo Finance, “The Best Business Books We Read in 2021

“A revealing portrait. . . . A savvy biography. . . . Chafkin deftly portrays his subject as a ‘calculating operator,’ ‘nihilist,’ and predator who has constructed an image ‘so compelling that it has come to obscure the man behind it.’ A brisk, well-researched life of an enigmatic billionaire.” —Kirkus

“The Contrarian is a captivating, incisive, rigorously reported examination of Silicon Valley’s most mysterious and controversial powerbroker. Max Chafkin doesn’t just illuminate the life of Peter Thiel and the unsettling world he has created. With peerless authority, he tells the broader story of our age, showing us how Silicon Valley’s early utopianism was attacked from within, succumbing to largely unseen forces and giving rise to the darker, more dangerous world we inhabit today.” —Joshua Green, author of Devil’s Bargain

“Whether you admire him or fear him, Peter Thiel’s influence has been undeniable. In this deeply reported and gripping biography, Max Chafkin reveals the lessons behind Thiel’s rise. It offers essential insights for anyone who wants to understand what Silicon Valley’s global ascendance has wrought—and it’s a really great read.” —Charles Duhigg, author of The Power of Habit and Smarter Faster Better

“A judicious biography. . . . Unfailing diligent. . . . The Contrarian isn’t just about Thiel; it’s about Silicon Valley’s political coming-of-age, too.” —New York Times
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ஸ்டார்ட்-அப் பிசினஸில் சக்சஸ் / Startup Businessil Success
Rs. 1,690.00
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சதீஷ் கிருஷ்ணமூர்த்தி

எல்லோரிடமும் ஒரு ஸ்டார்ட்அப் கனவு இருக்கிறது. இதுவரை இல்லையென்றாலும் சுலபத்தில் வளர்த்துக்கொண்டுவிட முடியும்.

சவாலானது என்ன தெரியுமா? கனவை நகர்த்திச் சென்று நடைமுறைக்குக் கொண்டு வருவதும் அதை வெற்றி பெறச் செய்வதும்தான். இதற்கு அஞ்சியே பலர், ‘இதெல்லாம் சிலருக்குதான் சரிப்பட்டு வரும்’ என்று ஏக்கப் பெருமூச்சோடு தங்கள் கனவைக் கனவாகவே முடித்துக்கொண்டு விடுகிறார்கள். அவ்வாறு செய்யத் தேவையில்லை. துணிந்து திட்டத்தில் இறங்குங்கள் என்கிறது இந்நூல்.

என் ஸ்டார்ட்அப் வெற்றி பெறுமா என்பதை எப்படித் தெரிந்துகொள்வது? தெரிந்துகொண்டபிறகு என்ன செய்யவேண்டும்? முதலீட்டுக்கு எப்படி நிதி திரட்டுவது? பார்ட்னர் வைத்துக்கொள்ளவேண்டுமா அல்லது தனியாகவே ஆரம்பிக்கலாமா? எப்படி விளம்பரம் செய்வது? எப்படி வாடிக்கையாளர்களைப் பெறுவது? போட்டிகளை எப்படிச் சமாளிப்பது? பயணத்தைத் தொடங்கிய பிறகு படுகுழிகள் தென்பட்டால் என்ன செய்வது? திறமையாக நிர்வாகம் செய்வது எப்படி?

நிர்வாகவியல், மார்க்கெட்டிங் உள்ளிட்ட துறையில் நிபுணத்துவம் பெற்ற சதீஷ் கிருஷ்ணமூர்த்தியின் இந்நூல் ஸ்டார்ட்அப் உலகம் பற்றிய மிகச் சிறந்த அறிமுகத்தை எளிமையாக அளிக்கிறது.

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Framers: Human Advantage in an Age of Technology and Turmoil
Original price was: Rs. 3,990.00.Current price is: Rs. 2,990.00.
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Kenneth Cukier, Viktor Mayer-Schoenberger, Francis de Vericourt

A tightly written prescription for smart thinking… A bold call to reinject pluralism and progressive human values into a decision-making process dominated by algorithms or gut instinct ― Financial Times — 2021 Summer Books List

Whether you want to anticipate threats before they appear, reimagine old problems to find new solutions or just relax with a wonderfully stimulating and readable book, Framers has you covered. A simply wonderful reimagining of human ingenuity. It will teach you to see around corners ― Tim Harford, bestselling author of How To Make The World Add Up

Reveals how you can recognize the lenses that you’re applying … an important read — a steady hand for our turbulent times ― Adam Grant, #1 New York Times bestselling author of THINK AGAIN

Packed with big ideas, great stories, values and verve that make it a delight to read. It will certainly change how you think-and might just change the world too ― Annie Duke, best-selling author of THINKING IN BETS and former poker champion

Brilliantly shows that mental models are at the heart of creativity, critical thinking and innovation, and how we can get better at it to solve our toughest business and social challenges ― Aaron Levie, CEO of Box

Provides insight into how we can all nurture more of a beginner’s mind and manifest breakthrough ideas for building a better future ― Marc Benioff, chairman and CEO, Salesforce

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